Music Trade Review

Issue: 1945 Vol. 104 N. 8

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
Two Sittriuil t" <>r|>N Photos shiiwhiK how the |)i;iiu> |iliiy.*t tin importinit role
in Army anil Xnvy Hospital*. The piano lit the left is :i (iiilbrimsoii.
Dealer Digs Up Old Motor
When this was done the next prob-
lem was the motor. Knowing; nothing
about player piano motors, Mr. Hyatt
tried several methods without success
until he met Harry Holmes, president
of Holmes & Co., Hempstead, L. I.,
who dug up an old electric motor
from an electric player. With this
installed, Mr. Hyatt found that he
could obtain the desired results. He
then called in a tuner and regulator
and together they put the piano in
first class playing condition.
"My reward," said Mr. Hyatt,
"came when I saw that young man
smile as his fingers touched the key-
board. It was the first time he had
smiled in many months. He could
hardly believe that such a thing had
come true for him and although his
right hand had been partly useless
since he had been wounded he went
to it and soon was not only perform-
ing for his own satisfaction and pleas-
ure but for the many other wounded
veterans in his ward. He was also
fascinated by watching the action
through a glass panel which I had in-
stalled in the top of the instrument."
Six Weeks to Finish
The completion of this instrument
took about six weeks and now Mr.
Hyatt is seeking new world's to con-
quer for the benefit of those who have
conquered our numerous enemies.
Pianos in Many Hospitals
The piano has been found a neces-
sary adjunct to the equipment of all
hospitals and rehabilitation centers.
In fact many veterans are piano play-
ers and many of those who have never
played before are now spending their
convalescent days in learning how.
Two other photos are reproduced
herewith which were taken in two
different centers. The one on the left
at La Garde Hospital, New Orleans,
and the other a Signal Corps release
in one of the other large hospitals.
These conclusively show the import-
ant role the piano is playing in these
institutions.
the buyer of a musical instrument
should have the best possible aid to
learn how to play on it.
"There are different ways of help-
ing people to learn how to play an
Piano & Instrument Co., New York, sighted policy to think that we can instrument and probably it could be
believes that one of the important fac- sleep happily when the sale has been one of the most important jobs for the
tors for a better piano business during made. A few years later, those in- NAMM to organize*/ a good inexpen-
the postwar era is to promote piano struments which were bought but not sive teaching service.
"I hope that this problem will be
teaching vigorously.
played on will come back on the mar-
"Now is the time," he said recently, ket, with not enough new customers. solved in the best interests of the pub-
"to decide if the piano and musical Could the auto industry make progress He, and if so, our industry can look
instrument business should have just if 70 7< of the people who bought autos forward to steadily growing business
for many years to come."
a short period of boom, probably two never learned how to drive?
to three years to come, and then fall
"I think that to teach people how
back and have a crisis similar to "the to play the instrument is not only a Cable Piano Co.
piano depression in 1929, or if we most important cultural problem, but Moves to New Location
should plan for gaining friends and a life or death question for the future
The Cable Piano Co., W. E. Guylee,
laying the foundation of a growing of the music industry.
president, has opened new headquar-
demand for musical instruments.
"Nowhere is it more true than in ters at 330 South Wells Street, Chica-
"As we do not want to run up-hill our industry, that in the long run go 6, operating retail stores in Minne-
without a plan, just to have a terrible honesty is the best policy. It is a part apolis, Detroit, Atlanta, and other
let-down, we have to work on it now, of this honesty that we should do cities. The Cable Piano Co. of Chicago
that the mttsical instrument when sold everything in our power to see that is now owned by Marshall Field & Co.
After the Sale See That the
Piano is Played, Says Sternberg
Bela Sternberg, head of the Halifax should be played on. It is a short-
THE MUSIC TRADE REVIEW. AUGUST, 1945
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
WEAVER
KEEPS
EGOING!
Order L37 effective June 1, 1942, decreed
that the manufacture
ments with more than
of all musical
instru-
Engineering experts were ordered to test its
strength.
10% by weight, of
critical material be discontinued.
Metal was
As a result Weaver Pianos went into produc-
tion and over 9 0 % of them went to the Armed
critical material.
Forces on high priorities. The Weaver Piano
Weaver research and development faced the
makers are proud of the services they have
problem and the Plastic Plywood Plate was the
been able to render to the Armed Forces. This
result, producing a Piano with less than 10%
pride, however, is tempered by the fact that
metal to meet the situation.
Weaver has not been able to supply a sufficient
number of Pianos to meet the dire need of their
Next, it was learned that Pianos were neces-
loyal dealers during the War Period.
sary in Hospitals and recreation centres to re-
pair shattered nerves and sustain the morale
Weaver hats 9 are off to those dealers who so
ably sustained their business by securing Pianos
of the Armed Forces.
from homes and other places where they were
Attention was directed to the Weaver Piano
which came within the 10% critical material
requirement.
no longer in use and by re-conditioning and
selling them where they were needed.
Weaver hats' are also off to our dealers who
used other ingenious life-saving methods, and
Experts from
the War Production
Board
kept their business in condition to meet the
were sent to test the musical qualities of the
unusual prospective sale of Weaver Pianos in
sample Piano.
the Post-war period.
Keep Your Eye on Weaver
WEAVER PIANO CO, Inc.
YORK, PA.
MUSICAL MERCHANDISE MAGAZINE, AUGUST, 1945

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