Play Meter

Issue: 1977 December - Vol 3 Num 23

Capital sins
The three unpardonable sins
for coin-operators:
(1) Buying new equipment to
impress locations. They soon will
demand it.
(2) Buying new equipment to
compete with chiselers (We seem to
attract and breed these in our
business) ,
(3) Borrowing money to com-
plete the above projects.
Vending Discount Company
Grand Island, Nebraska
••••••••••••••
Keep up humor
Really enjoyed the "Answer
Man" article in PLAY METER
(October, page 52). It adds humor
to sometimes bad experiences.
Tell Dick Welu to keep up the
good work. Hope he will be a
regular in your publication.
Lila Zinter
Meadows Games
Sunnyvale, California
Worried Willie
Please forward the following
note to "Worried Willie" (PLAY
METER, October, page 53): We
have enough of Innovative Coin
Company's spare parts to keep
Willie's machines running for-
ever.
Bill Grossman
Bill Grossman & Associates
Incline Village, Nevada
Mistake?
In your November issue page
85, step eight in modification one
is the same as step eight in
modification two. Is t his an err or
in modification one since this
modification (one) does not have a
7450 I.C. in it?
Charles Rowland
Richmond, Virginia
[We have had many inquiries
about this. Step eight in modifi-
cation one as listed in the
November issue is in error. The
correct step-by-step procedure
for modification one appears in
the Technical Topics section of
this issue-Ed. Note].
Air Hockey
There really weren't any les-
sons to be learned from the Air
Hockey experience ("Whatever
Happened to Air Hockey?" ,
PLA Y METER October, page
22). We were dealing with a table
game which enjoyed tremendous
popularity for four or five years
and made a lot of money for
everybody involved. What else
can we expect?
The David Pierson article on
tournaments was very well done
and quite informative. The im-
portance of this kind of promotion
cannot be over-emphasized.
In praising Air Hockey's ag-
gressive characteristics, David
chose to contrast it to foosball.
Now I know a large segment of
our industry is turned off to
foosbaU, but surely it is not
because it does not appeal to t he
player's aggressive instincts.
How else does one explain t he
fact that this game has been
around for nearly a century?
Charles Jackter
J &M Enterprises
Colchester, Connecticut
PORTALE AuroMATlC SALES
proudly announces the grand opening oj its new
San Francisco offices and showrooms.
Tom Higdon, Mgr.
960 Howard St.
San Francisco, California 94103
(415) 543-4495
Representing:
Rock-Ola, Atari, Arne rico in , Exidy, Irving
Kaye, Meadows, Sega, Ramtek, Sunbird, United
Games, Zytronics, & Premier Soccer
Featuring a complete parts & Service Dept .
California 's largest distrib utor of coin-operated
e quipment - Parts & Supplies.
PLA Y METER, December, 1977
9
C inman of
e Mont
MAURICE TERRY
This month's Coinman, Maurice Terry, it seems
was born in the coin-operated amusement business.
His father got into the business during World War
II, and Maurice just grew up in it. At about eight or
nine years old he had already acquired his first
pinbaU machine. He was helping his father in his
spare time and after schoo~ and a little later on
acquired two one-baU games. He says these two
games made him aU the spending money he needed
when he was younger. His uncle was also in the
one-ball business, and Maurice picked up quite a
few things from him, especiaUy it seems on the
service end. By watching his uncle repair his
one-balls, Maurice learned to fix his own. His
strong service background has helped him down
through the present time because quite often he
does, what he terms, "free-lancing, " service work
for hire for other operators.
At 19 he went into bingo professionaUy and
started operating gambling equipment. But he tired
finaUy of the "legal today, iUegal tomorrow" status
of the business and in 1957 started to change his
route. He invested in coin-operated amusement
games and a little bit of music. His forte, though,
was games. His father'S route was mainly music,
but stiU the two of them found themselves in
10
competition, though Maurice is quick to add that
neither of them ever beat the other out of a
location.
Presently his operation is about 1,000 machines,
but about 180 of those are cigarette machines, and
he says that he has always got about 100 pieces in
his warehouse so that he can keep up his resale
business to homes. His operation caters quite
strongly to the home market, as far as seUing used
amusement machines. On the coin-operated side, he
operates about 225 jukeboxes, with pinbaU
machines being his next biggest category of
machines. His pool table operation is quite big,
ranking third in total number of pieces in his
operation, and video games are fourth with him.
His wife's name is Norma Sue, and they have five
children - Susan, 20; Melody, 18; Mark, 15; Tracy,
12; and Corlotta, 3. Besides his family and his
business, Maurice's interests include hunting and
fishing.
In February his business wiU be expanding into
new quarters, as Maurice wiU be going into the
distributing business as weU. His new building wiU
be 37,000 square feet and wiU house his three
companies - Texas Music, Acme Cigarettes, and
Play More Games.
December, 19n, PLAYMETER

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