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MUSIC TRADE REVIEW, PIANOS ONLY, JANUARY, 1942
11
Our duty for
the New
Year
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President of the Gulbransen Co., Chicago, III.
OULLY and treacherously,
under cover of fair words
and false protestations,
the international murder
gang has struck at the
Government a n d t h e
People of the United
States. The issue is now
clearly joined. We know
who our enemy is. With our partners we
shall fight the enemy to a finish and ex-
tirpate his villainies root and branch.
"There is no genuine reason to expect,
on the other hand, years of the horrors
of war. The enemy is making a final des-
perate bid for a victory that is already
out of his reach, in the vain hope of divid-
ing the Allied Powers that are fighting for
freedom and of weakening American
power by creating a new front. The effort
is in vain. We can bring this war to a
rapid and victorious close if we stand to-
gether as one family, with but one thought
and one effort, one putting forth of our
magnificent and insuperable powers of
production and of offense.
"It is the duty of every business con-
cern to offer its facilities to the Govern-
ment so far as these may be useful in
•working to the common end . . . victory.
The Gulbransen Company will take its
place with other patriotic business con-
cerns if and when it is called on to do so.
"Meanwhile, however, it would be very
foolish not to recognize that in all war
effort music plays a part of tremendous
importance. War factories need music to
keep up the spirits and the strength of
those who work long hours to provide the
instruments of victory. Army camps, naval
training stations, training grounds for the
air force—all must have facilities for
recreation, and therefore musical instru-
ments, of which the piano is the most im-
portant. During the war—music, instead
of being put aside, should in every way
be encouraged and made prominent. We
need more, not less, music in time of war.
The enemy knows this and takes care that
the stimulating and upbuilding influence
of music among his own people shall
continue to be put to practical use.
The Gulbransen Company urges upon
all piano dealers the duty of selling as
many pianos as they can obtain from
manufacturers and can sell to the public
. . . and to every group that is carrying on
war work in any way whatsoever. Or-
chestras, music clubs, concerts—all are
work of actual value in winning the war.
Let their endeavors be encouraged, and
let the music business go forward with
even stronger effort today than it has had
S. E. ZACK
to put forth during the last few years of
recovery.
The Gulbransen Company will do its
best to produce Gulbransen Pianos in
numbers sufficient to care for the legiti-
mate needs of Gulbransen dealers. It asks
only some patience and some forbearance.
There may be stoppages and gaps in pro-
duction but all this will be only temporary.
And the more the nation works together
with the President, with the Government,
and with our Allies, the shorter will be
even the temporary interruptions to our
peaceful ways of business, and of life.
With the Season's best wishes for the
New Year, Yours for a rapid and com-
plete Victory,"
Associations Send
Resolutions
Resolutions were mailed last month to
President Franklin D. Roosevelt, Hon.
Fiorello H. LaGuardia, Director of Civilian
Defense and Brig. Gen. Frederick H.
Osborn Chief of Morale, War Department
by the National Association of Music mer-
chants and the National Piano Travelers
Association as follows:
WHEREAS, our beloved country is now at war,
and
WHEREAS, our President, as Commander and
Chief of the Army and Navy has called upon all
Americans to cooperate to the fullest extent in
the serious task before us, and
WHEREAS, we regard UNITY and MORALE as
the strongest weapons with which to bring about
the successful culmination of war, and
WHEREAS, we are engaged in the promotion
of Music, which we believe to be a vital factor
in creating UNITY and maintaining Morale
among the peoples of the United States of
America, now therefore, in a spirit of true patriot-
ism, we hereby
RESOLVE, jointly and severally to serve our
country and all engaged in its defense, directly
and indirectly, in any way we possibly can and
to give aid and assistance whenever called upon.
NATIONAL ASSOCIATION OF
MUSIC MERCHANTS, INC.
WHEREAS, our beloved country has been
plunged into war. and
WHEREAS, our President, as Commander and
Chief of the Army and Navy has called upon all
Americans to do their utmost to assist in the
serious and momentous task before us. and
WHEREAS, it is our solemn belief that UNITY
and MORALE are among the strongest weapons
with which we can successfully win this war
which has been forced upon us, and.
WHEREAS, our activities give us great oppor-
tunity to further the promotion of Music, which
we believe to be essential in the UNITY of the
people and in upholding the MORALE of Ameri-
cans, now therefore, in a spirit of true patriotism,
we hereby
RESOLVE, jointly and severally, to serve our
country and all engaged in its defense, directly
and indirectly, in any and all ways possible and
to lend assistance whenever called upon.
NATIONAL PIANO TRAVELERS ASS'N
Grenfell Benefit Jan. 24th
A special performance of "The Daughter
of the Regiment," with Lily Pons, Salva-
tore Baccaloni, Raoul Jobin, Irra Petina,
Louis D'Angelo, and With Frank St. Leger
conducting, will be held at the Metropoli-
tan Opera House, Saturday evening, Jan-
uary 24th, for the benefit of Sir Wilfred
Grenfell's work in Labrador and Northern
Newfoundland. The benefit is in com-
memoration of the Fiftieth Anniversary of
the work, which was started in 1892 when
Sir Wilfred Grenfell became the first resi-
dent physician on those subarctic coasts.
Today, the Grenfell Association maintains
a chain of hospitals, schools, industrial
centers and other relief activities for the
benefit of the fishermen and their families.
Reservations may be obtained through
Mrs. Gertrude L. Earl, 70 East 56th Street,
New York City.