Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
JESSE FRENCH DEALERS
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'ecause a 100% new line will reduce dealers selling costs,
all of the fine Jesse French pre-war models have been
discontinued. When Jesse French Pianos are again available,
they will be built in strikingly original designs created by
Alfons Bach, famed New York designer.
These styles will be exclusive with French^ dealers.
PIANO DIVISION OF SELMEX
NEW C A S T L E • INDIANA
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Our "PDQ" program is working three ways to make Jesse French a real
asset to live dealers. "PDQ." means Promotion-Design-Quality.
MUSt£ IRAPE REVIEW, JUNE, 1945
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