Music Trade Review

Issue: 1945 Vol. 104 N. 8

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
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IN a letter recently received by E. P. I played the piano and Frank Edgar
Williams, sales manager of the Gul- sang several of the old songs. It was
bransen Co., J. M. M. Kuyper of Kuy- a gala event.
per's Music House, Pella, Iowa, stated:
"The kid brother and business part-
A SIDE light on the president's
ner, after going from bass horn to
piano playing was recently pub-
trombone and then to violin (and piano
tuning, by the way) for the Navy in lished in the Army and Navy musician
Farragut, Idaho, is now playing bass in which the president states he pre-
fiddle and singing with the vocal chor- fers to be considered just an amateur
us in Washington, D. C. Quite a musician as follows:
versatile guy and a real musician, by
"President Harry S. Truman, while
the way. Expects to be shipped out professing to be only an amateur pian-
within the next couple of weeks."
ist, modestly admits that his reper-
Kuyper's Music House has sold Gul- toire has included works of such classi-
cal msters as Bach, Mozart and Bee-
bransen pianos since 1917.
thoven.
"The American people got\ their
DACK in harness again after four- first hint of his pianistic ability when
teen months of hospitalization due they heard his music in the background
to an automobile accident, J. L. M. over the microphones set up in his
Smith of the Greensboro Music Co., home at Independence, Mo., on election
Greensboro, N. C, visited New York night, last November 7.
The then Vice President-elect ac-
this month and attended the meeting
of the National Music War Council. knowledeg with thanks a note of con-
Although he was seriously injured, gratulation sent him by Thomas B.
Mr. Smith is again looking fit and is Sherman, music critic of the St. Louis-
able to be as active as ever once more. Dispatch.
" 'Speaking of music, between the
time I was 10 and 15 I did some musi-
cal study, but did not keep it up,'
ANOTHER piano man back from a Truman wrote in his letter to Sherman
six months illness of rheumatic which the Post-Dispatch printed to-
fever but again back at his desk is W. day. 'The Mozart Ninth Sonata was
S. Bond, president of the Weaver Piano the one I was playing when the radio
Co., York, Pa. Looking younger than was on. I didn't know it was being
ever, one would never know his pres- broadcast until it was too late.
ent age is 82 unless he reveals it him-
" 'I never got a chance to do any-
self. The Weaver factory is still busy thing musical again, I had a lot of
furnishing plastic plywood plate pi- Bach Fugues, along with a lot of other
anos for both army and navy. Hun- things of that sort, as well as some
dreds of these pianos are found Beethoven, Weber and Lizst composi-
throughout the world in all climates. tions. Of course, unless the fingers
are kept in trim these things soon
leave. I cannot do any of them any
LJARRY SANDERS announces that more, but I appreciate it when someone
he has resigned and is no longer else is giving them a good rendition.' "
connected with the Apex Piano Co.,
New York. The business is being car-
ried on by Joseph Yanuck.
XA/ISCONSIN now has a thoroughly
modern advertising law known as
Bill No. 168.S and recently passed by
n EMINISCING recently George Rest, the Wisconsin legislature as Chapter
lively bench ambassador for the 399, 1945 Wisconsin Statutes, as fol-
Tonk Mfg. Co. pointed to the story in lows:
"No person, firm, corporation or asso-
last month's REVIEW about the opening ciation, or agent or employe thereof,
of the new Weeks & Dickinson store with intent to sell, distribute, Increase
in Binghamton, N. Y., and said: "That the consumption of or in any wise dis-
takes me back to the opening of an pose of any real estate, merchandise,
employment, service, or any-
earlier Weeks & Dickinson store, I securities,
thing 1 offered by such person, firm, cor-
think it was in 1924. I remember that poration or association, or agent or em-
22
ploye thereof, directly or indirectly, to
the public for sale, hire, use or other
distribution, or with intent to induce
the public in any manner to enter into
any contract or obligation relating to
the purchase, sale, hire, use or lease of
any real estate, merchandise, securities,
employmens or service, shall make, pub-
lish, disseminate, circulate, or place be-
fore the public, or cause, directly or
indirectly, to be made, published, dis-
seminated, circulated, or placed before
the public, in this state, in a newspaper,
magazine or other publication, or in the
form of a book, notice, handbill, poster,
bill, circular, pamphlet, letter, sign,
placard, card, label, or over any radio
or television station, or in any other
way similar or dissimilar to the fore-
going, an advertisement, announcement,
statement or representation of any kind
to the public relating to such purchase,
sale, hire, use or lease of such real
estate, merchandise, securities, service
or employment or to the terms or con-
ditions thereof, which advertisement,
announcement, statement or represen-
tation contains any assertion, represen-
tation or statement of fact which is
untrue, deceptive or misleading.
"It shall be deemed deceptive adver-
tising, within the meaning of this sec-
tion, for any person, firm or corpora-
tion, engaged in the business of buying
or selling new or secondhand furs,
wearing
apparel,
jewelry,
furniture,
pianos, phonographs, or other musical
instruments, motor vehicles, stocks, or
generally any form of property, real,
personal or mixed, or in the business of
furnishing any kind of service or in-
vestment, to advertise such articles,
property or service for sale or purchase,
in any manner indicating that the sale
or purchase is being made by a private
party or householder not engaged in
such business. And every such firm,
corporation or association, engaged in
any such business, in advertising goods,
property or service for sale or purchase,
shall affirmatively and unmistakably in-
dicate and state that the seller or pur-
chaser is a business concern and not a
private party.
"The state department of agriculture
shall enforce the provisions of this
section. Actions to enjoin violation of
this section or an yregulations there-
under may be commenced and prose-
cuted by the department in the name
of the state in any court having equity
jurisdiction. This remedy is not exclu-
sive."
Hemmings Piano Co. Now
In Its Own Building
The Hemmings Piano Co., Duluth,
Minn., has just purchased a building
at 18-20 Lake Ave., North, and are
holding an opening of their new head-
quarters on August 20th according to
G. R. Hemmings, president of the com-
pany.
THE MUSIC TRADE REVIEW, AUGUST, 1945
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
RECORDS...
...ACCESSORIES
Survey Discloses 14% Postwar
Radio-Phonograph Demand
THE postwar market for radios, both
with and without phonograph at-
tachments, will be substantial, accord-
ing to the findings of a survey recently
completed by the Research Department
of The Curtis Publishing Co., Phila-
delphia. The survey dealt primarily
with the postwar urban home building
market, but families were also queried
as to their buying intentions for ra-
dios and other household appliances
which increase the comfort and live-
ability of a home.
The survey, which is based on com-
plete interviews with families in 35
states and 118 urban centers, was
started some time ago under the direc-
tion of Donald M. Hobart, when the
company became convinced that there
was a great deal of wishful thinking
on the subject of housing and that no
true picture of the probable postwar
market could be obtained except
through the medium of a eomprehen-
sive consumer survey.
Of all the families interviewed, 27.8
per cent plan to buy a new radio.
Over 14 per cent will buy a radio with
a phonograph attachment, and 14.4
per cent one without a phonograph
attachment. A few will buy both types
or more than one.
Ten Per Cent Replacements
Over 95 per cent of the families now
own at least one radio. Replacement
possibilities in this market are indi-
cated by the fact that about one out
of every ten of those who now 7 own a
radio-phonograph combination expect
to buy a new one of the same type.
and nearly one-sixth of those who own
a radio without a phonograph atta"ch-
ment will replace these sets. The medi-
an aee of the sets owned by those who
say they will replace them is now four
years for the radio-phonograph com-
bination, and eight years for radio
without phonogranh. The market for
the latter type radio will be essentially
replacement, but for radio-phonograph
THE MUSIC TRADE REVIEW, AUGUST, 1945
Predicts Fast
Radio Reconversion
Reconversion of the radio industry
combinations will be largely new cus-
from war to civilian production is ex-
tomers.
pected to be easier and quicker than
Prices Buyers Expect to Pay
The prices these prospective pur- that of any other major Industry and
chasers expect to pay for radios are will be accomplished without interfer-
ence with the war effort, Melvin E.
shown below:
Karns, newly designated director of
Estimated Expenditure for Radios
the War Production Board's Radio and
Phonographs
w ith
Radar Division, predicted at a meeting
Amount of
Per Cent
of the Receiving Tube Scheduling In-
Expenditure
of Total
dustry Advisory Committee, the agen-
Under $50
1.1
cy reported today.
$50 $99
11.9
$100—$149
14.9
Unless there is an unforeseen turn
$150 $199
14.6
in the military situation and on the
$200 $299
1.67
clear understanding that war needs
$300 and over
8.6
must be filled first, the radio and elec-
Don't know
32.2
tronics and equipment industry will
Median
$170
be authorized to produce for civilians
Estimated Expenditure for Radios
approximately one-half its pre-war
without Phonographs
civilian output during the last quarter
Under $25
5.2
of 1945, and approximately its full
$25 $49
6.9
pre-war production in the first quar-
$50 $74
15.0
ter of 1946, Mr. Karns stated.
$75 $99
75
Mr. Karns pointed out, however, that
$100 $149
17.2
the amount of electronic equipment, in-
$150 and over
13.2
cluding home radio sets, that will actu-
Don't know
35.0
ally be produced and available to con-
Median
$93
While these prices ranges may ap- sumers during these periods might well
be considerably under that authorized
p e a r t o b e h i f f h ? t h e v a r e significant in
that they indicate that the anticipated due to the continued tightness of mate-
availability of pending new technical rials, components and manpower. This
developments in radio—such as fre- statement was made to allay any false
quency modulation and television—in- impression that sufficient production
fluence purchaser opinion of expendi- and delivery of home radio sets will be
achieved to satisfy public demands by
tures.
the end of the year.
.
^
Television OS a Career
Issued by General Electric
A four page pamphlet titled "Tele-
vision as a Career," with a bibliogra-
phy of recent literature on television
and illustrated with pictures taken at
Station WR.GB, has been prepared by
the transmitter division of the General
Electric Company. It is available free
on request to the Publicity Section,
G. E. Electronics Department, Schenec-
tady, N. Y.
A general discussion was held con-
cerning the recently revised L-265 or-
der which, as the first step in the re-
conversion of the radio industry, re-
moves the basic restrictions on the pro-
duction of all radio components and
relaxes the restrictions on the sale
of all radio end equipment, which may
now be produced under WPB "spot"
authorization. General Limitation Or-
der L-265 (Electronic Equipment) was
amended July 26, 1945.
2J

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