Play Meter

next month
And there you have it - the second-ever issue of
Play Meter magazine. We hope you like what you've
seen of our new publication thus far. But, frankly,
we view our first two issues with mixed emotions.
While in one light we are rather pleased with what
we have offered you, in another way we are still
searching and digging to come up with more news -
and in that way we'll never be completely satisfied.
I t's a matter of pride in our magazine, our
profession of journalism, and our business of music
and games. That is why we think you'll continue to
notice progress in our editorial coverage and over-all
format. I n fact, tha t is a pledge we'll make to you.
Next month we'll continue to do our level best to
give you valuable new. Here's a brief sampling of
stories already in the works for that one:
TOO LS OF THE TRADE
This
words-and-pictures story will deal with efficiency of
operation through proper care, maintenance and use
of tools. This story is intended to make every
operator and routeman 's job easier through proper
selection and organization of tools, whether at home
or on the road.
COPING WITH TIGHT MONEY - Guides for
operators and distributors in obtaining loans in these
inflationary days of tight money, and the impor-
tance of dealing with the right people to insure that
when the money is really needed, it will be
accessible.
Phonos:
SIZING UP LOCATIONS - A do's and don 'ts
story for operators who are considering new loca-
tions, with emphasis on matching the right games
with various establishments. Geared toward increas-
ing routes, and, of course , collections.
COIN MACHINES AS ART - A colorful photo
essay for your enjoyment, using progressive camera
techniques and "trick " photography to show all
types of coin machines with an artistice flavor.
IN COMING MONTHS, we'll examine a multi-
tude of problems and issues within the industry.
We'll take a look at distributors, and what makes
some excel; we 'll take some more looks at the
industry's image, both at home and abroad ; we'll
talk about security ; we ' ll take a look into the future,
hopefully, for a peek at what is in store in coming
years in the games market.
And there w.ill be much more. So join us now by
sending in your subscription today We think you 'll
be glad you did.
•
(continued)
A solid state " credit com puter" allows unlimited
single and bonus play pricing, the company's
publicity release says, and accepts any combination
of coins a!1d optional bill acceptor credit. Self-
contained price programming switches permit
standard price and bonus changes in the field
without jumpers, programming boards or accessory
parts.
For added elegance in special locations , Rowe-
AMI also offers "The Crestwood," a woodgrained
furniture-type phonograph with an indirectly lighted
bronze-finish front grille and a simulated slate top
that opens to reveal a seaport scene and th e front
lighted title rack and horizontal selector area.
Title racks on all models swing up at eye level or
''The Classic " is "designed for the sophisticated
location" and has a " subtle, yet commanding
presence" produced by back-illuminated orange-gold
"Krinklglas" set in woodgrain front and side frames.
Lower on the body, woodgrain side panels and bass
speaker louvers give the phonograph the look of
furniture. Silver embossed top speaker grilles and
bright metal and chrome trim " make the business
end of the phonograph stand out," the company
says.
remove easily for record label changes. The Rowe-
AMI phonographs also offer th e listener 200 selec-
tions in 33 or 45 rpms and are made of durable
plastics and metals.
The three phonograph majors offer comparable
pieces of accessories, such as intake printout meters,
dollar bill acceptors, extension speakers, paging
systems and other items.
Bright blue back-illuminated front and side panels
and silver detailed bass speaker grills with woodgrain
sides hallmark " The Arlington " by Rowe-AMI.
Silver embossed speaker grilles with bright metal
trim complement the color to make the machine a
~honograph for the " contemporary location," the
firm adds.
The 1975 models are all finely crafted
technologically and reproduce a fairly "true " sound.
As in buying any sound equipment , it is ur the
purchasing operator and the acoustics o . the
location to determine which model sounds best to
his ears.
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