Music Trade Review

Issue: 1945 Vol. 104 N. 3

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
The Jiusic ^fiade
ESTABLISHED 1879
V O L 104 — NO. 3
2782nd ISSUE
SERVING
M A R C H
19 4 5
MUSIC
INDUSTRY
FOR
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CARLETON CHACE. Editor
REVIEW
THE
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OVER


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65
.
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YEARS
OUR FRONT COVER
t en
WHAT REVIEW READERS SAY
4
CONSERVE CAPITAL NOW; KEEP IT LIQUID FOR THE FUTURE
by LOUIS G. LaMAIR, president, Lyon & Healy, Inc., Chicago
5
SHOULD POSTWAR SPINETS BE OVER 40 INCHES HIGH? Sym-
posium by Dealers
'
BUSINESS—AS WE SEE IT, EDITORIAL, by CARLTON CHACE
CEILING PRICES ON NEW PIANOS
14
MELODITONE—NEW METHOD OF CONVERTING UPRIGHTS TO
SPINETS
15
NAMM-NEWS — REGIONAL MEETINGS —NATIONAL
WEEK PLANS
"The Admiration of Youth" for those who play
the piano, seems to be an appropriate title for the
photograph on our front cover for which we are
indebted to li'm. Knabe 6- Co., New York.
ADVERTISING INDEX
American Piano Supply Co
Amsco Wire Products Co
Apox Piano Co
Atlantic Piano Co
Bromberg, Louis
Brodwin Piano Sales Co
Curtis, S. L
Gulbransen Co
Halifax Piano Co
Hardman Peck & Co
Jamaica Furniture Exchange
Klein Piano Co
Murphy Finishes Corp
Manhattan Piano Service
Krakauer Bros
Paragon Foundries
Pioneer Piano Co
Pfriemer Inc., Chas
Snyder Piano Key Co
Vincent Vilim Inc
Virginia Piano Co
Weser Piano Co
Weaver Piano Co
Wood & Brooks Co.
Page
27
30
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9
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15
27
21
IS
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31
11 and 21
Outside Back Cover
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12-13
MUSIC
V
:
• 17
WASHINGTON HIGHLIGHTS
19
VAST RECORD SALES A STIMULUS TO RADIO-PHONOGRAPH
DEMAND, by JOHN H. GETTELL, Electronics Division, Gen-
eral Electric Co.
20
REINSTATEMENT OF THE MAGNAVOX POLICY /....
22
POT POURRI
23
PROVING THE VALUE OF FEATURING CLASSICAL RECORD
ALBUMS
25
MODERNIZATION OF WAREROOMS FOR POSTWAR BUSINESS,
by PETER COPELAND, Architect and Designer
26
FIRST AID IN PIANO REPAIR, by ALEXANDER HART, Technical
Editor
;
29
OBITUARIES
E. C. THOMPSON—Mrs. R. W. LAWRENCE, Jr.
30
The Music Trade Review is published monthly for piano, organ, radio-phonograph
retailers, supply and accessory jobbers and retailers by Kolbe Publications Inc.,
510 RKO Building, Radio City, 1270 Sixth Avenue, New York 20, N. Y., Phone
Circle 7-5342, Alex H. Kolbe, pres. and treas., Mai Parks, vice-president and general
manager.
Subscription price $2.00 per year, 2 years $3.00, single copies 25c.
M A
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
I
FROM PEOPLE WHO READ THE REVIEW
Sorry Carl
In an editorial published on page 10
of the February REVIEW, reference was
made to price ceiling increase on piano
plates as 26%. This should have been
27% according to Carl Ultes of the
0. S. Kelly Co., Springfield, O., who
chides the editor as follows:
"Just to remind you that you are a
nuisance. Am getting letters asking
whether I am snitching on our cus-
tomers on the percentage increase al-
lowed by O.P.A.
Refer to page 10 of your February
number where you say "26% more for
plates." Our allowance was 27%, old
topper, so say something about it be-
fore we get brained."
Bundy is Right—French is Second
March 1, 1945
Dear Caileton:
I took the February issue of your
paper home last night and must say
that I found it well written and edit-
ed. I hope this is but a sample of the
quality of the REVIEW as we will see
it in the future.
You have many very constructive
items regarding the piano.
Thanks for the Jesse French pub-
licity. So far as I have been able to
ascertain, we are the second piano
plant to get this award. I believe the
other one was Wurlitzer. Am I right?
With kindest regards.
Cordially yours,
H. & A. Selmer, Inc.
Geo. M. Bundy
President
Thanks Fellers!
February 26, 1945
Dear Carleton:
Thank you for sending me the flat
copy of the REVIEW and I want to com-
pliment you on the first new edition—
it's an excellent job.
I read the entire issue with a great
deal of interest.
Keep up the good work.
Very cordially,
Webster E. Janssen, President
Janssen Piano Co., Inc., New York
February 28, 1945
Dear Carleton:
Thanks a lot for your letter of Feb-
ruary 27th enclosing February num-
ber of the REVIEW and we want to
congratulate you on the fine make-up
and contents of your paper.
Looking forward to seeing you one
of these days before so very long, I am
Yours very truly,
C. D. Bond
Vice Pres. & Gen. Mgr.
Weaver Piano Co., Inc.
February 26, 1945
Dear Carleton:
Damn the war! The following is a
telegram that I had prepared to ex-
press my feelings with respect to the
new Music TRADE REVIEW but tele-
graph companies, of course, are not
permitted to accept congratulatory
wires:
THE ADVANCE COPY OF MUSIC
TRADE REVIEW IS SWELL. SO
IMPRESSED I AM WIRING MY
CONGRATULATIONS.
This is the best I can do under the
circumstances.
I would appreciate it if you would
send us about four copies of the maga-
zine.
Cordially yours,
William A. Mills
Executive Secretary
National Ass'n of
Music Merchants
February 27, 1945
Dear Carleton:
This will acknowledge your letter
of February 23rd with its enclosure
which is a tremendous improvement
upon the preceding number. It has
good style and the reading matter is
interesting.
Very truly yours,
Eugene A. Schmitt, President
Hardman, Peck & Co., New York
March 1, 1945
Dear Carleton:
Congratulations upon the new Music
TRADE REVIEW.
It is splendid.
With kindest regards and best wish-
es, we are
Yours sincerely,
The Rudolph Wurlitzer Company
Hugh Stewart
Vice President & Sales Manager
DeKalb Division
L
February 26, 1945
Dear Mr. Chace:
Thanks for yours of the 22nd as
well as for copy of the REVIEW in its
new dress. The latter is very attrac-
tive and writer will read his copy
at home carefully.
With kindest regards and cordial
good wishes for continued success.
Very truly yours,
E. P. Williams
Sales Manager
Gulbransen Co., Chicago, 111.
Seeks Tuning Information
February 24, 1945
Editor, THE MUSIC TRADE REVIEW,
1270-6th Avenue,
New York 20, N. Y.
Dear Mr. Chace:
Is there any publication dealing with
tuner's problems. Short cuts on repair
jobs, special tools for special jobs, etc.
Kindly let me hear from you.
Very truly yours,
Kenneth H. Larson
Dear Mr. Larson:
Answering your letter of February
24th, I would suggest that you send
for a copy of the "Tuner's Digest"
which is published by the Society of
Piano Tuners & Technicions, Inc., 1627
Elmwood Avenue, Wilmette, 111.
Also the "Tuners Journal," published
by the National Association of Piano
Tuners, address of which is 214 Buffalo
Avenue, Tacoma Park 12, Maryland.
If you are interested in technical
books on tuning, I would suggest that
you write to Harry Hale, Tuners Sup-
ply Company, Winterhill Station, Bos-
ton, Mass., publishers of "Piano Tun-
ing and Allied Arts," which is written
by William Braid White."
—Editor.
Advisedly—Kluck, Klucks
Editor of THE MUSIC TRADE REVIEW:
Your special bulletin received about
the piano situation.
What do I think—I would say NO.
Looks like a dictator in the making.
In accordance to example on Bulle-
tin the dealer is in for paying the 13%
increase and the 10% excise tax—and
freight, plus.
J. M. Kluck
Kluck Music House
Waterloo, Iowa
THE MUSIC TRADE REVIEW, MARCH, 1945

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