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P I A N O S
R A D I O S
ORGANS
SUPPLIES
Review
Serving
the National
Vol. 90
H dollar wheat in prospect, be-
cause of the demand from Europe,
oil up 25 per cent over last year, and
other essentials beginning to climb in
price, there seems to be a distinct up-
ward trend in business, not theoretical
but actual as is reported in the music
trade by those who cover the country
and observe the situation closely. It is
an improvement, not a boom, but it is
distinctly welcome.
Music
Industry
NOVEMBER, 1931
No.
MUSICAL
MERCHANDISE
SHEET MUSIC
ACCESSORIES
TABLE OF CONTENTS
Throw Open Piano Stores to Piano Students
4
Says John Lrskine
Her Plan Brings Live Prospects
6
By Florence I. Harley
k i EMBERS of the music trade
throughout the country should be
strictly on their guard against legisla-
tion, local or national, designed to put
a tax on musical instruments, or their
sale. Decreased federal and state rev-
enues have resulted in punitive efforts
to increase government income, with
taxation receiving first consideration.
There is a strong possibility that a fed-
eral sales tax directed against luxuries
will come up for consideration in the
very near future, and music tradesmen
must see that they are not discriminated
against in any such measure.
A T the present time, over half the
homes of the country are equipped
with radio receiving sets, according
to the report of the 1930 U. S. Census
which gives the number of radio sets
in the nation as 12,563,000, with an
estimate of 50,000,000 listeners-in or 41
per cent of the population. The census
was taken as of April 1, 1930, and at
least a couple million radio sets have
been sold since that time, but there is
apparently a considerable market still
to be sold before the point of satura-
tion is reached. New York State leads
with 1,186,000 sets; Pennsylvania is
next with 1,444,000, and Illinois third
with 1,144,000. Nevada is at the bot-
tom of the list with 7,869.
Some Tested Recipes for Bigger and Better Holiday Business
7
By R. <•?. K i n g
Editorially Speaking
8
Chicago Trade Associations Merge
26
REGULAR DEPARTMENTS
The World of Radio
25
Chicago and the Middle West
26
Piano Factory and Piano Servicing
28
(Dr. Wm. Braid White, Technical Editor)
Sheet Music and Books
31
Musical Merchandise
32
B. BRITTAIN WILSON, Editor
EDWARD LYMAN BILL, Publisher
RAY BILL, Associate Editor
P. F. SIEBER, Circulation Manager
WESTERN DIVISION: FRANK W. KIRK, Manager
333 No. Michigan Ave., Chicago
Published on the First of the Month by Federated Business Publications, Inc.
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Kelly; Assistant Treasurer, Wm. A. Low.
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