Classic Mode

Music Trade Review

Issue: 1951 Vol. 110 N. 12

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
Columnist Visits Heaton
Gets Player Piano Info.
Ben Hayes, columunist who writes
for the "Columbus Citizen" a Column
entitled "Around Columbus" recently
visited the warerooms of the Heaton
Music House in that city and came
away with some interesting as well as
controversial impressions. Said Mr.
Hayes:—
"I expected to hear something as old
as 'Nola' when Otto Heaton sat down at
the player piano. Mr. Heaton immedi-
ately began pumping, for the roll was
ready. The tune I didn't detect—bui
when the printed words on the roll came
around, Mr. Heaton sang them: 'Old
soldiers never die—they just fa-a-a-de a-
away.'
" 'It's a new roll. Everybody helps us
music people make money, even Gen.
MacArthur'." Mr. Heaton said. "Now I
could have played you 'The Hot Ca-
nary,' 'Sound Off,' 'Hello, Young
Lovers,' 'I Get Ideas.' or even 'Come
On-a My House.'
"Here's something else that will sur-
prise you. We get the new hits on piano
rolls before the records are out. And
we sell lots of them. Order 25—out they
go—then reorder- 25 or 50 more.
"We were in Mr. Heaton's music store
at 50 N. High St. He laughed at his own
business—giving it that familiar Meigs
County ha-ha.
"People want to buy player pianos.
We can't get 'em. Got only two player
pianos left. Both of them are rebuilt
ones. We haven't got a new player piano
in five years. Boy, could we sell 'em!
"So you thought player pianos was
a fad that went out a long time ago—
"Mr. Heaton went into another room.
He walked to a Chickering and flipped
a small lever. The piano, an electric
model, played an extremely long roll of
dinner music—from 'Chinese Lullaby" 1
FINE
FINISHES
VARNISHES — LACQUERS
for
PIANOS — CABINETS — BENCHES
FOR OVER 25 YEARS OUR CHEMICAL ENGINEERS HAVE BEEN
CONCENTRATING ON FINISHES FOR HIGH GRADE PIANOS,
CABINETS, BENCHES, ETC. WHATEVER YOUR FINISHING PROB-
LEMS MAY BE, THESE EXPERIENCED CHEMICAL ENGINEERS ARE
ALWAYS AT YOUR SERVICE TO HELP YOU SOLVE THEM.
Write to MORRIS DAUBER, Vice-President
(Former manufacturer of pianos)
TO THE ENTIRE MUSIC INDUSTRY
Best Wishes for a Merry Christmas and
Happy and Prosperous New Year
THE MONROE SANDER CORPORATION
10-18 46th Avenue
Long Island City 1, N. Y.
Telephone STillwell 4-4413
to 'Love's Old Sweet Song.' This pi-
ano's tag was $1250. Mr. Heaton said il
would have cost $2500 when new.
"Why, I've sold player pianos that
cost as much as $6000,' he said. 'There
are electric models that will play all
through dinner. They rewind and replav
the roll over and over. This one will do
that.'
"On the street floor, Mr. Heaton
showed me a large rack of piano rolls.
They were in long hlack boxes with the
familiar letters 'Q. R. S.' on the labels.
Just like the days of 1919 when I
pumped and repumped 'Alexander's
Ragtime Rand.' Rut there was nothing
ancient about the titles—'Relle, Relle,
My Liberty Relle,' 'Ballin' the Jack,'
'Mr. and Mississippi,' 'Too Young,'
'Shanghai' and 'The Old Piano Roll
Blues.'
"Your player piano still works—but
your kids had shredded the rolls into
paper streamers? Okay, you can buy
the old-time numbers. 'Standard Selec-
tions.' the nostalgic section of the Q. R.
S. catalog, lists 'Beautiful Ohio,'
'Down Ry the Old Mill Stream,' 'Let
the Rest of the World Go By,' 'Kitten
on the Keys,' 'On Moonlight Bay,'
'There's a Long. Long Trail,' 'Girl of
My Dreams' and many more. Only one
I missed was 'Jada.'
"After my title-browsing, I went to
Mr. Heaton's office to say goodbye. He
was still laughing at the music business.
" 'Ukuleles are all through.' he said.
'In 30 days you cant sell a ukulele.
Same way with guitars. You sell out one
day. Six months later you can't give
one away. Now everybody wants a little
piano. They think they're new. Why, the
little piano is 100 years old. Same way
with player pianos. People want em.
We can't get 'em.'
"Joe spook says: 'If we all had
player pianos we wouldn't need
Harrv'."
a
To all our good friends throughout the country we extend the
Season's Greetings with best wishes for a Merry Christmas and
a Happy and Prosperous New Year . . . When in New York, visit
our warerooms for HIGH GRADE PIANOS—Come and See Us.
rnhwitt PIANO CO., INC.
THE MUSIC TRADE REVIEW, DECEMBER, 1951
244-246 W. 23rd St., New York, N. Y.
Phone CHe/seo 2-4350
35
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
O. F. Rydeen Elected Aeolin-American
Vice-president and Salesmanager
Robert A. Hill, president of the
Aeolian-American Corp., East Roches-
ter, N. Y. has announced that effective
on the 10th of January 0. Fred Rydeen
Pacific Coast representative who was
elected a vice president five years
ago will become vice president and
salesmanager of the company and will
have his headquarters in East Rochester
at the extensive plants of the company.
Mr. Rydeen will succeed Kenneth G.
Huber, present vice-president and sales-
manager who is retiring to live on Cape
Cod after twenty eight years with the
company of which he has been vice
president since 1944.
Mr. Rydeen is one of the most pop-
ular traveling men in the industry. He
has been associated with the Aeolian-
American organization since 1919 and
has been the representative of the com-
pany on the Pacific Coast for over
O. FRED RYDEEN
STOPS
• STICKING PIANO AND ORGAN KEYS
• SLUGGISH ACTION
•DAMPNESS
•RUST
DAMPP-CHASER
twenty five years. He is one of the early
members of the National Piano Travel-
ers Association and has served as first
vice-president and a member of the ex-
ecutive committee of that organization.
During his long experience in the indus-
try he has won the respect of a host of
friends among dealers in practically
every state in the Union who wish him
success in his new undertakings.
ELECTRIC HEATER
• Easy to Install—Fits all styles
• Safe: For AC or DC current 117 volts
Other voltages on special order
• Five Year Factory Guarantee
• Packed in attractive display box
• Comes complete—ready to install
Underwriters'
Approved
95
plus your installation
LIST
charge
Standard Discounts to
dealers and technicians
»®
DAMPP-CHASERS®
receive
HIGHEST RECOMMENDATIONS
from the Music Industry:
Lester Piano
Mfg. Co., Inc.:
Lester, Pa.
Pratt, Read
& Co., Inc.:
Ivoryton, Conn.
Steinway & Sons:
New York, N. Y.
"For a number of years now, we have installed the
DAMPP-CHASER® in every Betsy Ross Spinet, Console
or Upright piano that has left our factory, and it has
entirely eliminated complaints of sluggish actions,
sticky keys, etc. These complaints have always been
prevalent in the piano industry.. Ourentireorganization
and all our dealers are aware of the effect of the
DAMPP-CHASER® on the piano industry as a whole,
and Lester pianos in particular, and naturally are very
enthusiastic about them."
—From letter dated August 24, 1951.
•
"If a piano has been in a place of high humidity, the
wood parts will absorb moisture and the keys and
action will become sluggish. If this situation is to
continue, a DAMPP-CHASER® or other heating element
is strongly advocated."
— From their Illustrated Action Wall Chart.
"'DAMPP-CHASER* 1 protects action from dampness,
for Grands or Verticals, 25 watt electrical unit, installa-
tion extra."
— As listed in their Piano Accessory Pamphlet.
'"You can profit by following these leaders' recommen-
dations. Order your DAMPP-CHASERS today, direct or
through your favorite supply house. Immediate delivery.
WRITE TODAY FOR FREE
DESCRIPTIVE LITERATURE
36
DAMPP-CHASER, INC.
BOX 5 2 0 , HENDERSONVILLE, N. C.
NICKEL ENTERTAINMENT
(Continued from Page 30)
bop to boogie, Jazz to hillbilly, and
"pop" to Bach.
While taking on its mammoth pro-
portions, the automatic wax works has
been instrumental in bringing to the
ears of millions of American record
fans the voices of new stars and intro-
ductions to new bands.
Among tunes crowding the turntable
are songs from the Judy Garland album,
the beautiful Gershwin tunes from the
MGM "Frenchy" flicker "An American
In Paris."
Piano Instructors Are Guests
of the Pifer Music Center
Vic Pifer, manager of the Pifer Music
Center, Bellefonte, Pa., recently held a
banquet and educational meeting for
piano instructors in that locality at the
Penn Belle Hotel.
Al Rich. Wurlitzer District Sales
Manager, was the principal speaker of
the evening. He opened with a brief
history of the piano and then followed
with a resume of the progress of the
modern piano after the introduction of
the spinet piano.
Mr. Rich also pointed out how closer
cooperation between the teacher, tuner,
dealer and manufacturer would benefit
the entire piano industry.
Ben Swartz, Wurlitzer dealer of Al-
toona, Pa., also attended. The Pifer
Music Center is a branch store of Mr.
Swartz' store at Altoona.
THE MUSIC TRADE REVIEW, DECEMBER, 1951

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