Music Trade Review

Issue: 1945 Vol. 104 N. 8

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
Foundation For Music Formed
to Finance Promotion of Music
The Foundation for Music has been
incorporated under the laws of the
State of New York as a strictly non-
profit and non-commercial organization
as set forth in the by-laws which
state:
"The stimulation of interest in mus-
ic; the extension and the democratiza-
tion of music education; the fostering
of musical activities which encourage
WILLIAM C. MAYFARTH
participation in the performance of
music-instrumental, vocal, or choral;
the support of non-commercial, educa-
tional or cultural agencies for the de-
velopment and advancement of the
musical arts and self-expression in
music; to secure, hold, and distribute
funds and real or personal property
by the carrying out of the aforesaid
purposes.
"The by-laws provide that members
of the corporation shall be (a) its in-
corporators and directors named in
the certificate of incorporation; (b)
such persons from corporations or as-
sociations, as the board of directors
may elect to membership upon appli-
cation."
Full membership requires the pay-
ment of not less than $100. Honorary
membership may be granted to anyone
who has rendered extraordinary serv-
ice to the advancement of music. The
board of directors shall consist of not
less than nine or more than thirty-six
members. There is an executive com-
mittee of three members.
The officers elected for the ensuing
year are President, W. M. Peterson,
14
New York; Vice President, Fred A.
Holtz, Elkhart, Ind.; Secretary, Jay
Kraus, Chicago, 111.; Treasurer, H. K.
Kuhrmeyer, Chicago, 111.; Asst. Treas-
urer, W. G. Heller, New York.
Executive Committee: Walter S.
Fischer, New York; W. G. Heller, New
York; Matth. Hohner, New York.
The above officers and committee
members plus Ray S. Erlandson, San
Antonio, and R. A. Olson, Chicago,
comprise the Foundation For Music's
Board of Directors.
William C. Mayfarth, formerly with
the War Production Board, has been
appointed Executive Secretary and has
opened temporary offices at 527 Fifth
Avenue, New York.
In a press release from the Secre-
tary's office the purposes of this organ-
ization are set forth as follows:
"It is the sole purpose of this organ-
ization to secure and distribute funds,
seeking out those agencies having
sound programming and efficient per-
sonnel, but lacking the wherewithal
for the execution of their purposes,
and thus to open up new opportunities
for the advancement of the cause of
music in America and throughout the
world. It is the intention of the foun-
dation's founders that any group that
has as its purpose a national or inter-
national promotion of music, the ex-
pansion of music education facilities,
wider group participation in music,
the extension of the recreational use
of music; in brief, the democratization
of music education and bringing of its
manifold benefits to the greatest pos-
size number of people, may look to the
foundation
for
necessary financial
backing, moral support, and advice
and encouragement."
Pfc Bilhuber Home
after Many Citations
Pfc Edmund W. Bilhuber, son of
Paul H. Bilhuber of Steinway & Sons,
is now recuperating from an attack of
pneumonia in the hospital at Fort Tot-
ten, N. Y., having returned from the
war zone with the famous 104 (Tim-
berwolf) infantry on a 30 day rede-
ployment furlough.
A member of a medical unit with
the Timberwolves, which was the first
infantry division to travel directly
from the States to France, he left for
overseas on August 27, 1944. Little
more than a month after landing, the
Timberwolves, led by General Terry
Allen, went into the line and remained
in continuous combat for over six
months. After fighting with the First
Canadian Army under General Crerai
in the successful Holland campaign
which opened up the port of Antwerp
to Allied shipping, the Timberwolves
took their place in the First Army line
at Aachen.
The final phase of the Timberwolf
wolf combat in Naziland saw the men
of the 104th racing to the Mulde Riv-
er, where the last remnants of the
PFC EDMUND W . BrLHUBER
Wehrmacht were crushed between the
Russians and the American
First
Army, making that sector the first in
Germany to be cleared and completely
conquered.
Pfc Bilhuber, who has been awarded
the Bronze Star medal, the Presiden-
tial unit citation for meritorious serv-
ice, three battle stars, a Combat Medic
Badge, and a Good Conduct ribbon,
was ill in a general hospital in Eng-
land from Nov., 1944, to Jan., 1945,
when he rejoined his unit in time for
the Cologne assault. On April 17, 1945,
he was taken prisoner by the Germans
and spent two days as a prisoner of
war in Thurland, Germany, when he
and his fellow prisoners were released
by the U. S. Invasion Force of the
83rd Reconnaissance Troops.
At the end of his furlough Pfs Bil-
huber will be reassigned for training
for further battles against the Japan-
ese in the Pacific.
He was attending Colgate University
when he was called in April, 1943,
after enlisting in December, 1942.
Stromberg Carlson
Quarterly Dividend
At the July 25th directors' meeting,
the Stromberg-Carlson Co., Rochester,
N. Y., declared the regular quarterly
preferred stock dividend $1.62^ per
share, payable September 7, to stock-
holders of record at close of business,
Saturday, August 11, 1945.
THE MUSIC TRADE REVIEW, AUGUST, 1945
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
NAMM
NEWS
W. A. MILLS
Executive Secretary
E. R. McDUFF
President
Piano Pricing Crisis
The most drastic order affecting the
piano business requires the merchant
to reduce his allowable "mark-on"
from 89% to 58% on instruments made
by the Lester Piano Company. From
reliable Washington sources the Asso-
ciation has learned that other manu-
facturers will be granted substantial
increases, most, if not all, of which
OPA will try to pass on to the mer-
chant.
"We believe our first duty to our
members," said Secretary Mills, "is
to do everything possible to speed the
production of pianos. Some price re-
lief for manufacturers is necessary.
Progress has been made and we feel
there will be a substantial increase in
production by plants not in war work.
In the meantime we are taking steps
to try to secure higher retail margins.
This is the industry's most important
current problem."
The Supply Outlook
There is little change in the mer-
chandise supply situation, although
there is some evidence an improvement
can be expected in some lines. Spokes-
men for the allied trade associations
informally addressing the Music In-
dustries Dinner, however, were uni-
formly pessimistic. Several of the larg-
er manufacturers continue in whole or
in part in war work. Manpower short-
ages at this time are more critical
than material, although some metals
continue short in supply. Here is a
quick summary as we see it.
Pianos :• Better production schedule
as the result of price increases. Sev-
eral large producers still exclusively
in war work.
Radios, Phonographs, Radio-Phono-
graph Combinations: Some lower price
radios immediately. Most manufac-
turers are still loaded with war work.
Lumber supply short. Industry not
optimistic about production of much
demanded combinations. The situation
may change overnight.
Phonograph Records: Several major
promotions scheduled. The "Gershwin"
campaign will be the biggest thing in
the record business.
THE MUSIC TRADE REVIEW, AUGUST, 1945
L-219 Viewed as a Menace
Look for a vigorous effort to per-
suade WPB to cancel inventory con-
trol order L-219. WPB has seemed
cool about the order for some time and
there is reason to believe it would be
glad to see its elimination. A manu-
facturer will not make goods unless
he has orders. If merchants know
that placing orders will result in go-
ing over their allowable under L-219,
they won't place them. Production
losses will result. Numerous mer-
chants are already in trouble on this
score and see more coming.
WPB has promised an early meet-
ing of its industry advisory committee
to discuss, not only L-219, but all other
limitation orders that might restrict
production.
OPA to Make MPR-580 Compliance
Survey
A survey on MPR-580 compliance
will be conducted during the last two
weeks in August. It is designed to test
the retailers' knowledge of pricing
rules, etc. It will determine:
1. Is the retailer covered?
(Most
music merchants probably are.)
2. Is the outlet covered by central
pricing?
3. How does the retailer mark his
goods?
4. Does the retailer understand
marking and posting requirements?
5. Does the retailer understand the
record-keeping requirements?
6. Is the retailer pricing certain
items at or below ceiling?
Price panels will call all merchants
who do not understand the regulation
into conferences for education.
Another New Service Available to
Music Merchants
Commander Ralph A. Sentman, U.
S. Navy (Retired) has been named
National Director of the Division of
Veteran Affairs of the American Re-
tail Federation. NAMM is an affili-
ated organization. The retailer-veter-
an program has three main objectives
according to Mr. Walter Morrow,
President of the American Retail Fed-
eration :
(1) To help both the retailer and
the veteran with those problems in-
volved in the veteran's return to a job
in the field of retailing;
(2) To help the veteran who has
no experience in retailing but wants
work experience, to get it;
(3) To help the veteran who has
definiately decided to open a retail
business to get all the sound advice
and help that will increase his chance
for success.
Commander Sentman, formerly as-
sistant director of the Demobilization
Division, Bureau of Naval Personnel,
plans to develop a program which can
easily be adapted to the existing facil-
ities of local communities. He plans
to maintain liaison through the War
and Navy Departments with their in-
terviewers at Separation Centers and
through, the Retraining and Reemploy-
ment Administration with the Veter-
anss Information Centers as well as
correlate for retailers those materials
and information which will enable
them to assist veterans readjust to
civilian life.
An Idea for your Window
President Truman continues to be
the piano merchant's best ambassador
of good will. During the early days of
the Potsdam conference the "big news"
of the "Big Three" meeting was Presi-
dent Truman's playing of Beethoven's
Minuet in G. At the same state dinner
Sgt. List, of the American Army of
Occupation, entertained with Chopin's
A-flat Polonaise, works of Tchaikow-
sky and Shostakovich, as well as Rus-
sian and American folktunes.
The
Association has issued this suggestion
for a window display: Blow-up a pho-
tograph of President Truman seated
at the piano. Use news photos of pic-
tures taken at the "Big Three" meet-
ing, along with phonograph records
and sheet music featuring the selec-
tions mentioned in the news story.
Build your windows around the news
story. Your newspaper will cooperate.
Majority Adopts New By-aws
Secretary W. A. Mills reports that
the new constitution and by-laws of
the NAMM adopted by the Board of
Control was, effective August 1, 1945,
approved by an overwhelming major-
ity of the membership. These new
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