Music Trade Review

Issue: 1932 Vol. 91 N. 8

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
MUSIC
TRADE
REVIEW,
October, 1932
There IS no finer piano than a
KRANICH & BACH
Made under one family's supervision
since 1864
FANICH f BACH
237 EAST 2 3 " STREET
New York
J. B. SCHLOSSER MAKES
LENGTHY TOUR OF EUROPE
Jacques B. Schlosser, president of Kranich
& Bach, Inc., New York, who with Mrs.
Schlosser, their daughter, Miss Louise
Schlosser, and a girl friend of the latter
spent the summer in an extensive tour of
Europe, returned home last month in excel-
lent health and much enthused over what he
had seen abroad.
Mr. Schlosser declared that Americans
might well take a lesson from Europe in
bearing their business troubles without con-
tinual complaint. He stated that in various
European countries, even those who had been
particularly hard hit, the citizens go about
their affairs quietly and smilingly, working
hard in the hope for future betterment and
not discussing their troubles.
Even in Austria, which has been particu-
larly hard hit, the shops have brave displays
of merchandise and there are few visible
signs of business stress, while the word "de-
pression" does not seem to be in the Viennese
vocabulary.
Mr. Schlosser was particularly impressed
with the progress that was being made
throughout Italy under Mussolini's govern-
ment. Modern public works of all types are
being carried on throughout the country, new
roads built and various other movements
carried on to improve the country and bring
comfort to its citizens. He stated that Mus-
solini seemed to be the idol of the Italians,
who never ceased to marvel at his tremendous
energy and his foresight.
Although naturally glad to be home again
in his own New York, Mr. Schlosser was
somewhat disappointed to find that the situa-
tion had not improved as much as he had
anticipated. He is strongly of the opinion
that a cessation of depression talk will do
much to relieve the public mind and encour-
age genuine effort toward revival.
STEINWAY REPRESENTATIVE
VISITS THE FAR WEST
Ramon de Majewski, wholesale representa-
tive for Steinway & Sons, returned last
month from a lengthy transcontinental busi-
ness trip, in the course of which he spent
some four weeks on the Pacific Coast. He
visited Chicago, Cincinnati, Denver, Salt
Lake City and other points en route.
Mr. Majewski reported that there was a
much improved tone in business apparent in
many localities and that the piano retailers
were, for the most part, in a much better
frame of mind. Late this month he will
leave for a lengthy tour of the Middle West.
MUSIC IS PROMINENT AT
WISCONSIN IN STATE FAIR
Musical features played an important part
in the program of the annual Wisconsin
State Fair, held at Milwaukee during the
week of Aug. 28 to Sept. 3, this year. Over
500 band musicians comprised about IS
bands from various parts of the state and
which furnished band music day and night
at the eighty-second annual exposition.
The Wisconsin Federation of Music Clubs
sponsored three musical programs each day
during the fair in the Little Theatre in the
educational building on the fair grounds.
Each program consisted of chorals or instru-
mental ensembles, a soloist and a one-act
play. An innovation this year was the in-
troduction of rural singing groups on the
program.
Three prominent Milwaukee women, each
active in one or more of the city's musical
groups, served as chairmen to arrange the
music programs for the state fair. Mrs. O.
F. Schmidtill, representing the Tuesday Music
Club, served as general chairman. Mrs. J.
A. Hervey, retiring president of the State
13
Federation of Music Clubs, and Mrs. L. H.
Goodman, representing the MacDowell Club,
were assistant chairmen.
The rural groups were an innovation. A.
R. Wiledon, head of the rural sociology of
the University of Wisconsin, assisted in
bringing to the fair not only adult and chil-
dren's singing groups, but instrumental en-
sembles as well. Leading soloists within
driving distance of Milwaukee offered their
talents again this year.
Miss Agnes Benoe, Ashland, chairman of
the American Music Committee of the fed-
eration for seven years, prepared an exhibit
of the history of Wisconsin's contribution to
music, shown at the state fair in the form
of clippings, photographs, correspondence, etc.
FRED R. SHERMAN AGAIN
ACTIVE IN COMPANY AFFAIRS
Fred R. Sherman has again returned to
take an active part in the affairs of Sher-
man, Clay & Co., having been elected sec-
retary of the company at a meeting of the
Board of Directors last month. Mr. Sherman
retired from the company about a year ago,
although retaining his place on the directorate.
B. O. MARSH CELEBRATES
40 YEARS IN MUSIC TRADE
B. O. Marsh, founder and head of the
Marsh Music House, Decorah, la., and, in-
cidentally, the present mayor of that active
community, recently celebrated the fortieth
anniversary of the establishment of his music
business in 1892. In addition to his music
sales, Mr. Marsh also served as bandmaster
for a number of local bands during the
past 15 years.
Krakauer Bros., well-known New York
piano manufacturers, recently installed 22
grand pianos in the famous Westminster
Choir School, in Princeton, N- J.
The Portland, Ore., store of Sherman, Clay
& Co., which was closed some time ago, was
reopened on October 1, at Adler Street and
West Park, with B. R. Brassfield, formerly
proprietor of the Brassfield Music Co., as
manager.
MATHUSHEK PIANO MFC. CO. ANNOUNCES
SUBSTANTIAL PRICE REDUCTIONS
HE Mathushek Piano Manufacturing
Co., on October 1, announced substantial
reductions in both retail and wholesale
prices of all the instruments in the com-
pany's lines. It was emphasized that the
"price reductions were made possible through
current savings in materials costs while part
was to be credited to the company's belief
that a good portion of the reduction would
be absorbed through increased production.
In a letter to its dealers throughout the
country the Mathushek Co. said in part
concerning the reduction.
"In keeping with the downward trend in
commodity prices, we are enclosing herewith
a revised schedule of Mathushek wholesale
prices effective as of October 1, 1932. These
prices represent a substantial reduction from
T
the prior list prices, and we are pleased to
be able to pass this on to our dealers.
"We, at the same time, wish to assure
you that this price reduction does not repre-
sent in any way a reduction in the standard
of quality of the Mathushek product, but is
based on a forecast of future Mathushek
production and an accurate survey of com-
modity price reductions. In our commitments
for the purchase of supplies during the com-
ing months we have been able to effect some
savings in cost and taking that into considera-
tion with the increased production which we
anticipate, enables us to furnish Mathushek
pianos at these new prices. This will admit
of the dealer quoting a substantially lower
retail price and should bring about a pro-
portionate increase in sales."
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
14
THE
OBITUARY
Edward Saxton Payson
Edward Saxton Payson, without question
one of the best beloved members of the
piano trade in the United States, died at
his home in Lexington, Mass., on September
22. He was 90 years old, having been born
in Groton, Mass., in 184-2.
After his schooling, Mr. Payson began his
business career as a bank clerk but his deep
interest in music moved him to have his
voice trained with the result that, for a
number of years, he toured extensively as a
baritone singer in grand and light operas.
For a time he was a member of the famous
Bostonians.
Upon forsaking opera, Mr. Payson became
associated with the Henry F. Miller Piano
Co. in 1882 and in 1885 joined the Emer-
son Piano Co. He became president of the
latter company in 1906 and retained that
position until his retirement from active busi-
ness several years ago.
Mr. Payson was a past president of the
National Piano Manufacturers' Association
and of the Boston Music Trade Association
and an honorary member of both the National
Association of Music Merchants and the Na-
tional Music and Piano Travelers' Associa-
tion. He was also active in local, civic and
fraternal organizations. The deceased was
widely known as a strong exponent of Es-
peranto as an international language and for
years maintained a world-wide correspondence
with other Esperanto students.
In 1872 Mr. Payson married Caroline A.
Morrill, of Boston, who survives him.
No member of the piano trade who at-
tended the national conventions regularly
but had a high esteem for Mr. Payson, whose
well-chosen words uttered in a sonorous voice
inducted into office a great majority of the
association executives and pronounced the
benediction at the final convention session.
He was widely read, had a keen wit and
looked upon his associations with the music
trade as a privilege rather than a calling.
His passing, even at his ripe age, represents
a deep sentimental loss to the industry.
MUSIC
George Edward Chesebrough
George Edward Chesebrough, who, for the
past eleven years, conducted a music store
in Chico, Cal., died last month after an ill-
ness of over a year. He was born in the
East but spent most of his business life on the
Pacific coast. He is survived by a son and
a daughter.
Banks W . Kauffman
Banks W. Kauffman, who operated music
stores in Lewiston and Mifflin, Pa., died at his
home in the latter town recently in his sev-
enty-fifth year. He is survived by two
daughters and two sons, the latter, Shelley
and Jonas Kauffman, being associated with
him in business.
Walter S. Fischer, Jr.
Walter S. Fischer, Jr., son of Walter S.
Fischer, president of the music publishing
house of Carl Fischer, Inc., died at his home
in Darien, Conn., on Sept. 16, after a lengthy
illness. He was secretary of Carl Fischer,
Inc.
Benjamin Reynolds
Benjamin Reynolds, long a well-known
music merchant in Western Pennsylvania,
died at his home in Washington, Pa., on
September 30th, after a long illness. He was
67 years old and is survived by his widow
and seven children, all of whom live in
Washington.
Mr. Reynolds was born in England, but
was brougth to the United States when an
infant. After various business ventures he
entered the employ of the C. A. House Music
Co. in Washington in 1890 and ten years
later established his own business in that
town.
FORBES-MEAGHER OPEN
FINE ARTS STUDIOS
The Forbes-Meagher Music Co., 25-27 West
Main street, Madison, Wis., has announced
plans for opening of Fine Arts studios
in their building. The second floor is being
turned into completely furnished individual
studios, which will be used by local music
teachers and instructors in other arts. The
Henry Luther Baker
Henry Luther Baker, for the past fifteen third floor may be added later as the busi-
years proprietor of the Hyannis Music Shop, ness expands.
According to J. E. Meagher, president of
Hyannis, Mass., died at his home in that city,
recently, after an illness of several months. the music company, many unique ideas will
He was 61 years old and is survived by his be put into effect in the studios. One of the
outstanding features is a recording machine
widow, Martha A. Baker-
on which the various music pupils may make
records of their voice or instrument on which
Daniel P. Wise
they are studying. With such records at
Daniel P. Wise, who, for a number of
hand, the teacher is able to point out any
years, conducted a music store in York, Pa., mistakes and make corrections when playing
in addition to acting as an instructor 6f over the recording with the pupil a distince
instrumental music, died in that city on Sep- advantage.
tember 13. He was 54 years old and is
Another feature is a classroom for class
survived by his widow and one son.
teaching, equipped with blackboards and
desks, and otherwise especially fitted for
Otto Zimmerman
group or class instruction. A studio will also
Otto Zimmerman, president of Otto Zim- be equipped with practice pianos available
merman & Sons Co., Inc., printers and pub- to music lovers working downtown who have
lishers of sheet music in Newport, Ky., died spare time to practice during the day.
J. H. Forbes is associated with Mr.
at his home in Fort Thomas, Ky., last month.
He was 72 years old, and was very active Meagher in the firm which is one of the
leading music houses in central Wisconsin.
in civil and fraternal circles.
TRADE
REVIEW,
October,
1932
A CREDIT ORGANIZATION
WITH SPEED PLUS SAFETY
(Continued from page 4)
tab is set up 5 days, giving that much
grace; if an old account, 10 days.
The hundreds of active accounts are di-
vided into four groups alphabetically and
each group is in charge of a credit man and
his stenographer. Each morning the men
run through the cards, examining those whose
tabs correspond to that date, and any on
which payment has not been made are with-
drawn and examined. A series of three re-
minder letters are available and the credit
men note on the cards which letters should
be sent, whereupon the tabs are set up five
days and automatically come up for exami-
nation then. If there is no response to the
three reminder letters by the time the second
payment is due, or within 30 days, the ac-
count goes to the collection manager. He,
too, has a series of collection letters which
he may use, or he may immediately turn
the account over to one of his ten outside
men for investigation. From the report of
the collector, the credit department decides
whether or not the merchandise should be
repossessed.
If the customer declines to surrender the
merchandise on a repossession order, it is
turned over to a special investigator. He
usually handles cases wherein landlords are
holding merchandise in payment for rent.
If no trace of the customer or the mer-
chandise is obtained by the collector's man,
the case is turned over to the skip tracer,
who works on it a week, and, if with no
results, it is turned over to a firm which
specializes in this work and which is paid
by the piece for merchandise recovered.
The first three payments are the most im-
portant. If the customer takes care of these
faithfully, it is a good omen. If he lags
on the first payment, his ability to carry out
his contract is rechecked. If in doubt in
the beginning, the card is marked, "Pull on
first payment missed." As long as the
whereabouts of the merchandise are known
it is permitted to stay out if there is any
likelihood of the customer being able at a
later date to meet his obligations.
The fellow to watch is the one who makes
a down payment and then sees how long
he can keep it with no further payments.
The men who watch the account cards
also interview applicants for credit at the
main store, a special series of booths being
provided for that purpose. Here the vari-
ous records are instantly available so that
credit decisions can be made promptly.
WILBUR TEMPLIN CO.
OCCUPIES LARGER QUARTERS
The Wilbur Templin Music Store, South
Bend, Ind., has moved from 114 South Main
Street to larger quarters at 115-117 South
Main Street. In the new location the com-
pany has a double store with a frontage of
fifty feet and a depth of ninety feet. The
company, which handles pianos, radios, small
musical instruments and sheet music, was
organized fifteen years ago and operates
stores in Elkhart and Mishawaka. Electrical
appliances and household merchandise will
be handled in a section of the new store.

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