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THE
MUSIC
TRADE
REVIEW,
November, 1931
27
SOME KIMBALL ADVERTISEMENTS OFFERED TO DEALERS
74 years
of CRAFTSMANSHIP
HE dealer sales helps and special
propaganda for the Kimball line of
pianos prepared and issued by the W.
XV. Kimball Co., of Chicago, has aroused
much interest and the material is being
widely used by dealers throughout the
country.
Included in the dealers' helps is a series
of newspaper advertisements in various sizes
T
designed for use by the dealer in his local
newspaper, matrices of the advertisement
being furnished to dealers without charge.
The most recent series of advertisements
known as Folio F has just been released by
the advertising manager, David W. Kimball,
and contains some highly interesting an-
nouncements, set off with unusual illustra-
tions as will be seen from the reproductions.
QRS-DeVRY CORP.
VOTES TO INCREASE CAPITAL
that certain something that makes a music
roll a real producer. Some say it's rhythm,
but that can't be all, else a drum solo would
be popular. Others say it is melody, yet
some of the world's loveliest ballads lack the
snap required for a popular music roll.
"But whatever it is, Clark Orchestra Rolls
have it, as is attested by the fact that electric
pianos everywhere play them month in and
month out and earn their owners substantial
incomes."
At a stockholders' meeting of the QRS-
DeVry Corp., held at the Chicago plant on
October 19, the stockholders voted for an
increase of the capital stock, elected a new-
board of directors, who later elected officers,
and decided on a number of important
business policies, including the segregation
of the Movie Camera and some other divi-
sions into operating companies, control of
which is to be held by the QRS-DeVry
Corp., as a holding corporation.
E. A. Kieselhorst and J. R. Caldwell, of
the old board, were re-elected directors, and
two of the new members are Sheldon
Clark, the well-known oil operator, and
Col. Roberts, a retired capitalist.
J. B.
Kleckner becomes president, and W. W.
Kieselhorst is secretary. The latter is also
assistant sales manager of the Movie
Camera Division. In talking to a repre-
sentative of T H E REVIEW, he said they had
extensive merchandising plans under dis-
cussion for all their divisions.
CLARK ORCHESTRA ROLL CO.
FINISH ANOTHER CONTEST
The latest contest conducted by the Clark
Orchestra Roll Co., of DeKalb, 111., which
they called the "Nation's Capitol" contest, is
now closed, Christianson Bros, of Racine,
Wis., winning with a score of six out of
ten.
Incidentally, these and similar contests did
much to stimulate sales of Clark rolls. In
discussing, in their announcement, the ele-
ments of popularity of a music roll, the com-
pany says: "It's hard to put one's finger on
TRADE COMMITTEE FOR
AID OF THE UNEMPLOYED
The Illinois Governor's Commission to
raise about $8,000,000 for the relief of the
Chicago unemployed during the coming
winter is now r engaged in soliciting con-
tributions from the local industries.
Vice-
President Walter P. Roche, of Lyon & Mealy,
has been appointed general chairman of this
division, and he has in turn asked the fol-
lowing gentlemen to assist in this work. All
of them are now devoting much time and
thought to securing contributions. The sub-
chairmen include Roy J. Cook, retail man-
ager of The Cable Company; David W.
Kimball, assistant treasurer, W. W. Kim-
ball Co.; H. D. Hewett, of M. Schulz Co.;
L. C. Wagner, of Baldwin Piano Co; Arthur
Bissell, of Bissell-Weisert Co; W. G.
Percival, of Wurlitzer Co; H. K. Kuhr-
meyer, of Kay Manufacturing Co; Paul H.
Monnig, Tonk Brothers Co.; Edgar A.
Nelson, Bush
Conservatory
of
Music;
Charles Mason, Chicago Talking Machine
Co;
Arthur Craft, Columbia School of
Music; J. C. Stevens, Cosmopolitan School
of Music; L. M. Halsted, American Con-
sevvntorv of Music.
MANY PIANO MERCHANTS
SECOND-HAND DEALERS
Secretary R. A. Burke, of the Story &
Clark Piano Company, returned to the
Chicago headquarters on the 20th after a
three weeks' sales trip, which was particu-
larly effective in the way of orders.
As he explained to T H E REVIEW, "Aside
from the number of orders I got, it was paT-
ticularly gratifying to find that every dealer
I visited, without exception, was greatly en-
couraged over the outlook for piano sales.
It was a changed attitude from that of
even a few months ago. But every dealer
seemed to think that what the public de-
manded was bargains; hence, the dealer
wanted to buy at bargain prices, and I did
find that a number of dealers had evolved
a system of making money by buying and
reselling second-hand pianos, to which ac-
tivity they gave most of their attention."
THE REVIEW'S
WANT DIRECTORY
WILL RENT space in our music
store for a sheet music department—
only one other such department in city
of 300,000. Excellent opportunity. Ad-
dress Box 3427, Music Trade Review,
420 Lexington Avenue, New York.
POSITION WANTED—Wholesale Representa-
tive, by man of 35. Can produce. Willing to
accept compensation based on results. Employed
now but have excellent reasons for changing.
Address Box 3430. Music Trade Review, 420
Lexington Ave., New York.
POSITION WANTED—Tuner and repair man
of nine years' experience on all kinds of pianos
and coin-operated instruments, also public ad-
dress systems; can do case work; some selling
ability. Married, reliable, and sober. Also have
small car. Address Box 3429, Music Trade Re-
view, 420 Lexington Avenue, New York,
POSITION WANTED—Tuner, who can do
minor repairs for outside work in Yonkers, N. Y.
Steady work; state lowest salary, etc. Address
liox 3428, Music Trade Review, 420 Lexington
Avenue, New York.
POSITION WANTED—Piano tuner, fully ex-
perienced. Age 42. Tuning, repairing, case re-
pairing and finishing. Pianist. Available now
anywhere. Single. Address Box 3426, Music
Trade Review. 420 Lexington Avenue, New York.