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Photo—AP Features
Miss Merria Lynch teaching seven-year-olds finger exercises and note reading in Baltimore primary school; Carolyn Zeman sits at the piano.
lus of working together enables the
groups to overcome with ease the
problems of beginning processes.
Thus our young friends, in working
together, are establishing good work
habits. If we can instill the habits of
making music at an early age. this
RCA Victor Plans
Music Week Boost
Collaborating' with the National Mus-
ic Week program the RCA Victor Mfg.
Co. is getting out an attractive two
color 20x20 streamer with the National
Music Week slogan: "Make Somebody
Happy — Give Records As Gifts."
Stressing new Red Seal De Luxe re-
cordings a streamer with "And For
Maximum Pleasure Best of All, Give
RCA Victor Red Seal De Luxe Rec-
ords Non-Breakable. Celebrate Nation-
al Music Week May 5th-12th", has
been prepared.
In addition to this, there will be daily
messages on Victor's "Music You
Want" radio programs which are car-
ried by 55 local stations throughout the
seed nurtured so that it will bear fruit,
should do much to enrich the lives of
our coming generation.
Today, six hundred and fifty young-
sters, second to fifth grade, are getting
a musical education.
If a student is very talented he can
even major in music when he gets to
high school. Two of his five courses will
be music theory and practice, and the
other three regular academic courses.
Meanwhile, classical music and a
symphony orchestra have ceased to be
mysteries to him.
country. Script mentions will call at-
tention to National Music Week ob-
servance during the entire week. RCA
Victor is also arranging to give the
event a national network boost on its
"Music America Loves Best" program
over the NBC Network.
The Victor Record Review, a widely
read record consumer publication, will
give an additional boost to the promo-*
tion with an editorial enlarging upon
the idea of giving records as gifts to
commemorate National Music Week
specifically, and the over-all suggestion
of activities will be given wide play
in the Victor Record News, our maga-
zine for dealers.
Companies of Cambridge, Massachus-
ettes, has joined the organization of
Charles D. Blake & Co., Inc., of Boston.
Mr. Mahan is an ex-President of
the National Piano Travelers Associa-
tion and is well known from coast to
coast.
During the war Mr. Mahan became
associated with the Ucinite Company,
a division of the United Carr Fast-
ener Corp., engaged on Army and
Navy contracts. At one time he was
president of the National Piano Trav-
elers Association.
Alexis A. Mahcm Now
With Charles D. Blake & Co.
Alexis A. Mahan, former Sales Man-
ager and Wholesale Representative of
the Ivers & Pond and Poole Piano
New Store
Robert V. Rogers, has established
the Rogers Music and Office Supply
Co. in the Grand Theater Building,
International Falls, Minn. Until his
new quarters are vacated he can be
reached at 819 Fifth St., International
Falls, Minn.
THE MUSIC TRADE REVIEW, APRIL, 1946