Music Trade Review

Issue: 1940 Vol. 99 N. 8

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
This is one of the new Console Spinets you
acclaimed at the Convention. The full line is
ready to speed-up your Fall sales, with beautiful
Courtesy, B. Altntan & Co.
models that combine traditional richness of tone
with the best new trends in decoration. And be-
cause the Sohmer family are still actively at the
helm of this 68-year old organization, you can
count on our closest cooperation in whole-hearted,
constructive Sohmer service. Write for particulars.
Sofrmer
31 West 57 th Street, New York
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
COOPERATIVE NEWSPAPER ADVERTISING
to promote sales for Musette Dealers
• For the past six years Winter & Company has continuously supported its loyal
Dealer Organization with National Magazine Advertising.
Each year has marked the growth of consumer acceptance for Winter &
Company Products, thus making piano selling easier for Winter Dealers.
And now Winter & Company not only pledges a continuance of their National
Magazine Advertising, but introduces an innovation which establishes a new
high in the industry for direct Dealer Support and Sales Promotion.
This new Plan of Action gives added impetus to the oft-repeated statement in
the trade that "Winter & Company envisions their progress primarily in terms
of Dealer Success."
There is no Piano Merchant anywhere who has not wished that he could afford
to do more Newspaper Advertising.
And now Winter & Company launches a Cooperative Plan that makes such ad-
ditional advertising possible for each and every Musette Dealer.
Write us for complete details — or see us at the convention!
WINTER & COMPANY
NEW YORK
CITY
Established
1899
LA P O R T E ,
INDIANA

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