Music Trade Review

Issue: 1951 Vol. 110 N. 12

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
Wood & Brooks Brochure
Shows Actions in Color
The Wood & Brooks Co., Buffalo,
N. Y. which this year passed its half-
century mark of success in supplying
the piano industry with piano actions,
and keys, has published a very attrac-
tive booklet which shows the mechanical
details of the 4 types of Wood & Brooks
actions now being produced.
In the introduction it is stated: "This
book cannot show, however, the skilled
craftsmanship and precision standards
that go into their construction. They are
attested to by the reputation of Wood &
Brooks actions through the years as the
finest, most dependable, and longest
lived ever produced anywhere in the
world".
On succeeding pages, there is a 4-
color reproduction of the Wood &
Brooks action for grand pianos, with
a numbered list of the parts correspond-
ing with the numbers attached to the il-
lustration.
On another page is shown in color the
Wood & Brooks console or dowel action
with a numbered key correspondent
with those on the action.
A reproduction of the inverted sticker
action, with parts numbered to corre-
spond with the numbers on the action,
is also shown and the last illustrate;!
page shows the 90-degree Wood &
Brooks action with the numbered parts
to correspond with the numbers on the
action.
I Alfred H. Howe g
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AUTHOR OF
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the Popular Text-Book jg
| Scientific Piano Tuning 1
and
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Servicing
SENDS
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to his many
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32
On the last two pages there are re-
productions of artist's drawings of the
Wood & Brooks plant in Buffalo, N. Y.
and of the Wood & Brooks Rockville,
111. plant where the Thayer action has
been produced for over thirty-five years.
As a final word in this booklet, the
company states: "Centered in these two
plants of the Wood & Brooks Co. is a
truly unique manufacturing enterprise
for the production of the actions, keys,
and ivory used by America's leading
builders of fine pianos. Automatic ma-
chines, many of them especially de-
signed by W & B engineers, turn out in-
tricate wood parts at an almost unbe-
lievable speed, and to minute toler-
ences frequently no higher than
1/1 OOOth inch. Ivory from the other
side of the world is cut, shaped and
polished—metal and wire parts are
fashioned and plated. In the end, all
are skillfully assembled by deft hands
for a lifetime of dependable service to
American piano owners."
Pres. Kohl Points to
Advantages of NAPT
In his year-end message to the piano
industry, J. E. Kohl, President of the
National Association of Piano Tuners,
states—"There is a very vital relation
in that, without a good eligible tuner
technician it really would be impossible
to listen to real harmony and tone qual-
ity as the artist renders his composition
or those of others."
"The National Association of Piano
Tuners, which was established 43 years
ago, still carries the same ideals on
which the organization was founded—
to foster and inculcate into the profes-
sion the highest technical standards and
proficiency ethics in the practice of
piano service to the public.
"The Association stands ready at all
times to encourage the student or ap-
prentice in the profession and to extend
guidance in technical and ethical re-
quirements. The articles in our publica-
tion—"The Tuners Journal"—are of
great value, and many of them answer
the everyday problems that arise and
confront those who work on pianos. All
this technical information is given by
the men in our profession who have
had years of experience and we wish the
manufacturer of both pianos and sup-
plies to know how much we appreciate
the cooperation which they have been
giving us throughout the many years
that our association has been in exist-
ence.
"We are glad to report that the mem-
bership in our association has increased
perceptibly during the past year. Next
year, we will hold our annual conven-
tion in Philadelphia and extend cordial
greetings to all members of the indus-
try to attend the meetings, and partic-
ularly the technical discussions which
are of great importance to all in the
profession of tuning.
"At this time of the year, we extend
to the entire industry our very best
wishes for a very Merry Christmas and
a prosperous and happy 1952."
Steinway Grand Chosen for
Syracuse War Memorial
A Steinway concert grand piano was
dedicated at the new War Memorial
Building recently completed in memory
of those men and women from Onon-
daga County, New York who made the
supreme sacrifice during World Wars
I and II.
Since the auditorium which seats
8200 people will be used for outstand-
ing musical events, it was necessary to
equip it with a piano to be used by
distinguished artists. The Steinvay Con-
cert Grand was chosen and was given
as a gift to the War Memorial by Mrs.
H. Winfield Chapin of Syracuse, N. Y.
and Palm Beach, Fla. The instrument
was dedicated in a brief ceremony ^ ed-
nesday afternoon, November 14th.
Those present were Mrs. Frederick
Whiteside and Miss Virginia Allewelt,
nieces of Mrs. Chapin, and E. I. Chapin,
brother of H. Winfield Chapin, and
Director William Stark of the War
Memorial, who attached an inscribed
silver plate to the piano. Also present
were Melville Clark, President of the
Clark Music Co., from whom the Stein-
way was purchased, and William P.
Tolley, Chancellor of Syracuse Univer-
sity. George Mulfinger, member of the
Syracuse University School of Music
Faculty, pianist-composer, was the fiisl
to play the piano, rendering selections
by Hameau. Schumann, and Dohnanyi.
The first of the big concerts to take
place in the War Memorial at which
the grand was used, was the presenta-
tion of Jasha Heifetz, violinist.
BEACH
CARILLONETTE CHIMES
TOWER BELL REPRODUCER
and the
MINI-CHIMES
"Nothing But a Bell Rings Like a Bell"
SEND FOR CATALOGS
BEACH INSTRUMENT CORP.
165 Oraton St.
Newark 4, N. i.
THE MUSIC TRADE REVIEW, DECEMBER, I95I
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
SHEET MUSIC
(Continued from Page 29)
you use it in selling pianos, radios, and
instruments, you're bound to get grati-
fying results.
Where to Get Help
"The best way to go about making
this survey, the question of costs of
stocking different types of music, the
problem of the best ways to promote
it—all these are matters on which ex-
perienced dealers can be more helpful
than a publisher, but then, too, I might
be prejudiced! I can speak only in
generalities of the over-all picture, as
I see it.
"Once you have made the first step,
once you've developed a good repre-
sentative stock of one or more types
of music new to your store, I don't
think you'll want to stop until you
have gone on to develop a really well-
rounded sheet-music department.
You'll find that enlarging and
developing your service is go-
ing to bring you new bus-
iness—not alone from your
immediate community, but al-
so from a large surrounding
area.
"Because people want sheet-music
service!
"The word gets around, and you can
help this word ieak out' by your direct-
mail campaigns.
"By just forgetting the 'traffic' idea
for a while, you will have developed
new and varied traffic made up of those
new customers for your new lines of
sheet-music.
BEST WISHES AT . . .
Sincerity is the keynote of our wishes of happi-
ness for you and yours at Christmastime. We
hope the New Year will bring you continued
prosperity and that time will enrich our pleasant
association.
WEBSTER E. JANSSEN, president
Janssen Piano Co., Inc.
"You will no longer have that kind
of store where salesmen are told, when
offering a new item of very general
interest, 'we don't have any calls for
that.' And you won't have the kind of
store where customers are told, with
an air of smug finality, 'we don't stock
that.' Those are two remarks, inciden-
tally, which seem to me to be the dead-
end for all concerned: for the customer,
for the dealer, for the publisher.
Getting It Done
"You've probably been saying to
yourself, 'Oh, swell! But who's going
VILIM
PIANO
CHRISTMAS
HAMMERS
Made of the
Highest Grade Domestic Felts
REPAIR ORDERS PROMPTLY EXECUTED
We maintain a special department
for tuners and technicians
To the entire trade best wishes for
A Merry Christmas
and a more Promising 7952
VINCENT VILIM INC.
20 N O . HILLSIDE AVENUE
THE MUSIC TRADE REVIEW, DECEMBER, 1951
ELMSFORD, N. Y.
to do all this?'
"That's a very real problem in our
business: personnel. You can't take on
this other work, in addition to your
other jobs, and the average sheet-music
department doesn't warrant the pay-
ment of wages high enough to attract
people good enough to make the sheet-
music department better than average—
and you get just what you pay for.
"Some stores around the country
have solved the problem in a very ef-
fective way, through methods of pay
based on incentive.
But in every community, vir-
tually, there do exist people
with all the necessary qualifi-
cations for running a good,
profitable sheet-music depart-
ment—people capable of plan-
ning your expansion with you,
capable of absorbing the vast
amount of information needed.
"These potential employees are peo-
ple who can be of real help to your
customers. They are capable of find-
ing out where to get what you haven't
got. They are musicians who would be
greatly stimulated by the idea that,
even though their starting and basic
pay might be small, they'd have a per-
centage share of any increased volume
and profits they help to develop.
"Such incentive-pay arrangements
merit your very serious consideration,
not only for the manager of the depart-
ment but for all sheet-music clerks, as
well.
The National Picture
"The viewpoint of the music pub-
lisher must be nationwide, naturally.
33

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