~I.AY
1II111m
Volume 3 No. 23
December,1977
••••••••••••••••••••••••
Staff
THE BEST AND THE BIGGEST ......................... 18
Publisher and Editor:
Ralph C. Lally II
Editor and Publisher Ralph Lally reports on the biggest
A.M.O.A. show ever held.
Managing Editor:
David Pierson
International Editor:
David Snook
Editor, Coin Slot
Technical Editor:
PLAY METER PLAYS THE GAMES, PART 1 ............. aJ
PLAY METER again ventures an evaluation of some of the
leading games at this yea"s big show.
Robin Minnear
Game Doctors
Correspondents :
Roger C. Sharpe
Gene Beley
DickWelu
Susan Brenna
Randy Fromm
Art Direction :
Meyer Alewitz
Staff Cartoonist:
Norm Rockwell
AN OPERATOR'S ViEW ............................... 2B
PLAY METER's operator/writer Gene Beley takes a look at
A.M.O.A.'s offering of games from the operators' viewpoint.
SEMINAR MESSAGE: 'RENEWTHYSm .............. 2B
Dr. John Malone at the Industry seminar explained the
necessity of a bus/ness renewing itself, If It is to survive.
Typography:
Skybird Typography
Circulation Manager:
Debbie Barnes
Advertising Representative :
Ralph C. Lally II
European Representative:
Esmay Leslie
Coin Industry, PLA Y METER, De-
cember, 19n. Volume 3, No. 23 .
Copyright 19n by Skybird Publishing
Company. Full editions of Coin
Industry PLA Y METER are published
monthly, the first Friday of the
month . The Update news edition is
published monthly, the third Friday of
the month . Publishing offices : 4136
Washington Ave ., P.O. Box 24170,
New Orleans, La . 70184. Tel : 5041
827-0320. Subscription rates: U. S.
and Canada - $25; Europe and Ja-
pan - $45; elsewhere - $50. One or-
der multiple subscription : 2-9, $20
each; 10-24, $17 each; 25 or more,
$15 each . Advertising rates available
on request. No part of this magazine
may be reproduced without express
permission . The editors are not
responsible for unsolicited manu-
scripts. Second-class postage paid at
Louisville, Ky., and additional mailing
offices . Postmaster: Send form 3579
to PLAY METER , P.O . Box 24170,
New Orleans, La . 70184. European
Office : PLAY METER Promotions, 15
Great North Rd ., Brookmans Park,
AL 9 6 LV, Hertfordshire, England .
MEMBER
BEHIND THE SUPERLATIVES: A CRITIQUE ............. 30
Managing Editor David Pierson talks with lOme operatOrs and
getS some thoughtwonhy suggestions on how to make next
year's show even better.
PHONOGRAPH BUYER'S GUIDE ...............•....... 45
PLAY METER's annuel checklist of the five major phonograph
manufacturers' offerings for 1978.
TOURNAMENT SOCCER'S mJ,(m SHOWDOWN ...... 66
The foosball table manufacturer hosts the richest toumament
in the sport's history, and PLAY METER is on hand for the
action.
A.M.O.A. NOTEBOOK ................................. 76
Zany Dick Welu gives his impression of the shoW and some
points of interest which no one except Welu took note of.
From the Editor ......................................... 4
Editorial ............................................... 6
Mailbox ...•............................................ 8
Coinman of the Month ....•..............•...........•. 10
Operating ...............•............•..•..•.........• 16
Music Programming ............................•...... :Ii
Critic's Corner •..•..................................... 54
Technical Topics ...................................•.. 57
Manufacturing ........................................ 00
Distributing ........................................... 63
New Products ......................................... 68
International News .................................... 74
Classified ............................................. B3