Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
JEf\AMM members, whose wives will
act as Hostesses. New members wishing
to join the young executives group will
be able to do so at a membership booth
in the Grand Ballroom foyer. The
JENAMM functions will begin with an
annual meeting breakfast on Monday.
July 12. at which their Constitution
and By-Laws will be adopted and di-
rectors elected. A reception for mem-
bers and wives will be held on Mon-
day evening.
• IVIUSJC .
ENRICHES
VOUR LIFE
I
NATIONAL VIUSIC WEEK
NAMM NATIONAL MUSIC WEEK
POSTER
Music Week Around the Corner
National Music Week, May 2-9 will
soon be upon us—in every city and
town—and in every music store.
NAMM members will receive their
1954 Music Week Kit within a few-
days, containing a beautiful and inspir-
ing poster in color with the caption
"Music Enriches Your Life"; a small
advertising mat of the poster to be
used in newspaper ads during the spe-
cial week; and the Kit itself which
offers step-by-step methods of plan-
ning store and community celebrations,
and examples of whal other merchants
did last year and stimulate public in-
terest in "Our Week." Music Week is
music merchants* week, and every mer-
chant can win friends—create good
will, and make a lasting public impres-
sion by recognizing Music during Mu-
sic Week. An order form is attached
to the Merchandising Bulletin accom-
panying the poster and Kit, with which
additional posters and mats may be
ordered. Posters should be placed in
every conceivable place to make cer-
tain the public is aware of Music Week
May 2-9. Special Music Week ad mats
will be found on page 89 of your
NAMM Ad Mat Catalog.
Join Group Insurance Plan
On the March first, quarterly enroll-
ment date, four association members
THE MUSIC TRADE REVIEW, APRIL, 1954
enrolled their firms ,and employees in
the NAMM group insurance plan.
These employees and their dependents
may now enjoy the security of addi-
tional life insurance, accident, sickness,
hospital, surgery and polio benefits in
excess of any previously available to
them through their company. The next
quarterly enrollment date in the group
plan is June 1st.
Member Breakfast and Meeting. Visit
Exhibits
Wednesday. July 14—Visit Exhibits
Thursday, July 15—NAMM M u s i c
Store Sessions. Visit Exhibits. Music
Industry Banquet
Musical Instrument Financing
How good a business is bank financ-
ing of musical instrument installment
sales? It is as pleasant as it is profita-
ble, and banks already in this type of
business report generally favorable ex-
perience, according to "FINANCE"
magazine for March. This story on fi-
nancing music dealers' paper was en-
gineered by NAMM in order to bring
to the attention of bankers and other
financial institutions, the desirability
and good risk of financing music sales.
NAMM will soon have reprints of this
article from Finance Magazine, which
will be distributed to the membership.
Convention—Trade Show Plans
Take Shape
Beginnig with the April Bulletin, all
NAMM mail will carry a new indicia
with the postage stamp which says:
"See you at the 53rd Annual Music In-
dustry Trade Show and Convention—
Chicago—July 12-15. 1954." This is
only one of many new methods being
used this year to promote the "greatest
MUSIC show on earth."
CONVENTION WEEK in capsule
form shapes up as follows:
Sunday, July 11—3 p.m. Annual Meet-
ing, National Piano Travelers Asso-
ciation
Monday, July 12—Convention Opening
Luncheon. Ladies Annual Tea, Visit
Exhibits, Annual Stag Dinner and
Jamboree. National Piano Travelers
Association
Tuesday, July 13—NAMM A n n u a l
tleitric
NPMH Annual Meeting To Be
Held at Waldorf Astoria June 8th
The 57th Annual Meeting of the
National Piano Manufacturers Asso-
ciation will take place at the Waldorf-
Astoria Hotel. New York on Tuesday.
June 8th at 10:00 A.M.
This will be a one day meeting as
usual with lunch at noon.
^
CHASER"
Universally Accepted by the
Music Indust-^"-^
^
x
Eliminating trouble from Dampness
,n
\
PIANOS
ELECTRONIC ORGANS
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DRUMS
ACCORDIONS
TV AND RADIOS
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Typical Installation
!
Makes possible better service
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Piano and Accordion Models
$$.95 Retail
Organ, TV and Radio Models . $4.95-$6.95 Retail
Drum Models
$10.00-$15.00 Retail
"tExcept Drum and Accordion Models
*One Year on Drum and Accordion Models
Manufactured by D A M P P
1440
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Special Free Offer of
Merchandising Helps —
Write Manufacturer for List
Order Your DAMPP-CHASERS from
Factory or Your Favorite Supply
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INCORPORATED!
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WE EXPORT—SPECIFY VOLTAGE—CSA APPROVED FOR CANADA
j
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