Music Trade Review

Issue: 1946 Vol. 105 N. 6

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
featuring the new ALUMATONE
That's only the beginning of one of the biggest consumer adver-
lining campaigns in the history of the piano industry! And you'll
be getting plenty of promotional material to skyrocket your sales
that's only I reader per issue.
Actually, each magazine
reaches at least i readers, or
a tmal of over 27 MILLION
POTE.M1AL CUSTOMERS!
of the Winter & Company MUSETTE: life-size window displays,
counter cards, envelope sluffers for mailing, blow-ups of ads—
you can expect the works from Winter & Company to bring piano
business your way.
THE MUSIC TRADE REVIEW, JUNE, 1946
You are cordially im
Ihe line of Winter
Pianos ol the Chic
Trade Show, on view
of the Palmer House.
PLATE
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
A Famous New England Piano
for 66 Years Sounds A New Note
for the Future
The Ivers & Pond Piano Company, oldest and largest manufacturers
of pianos in New England, now stands on the threshold of a great
new era. With the same name and the same quality traditions
that for 66 years have stood for the finest in piano-making crafts-
manship, Ivers & Pond is now laying new plans for expansion
and increased production—to bring you and your customers an
ever-larger number of beautifully designed, conscientiously
constructed, tonally perfect instruments.
Together with the Poole Piano Company, an Ivers & Pond
subsidiary established in 1893 and known throughout the industry
foi forward-looking techniques and constant improvement,
we move ahead to meet the requirements of our old friends
and to make the acquaintance of many new ones.
And as in the past, your needs and those of
your piano-purchasing customers will be
our guide in bringing you better^
instruments built for
enduring beauty and
musical satisfaction.
YOU ARE CORDIALLY IN-
VITED TO SEE THE LINE OF
IVERS 8. POND PIANOS AT
THE CHICAGO MUSIC TRADE
SHOW, ON VIEW IN ROOM
839 OF THE PALMER HOUSE.
EST. 1880
FACTORY: 530-538 MAIN STREET, CAMBRIDGE 39, MASS.
THE MUSIC TRADE REVIEW, JUNE, 1946

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