r
• t
The first volume is alway the toughest, people in publishing say,
and with thi twelfth is ue of Play Meter, we have endured our first
volume.
Yes, it was tough, but I and the Play Meter staff look back on the
past 12 issues with a great deal of pride and a mild degree of
satisfaction. Most importantly, however, publishing the first volume of
Play Meter has been rewarding, not only for us, but for our readers
and advertisers, too.
For us, it was an opportunity to fullfill a need that clearly existed.
Our accomplishment made possible the bringing together of an
industry that was once segmented and bent on isolationism. Play
U ter opened up lines of communication that never existed before and
helped the industry achieve the recognition and respectability it has
long deserved. We are proud to be a part of this industry and we look
forward to serving it for many volumes to come.
For our readers, the first volume of Play Meter represents a wealth
of information about the myriad topics and issues in which today's
operators are interested. Feature articles, special issues, major news
events, interviews, new product information, technical subjects,
service tips, current record charts, programming hints and editorial
stands that are frank, interesting, topical and sometimes controversial
all combine to offer Play Meter readers a total communications
package designed to inform and inspire the modern operator.
For our advertisers, the past 12 issues certainly took all of us to a
new level of understanding between the operator and the
manufacturer. Reader response has been nothing short of phenomenal,
judging from the number of unsolicited telephone calls we receive from
some pleasantly surprised advertiser s. They know Play Meter
readers are intelligent and discriminating participants in the games
marketplace and because they are that way, they read ads and
compare products before deciding the best buy.
But more important than that, Play Meter advertisers know that
every individual who receives the magazine is directly involved in the
amusement machine business, providing them with the prime vehicle
for exposure to a specific industry, not segments of other business.
As the year and our first volume close, we extend our deepest
thanks to our subscribers who gave us their support from the very first
issue of Volume One. You will always be remembered as the
toundation of our publication and we only hope you continue to show
your support by renewing your subscriptions early.
To our advertisers, goes our deep appreciation for their confidence
and cooperation in helping us achieve the viability our readers
deserve.
To everyone, we extend our warmest wishes for a joyous and holy
holiday season. And may you and your loved ones have a New Year
filled with happiness and prosperiety.
Sincerely,
Calendar
January 16-18
Oregon Amu ement and Music
Operators As ociation , annual
convention . alishan Lodge,
Gleneden Beach , Oregon .
January 27-29
A mu e m e nt Trade · Exhibi-
t ion , London. World' largest
and most important trade ex -
hibition for automatic
February 6-8
outh Carolina Coin Operators
As ociation annual conve ntion ,
arolina Inn , Columbia, outh
arolina.
March 2-4
orthern Amusement E quip -
ment and Coin -ope rated Ma-
chine how , Black pool, E ng-
land . Large and important
trade s how for amu e m e nt
equipment.
March 19-21
Music Operators of Michigan,
annual convention. Weber'
Inn , Ann Arbor, Michigan.
April 9-11
Wisconsin Music Merchants
Association, spring conven -
tion. cotsland Resort, Ocono-
woc, Wisconsin.
April 30-May 1
Music Operators of America
Regional eminar, coin-oper-
ated industry business semi-
nar . Univer ity of Notre
Dame, Notre Dame, Indiana.
May 7-8
Ohio Mu ic and Amu ement
Association , annual co nv e n -
tion. ite not yet selected .
May 14-16
Mu ic and Amusement Asso-
ciation !New York], annual
conve ntion. tevensville Coun -
try Club , wan Lake, New
York.
Ralph C. Lally II
Editor & Publisher
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