Play Meter

Issue: 1976 May - Vol 2 Num 5

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I mu t co mplime nt yo u o n t he
art icle t hat a re w r itte n r egard -
ing va rio u or ga nizations a nd I
app reciate t he fact t hat you a r e
calli ng t he hot a yo u ee t he m .
I a ure yo u I a m going to
re omme nd to our me mbe r hip
t hat t hey s ub crib to Play Meter
beca u e I t hink it carri a lot of
v ' ry val uab le inform ation for a n
oep r ato r , r ega rdl e of w hat ar ea
he ope r ate in .
George A . Miller
Executive Director
California Music
Merchant s Ass'n .
Oakla nd , Ca.
I enjoyed yo ur a rcade tori e in
ue. We' r e ope nin g
three ar 'ade in
w J r y a nd
hope to see mo re pu blicity of t he
type of you r inte r view w it h Izzy
Yod lin.
Keep on trucki ng .
J oe cott
Leisurama Inc.
Mahwah. N. J .
t he Ma rch i
With regards to t he inte r view
with Mr . Yod lin in t he Ma rch
i s ue , I do n't d i pu te t he fact t hat
you must have fa it h in peo ple a nd
tru t ce r ta in pe r son, but I don' t
believe you have to have t he
naive fa it h a:1d t ru st t hat t his
man profe
. I a m po it ive t hat
with an inter na l ec uri ty y te rn
and orne 10'k d cas h pa n, Mr .
Yodlin wo ul d fi nd t hat he ha
been invo lved wit h more t ha n
ju. l a few partne r. orn e of hi
ha e been t he ile nt ty pe.
Sam uel C. Gaffin
Marty's Playland
Ocean City, Md .
It's a he lluva magazi ne . I t hink
it render. an exce ll e nt servi' by
pr ov iding s ub tanLia l a nd in va lu-
ab le point of vi w conce rnin g
t hi s bu ine .
It' a n ab olu te ly fre h ap-
proac h ba ed upon bona fid e a nd
I git im ate acad mic a nd practical
cri te ri a . I be lieve you oug ht to
co nce nt r ate o n orne sort of price
g uid e. F urt he rmore, you o ug ht
to conce nt r ate building up your
t r adin g a nd bu y -a nd - e ll ection.
A nd I wo uld like to ee a
eeLio n for t he a peel of our
bu in
th at deal wit h lot
machin e , upri g ht, bingo, etc . ,
ina mu ch as t he country i eve n-
t ua ll y go in g to 100 e n up a nd it i
t he mo t profi ta ble mac hin e ry
t hat ca n be ope r ated.
Pan American Amusements Inc.
1211 Liber ty Ave.
Hillside, N.J .
ma ny of our fe llo w a mu e -
me nt ope r ato r hav found out,
Gottli e b' ne w ing le playe r ure
hot w ill co un t up extr a bonu
poin t
ac h Lim e t he ba ll i not
kicked up prope rly fr om t he ball
ret urn. P laye r catc h on to t hi
very q ui ckl y. It i a
imple
maLLe r to co rrect t h i a nd keep
an excelle n t ga me in ope r ation:
Di co nn eeL t he two brow n -red
wire from t he r e et bonu uni t
coil a nd sold e r a nd ta pe t he m
toget he r . old e r one e nd of a
....................
"E
Ex idy . Chi cago Coin
~
..
~
ma ll pi ce of wire to t he r e et
bonu uni t coil (13-E on che ma -
t ic) a nd pl ice t he ot he r e nd in to
t he blue -ora nge wire t hat run
from t he t ro ug h wi tc h to t he add
ba ll coun t unit co il (1 1-E on
c h e ma t ic) . (Th e blu e -or a n ge
wire i on of t he wire in t he
w ire bundle located a fe w inche
to t he rig ht of t he r e et bonu
uni t coil ).
ow t he bonu can onl y add up
once a nd t he r e et bonu uni t coil
will activ iate on ly wh e n th e ball
roll ove r t he t roug h wi tc h .
We hope t hi modifica tion will
b of orn e he lp to othe r ope ra -
to r.
Richard & F rank Seninsky
Alpha-Omega Amusement s
E dison , New J er:sey
[Editor 's No te: We sincer ly
thank the eninskys for this
helpful service tip and encourage
ot hers to share similar ideas
through P lay M t er . J
Yo ur magaz ine i doin g a n
exce ll e nt job for our indu t ry.
Kee p up t hi qu a li ty of pu bli ca-
ti on 0 t hat we may a ll be
info rm ed.
amuel C. Gaffin
Manager Playland
Ocean City , Md .
·Pleasure Ga mes ·
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SPECIALS
So Clea n You
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Can 't Tell F rom New
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E ATARI Antiaircraft .... $1195. RAMTEKTrivia ... . .. $1045
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TA RI tee plechase ..... 895. U.S. BILLIARDS S hark . 1045
" KEE 'r ank . ............. 1045 COM P UTE R Games Twin1 395
~ F UN GAME Tanker .. 11 45. COMPUTER Big Duke ... 945
(i)
F UN GAME Bi P la ne .. 1245 . GREM LI N Playball ... . .. 745
z U.S .BI LLI A RD'S T.V . urvival Cocktail Table [like new1595.
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Headquar ter s For
M P A RTS AN D SE RVICE
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ADVANCE
DISTRIBUTING
COMPANY
2820 N . Grand Blvd.
St. louis, Missouri 63'i07
In the South its:
ADVANCE
INTERNATIONAL
INCORPORATED
3815 N .W. 36th Ave .
Miami , Fla . 35142
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11

cOlnman of the month
Pinball lover
prepares book
on its history
A Plgy Meter interview with
Roger Sharpe,
author & pinball fan
"Pinball machin s al/o1/l 11011 to nol j ll ·t stand th T (!
sta tically, bnl 10 9 t i7lv olv ed in th e play of the thillY ."
Pinball destroyed Roger Sharpe's mind.
Why else would an otherwise normal magazine
journalist want to write a book about pinball's
history and th vital sense of Am ricana it conv y ?
Pinballfirst entered Sharpe's life when on vacation
in onoma, Ca., as a child of five or six, he stood on
orange crates to see over the top of the machines at
the health resorts there.
Back home in Chicago, though, he forgot about
pinball because it didn't exist there. Later, when he
visited his sister at college in downstate Illinois, he
would get another dose of pinball, then forget about
it a.qain when he went horne to Chicago.
His real addiction to the game started when he
w nt to college in Wisconsin--add-a-ball country. "I
probably pent more than my parents did putting
me through school, .. he laughingly remembers.
"I went from total uncoordination to a point that I
could hold my own reasonably well. In those days it
was games lik Hurdy-Gurdy, Cowpoke, Magic
City, .. h fondly r calls.
An av rage pinball fanatic, you might say. But
w hat r sulted in harpe's final mind-warp was tlJ-e
germ of an article he wanted to do for a leisure
dition of Gentleman' Quarterly magazine .
The 27-year-old associate editor of GQ and former
advertising copywriter and account executive decid-
ed over a ~e ar ago that it would be simple enough to
write a semi-historical magazine piece about his
favorite leisure pastime--pinball playing--and accom-
pany it with beautiful color layouts of the games. He
also thought it would be a good way to get a good
deal on his own pinball machine.
12
"I was astounded when I went to the library and
couldn't find any books about pinball, .. he says. Hi
r esearch projec t alr ady appear d doomed to
frustration and phone calls to
w York ar a
distributors didn't help much eith r. HI had a lot of
phones hung up in my ear . ..
But some were helpful, lik Runyon and Mondial,
and from ther it was mor long-winded phone call
to Chicago and elsewh re, explaining the kind of
article he wanted to do. Finally, his editor suggested
h do a book.
"I took it with a grain of salt, but the mor I
thou,?ht about it, th e more I began to think, why
not.
From that point it has been a n arly two -y ar
journey of love and discovery aU over the world for
harpe as he has researched the history and
excitement of pinball through interviews with
industry executives and players in America and
Europe.
inc his December GQ article [which was
expanded to include other types of coin-operated
games I, harpe has written a major New York Times
piece about pinball, testified before a New York City
Council committee investigating the possible legaliz-
ation of pinball there and defended the industry in an
editorial rebuttal in the New York Daily New to a
ew editorial against legalization.
The New piece argu d that all pinball would bring
in in additional city revenues is $1 million and that
that paltry sum is not enough to justify legalizing
what is at best a nuisanc. harp replied that it's
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