~I.AY
IIEiEm
Vol.4 No.7
April 7, 1978
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Staff
,..I.AY
111m
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Back to School. . ........... . ........ . . 24
The A .M .O.A . sponsored its annual Notre Dame semi nar
last month , and PLAY METER was on hand .
Publisher and Editor :
Ralph C. Lally II
M anaging Editor :
David Pie rson
International Editor:
David Snook
Editor, Coin Slot
Technical Editor:
Robi n M innea r
Game Do ctors
Corresp ondents :
Rog er C. Sharpe
Gene Beley
Dick W elu
Art Direction:
Katey Schwark
Staff Cartoonist :
Norm Rockwell
Typography:
Skybird Typography
Circulation Man ag er :
Debbie Barnes
Advert ising Representatives:
Ralph C. Lally II
Debbie Barnes
European Representati ve :
Esmay Leslie
PLA Y METER , A pril 7, 1978 . Volume
4, NO. 7. Copyrigh t 1978 by Skybi rd
Publishing Compan y . PLA Y METER
is published semi-monthly on th e first
and third Fridays of the month .
Publ ishing offices : 112 North Road-
way, New Orl ea ns, La . 70124, P.O.
Box 24170 , New Orleans, La. 70184 .
Tel:
504 / 282-0261.
Subscription
rates : U.S. and Canada - $25; Europe
and Japan - $45; elsewh ere - $50 .
One order subscript ion: 2-9, $20
each; 10-24, $17 each; 25 or more,
$15 each . Advertising rates available
on request. No part of this magaz ine
may be reproduced without expres -
sed permission . Th e editors are not
responsible for unsolicited manu -
scripts . Secon d-class postag e paid at
New Orl ea ns 70113 . Pos tmast er:
Send Form 3579 to PLA Y METER ,
P.O. Box 24 170, New Orlea ns, La.
70 184.
European office: PLA Y METER Pro-
motions , 15 Grea t North Road ,
Brook mans Park , AL 9 6 LV ,
Hertfordsh ire, England .
COVER PHOTO : Courtesy of Inter-
state Leisure , Inc.
Arcade Spotlight .. .... .. ... . . . ........ 28
Staff writer Gene Beley reports on two west coast
operations which have a flair all their own .
Home Pinballs :
BoomorBust .. ....................... 38
It's still too early to tell what effect, if any, home
pingames will have on the coin -op business .
Bally's Shin.dig :
The Players' Viewpoint. . .............. 57
Pinball critic Roger C. Sharpe gives his impressions and
those of the competitors in the first national pinball
tournament .
Play Money .. . ... . .. .. ..... ... ...... .. 62
Managing Editor David Pierson looks into the question of
tokens and the reasons an arcade operator might want to
make the switch.
A Designer's Point -Of -View ............ 70
In the constant conflict of men against machines,
Williams ' designer Steven Kordek plays an important
role.
From the Editor ........ .... ............ 6
Editorial . . . .. ... . .. ... . ... . . ......... .. 8
Coinm an of the Month .. ... .. .. .. ... . . . 12
Operat ing . ..... . ......... . ..... . .. .... 18
Distributing ...... . ............ . . . . . ... 32
Music Program m ing .. . .... . ... . ... . .. . 42
Manufacturing . . .. . .. . ............ . . . . 47
Technical Topics .......... .. . .... . . . . . 66
Critic's Corner . . ... ... . ....... ... ..... 72
New Products ... ..
79
OntheMove ... .
86
Classified . . .. ...... ... . .... . . . . . . ... . . 89
PLA Y METER, Apnl, 1978
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