Music Trade Review

Issue: 1951 Vol. 110 N. 5

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
V \
Another Reason Why
pianos with
aluminum plates are
a better deal for
•^
the dealer
.*
COST LESS TO HANDLE
Ever stop to figure what it costs you just to move pianos
around in your store, deliver them to customers? Think what you
could save in time, money and effort if each piano weighed 100 pounds less!
Actually, a spinet can be as much as 100 pounds lighter when
it has an aluminum plate. Besides being easier to handle, lighter
pianos cut your freight expense 20 to 50%. And light weight
is a competitive talking point on the sales floor. Many a time,
the light appeal will close the deal!
If you've sold aluminum-equipped pianos, you know why
they're a better deal for the dealer. If you haven't, ask your
piano manufacturer about aluminum plates.
ALCOA
ALUMINUM PIANO PLATES
Over 75,000 fine pianos now have aluminum plates
Aluminum Company of America
1 831 E Gulf Building, Pittsburgh 19, Pa.
Please send me a copy of your Piano Plate Booklet.
Company^
Address
City
.State-
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
ESTABLISHED 1879
Vol.
MAY
110 — No. 5
.
REVIEW
2854th ISSUE
S E R V I N G
T H E
M U S I C
I N D U S T R Y
F O R
19 5 1
CARLETON CHACE, Editor
O V E R
7 1
Y E A R S
OUR COVER
Contents
President Harry S. Truman Pla.vs on the com-
posite spinet piano produced by members of the
National Piano Manufacturers Association and
presented to him by a special National Musie
Week Committee. At the right is Webster E. Jans-
sen,
president of the NPMA who represented the
piano industry at the presentation (Story on
Page 14)
SOME RETAIL PRICING SUGGESTIONS ON PIANOS, ORGANS
AND MUSICAL INSTRUMENTS
4
MUSIC MERCHANTS OFFER VARIETY OF OPINIONS ON THE
PIANO BUSINESS
5
CHIMES CAN BE MANUFACTURED BUT—MATERIAL SUPPLIES
ARE LIMITED
8
PIANO BUSINESS AS WE SEE IT—EDITORIAL
10
by Carleton Chace, Editor
*
ADDITIONAL CUTBACK ON PRODUCTION WILL CAUSE
SHORTAGE THIS FALL
12
PIANO MANUFACTURERS TO COOPERATE W I T H NATIONAL
Aluminum Co
American Piano Plate Co
American Piano Supply Co
Bauer Bench Co
Beach Instrument Co
B rod win Piano Co
Cheek, Colbert F
Dampp-Chaser, Inc
Estey Piano Corp
Gulbransen Co
Hardman.. Peck & Co
Howe, Alfred H
Janssen Piano Co
Kelly Co... O. S
Kimball Co., W. W
Kohlcr & Campbell, Inc
McMockin Piano Service
Maas Organ Co
National Piano Corp
North Hudson Woodcraft Co
Paragon Foundries
Pfriemer, Inc.. Chas
Pratt, Read & Co
Rockwell School of Piano Tuning
Starr Piano Co
Tuners Supply Co.
Vilm, Inc., Vincent
Weaver Piano Co
Weser Piano Co
Wickham Piano Plate Co.
Wood & Brooks Co
THE MUSIC TRADE REVIEW. MAY, 1951
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PRODUCTION AUTHORITY ON SCRAP METAL
13
CEILING PRICE REGULATION 22 FOR MANUFACTURERS
20
OBITUARIES
18, 19, 24, 25, 26
George L. Byerly-—Hugo F. Ricca—Charles L. Brady—Luther B.
Clark—F. Rammelkamp—George L. Wheeler—-Ralph Tapp
The
Music
retailers,
Trade
supply
Review
and
is published
accessory
jobbers
monthly
and
for
retailers
piano, organ,
by
Kofbe
radio-phonograph
Publications,
Inc.,
510 RKO Building, Radio City, 1270 Avenue of Americas, New York 20, N. Y., Phone
Circle 7-5842, Alex H. Kolbe, president and treasurer.
Subscription price $2.00 per
year, 2 years $3.00, single copies 25c in U. S. and possessions.
$3.00 per year, all other countries $4.00 per year.
Canadian subscription

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