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30
Musical Merchandise Section of The Music Trade Review
ments and George Ross has always played and
been keenly interested in the viol instruments,
especially violins. In their Market street store,
San Francisco, they have a large violin room
which contains several new wrinkles for dis-
The Globe Music Co., of St. Charles, 111., playing violins and bows.
maker of a well-known line of fretted instru-
The Ferguson Music Co. has been a Kimball
ments, is now offering six new guitars with spe- dealer. Asked by The Review whether Waters
cial finishes. These six numbers (Nos. 500, 505, & Ross would continue to sell pianos in San
510, 515, 520, 525) offer the dealer an unusual Jose, George Ross said they would buy pianos
opportunity to increase his guitar sales. The whenever needed by customers, and of the kind
design and finish of each is novel and artistic. preferred by each individual customer.
Globe Music Co. Offers
Six New Guitar Models
The New
Model 520
j
|
Globe Guitar
I
hasn't been much demand for this line during
the dull period. Owing to the excellent quality
you sent me I have held them back in reserve
and sold inferior instruments that I had on hand
instead. As soon as trade picks up, I will be
looking you up again. Hope this finds you do-
ing a good business."
Consult the Universal Want Directory of
The Review.
Our New
Catalogue Is Ready!
Send for a copy If you want to know
about our newest profit bringers.
A most striking number of the group is No.
520, which F. R. Johnson designates as the
Moonbeam model. The illustration here in
black and white gives a fair idea of the design,
but not the color, which is silver and black on
the body and finger board. Other details in-
clude body and neck in opaque black satin fin-
ish, ebonized finger board and bridge, black
position dots, white nut bridge pins and white
end pin, white sound hole and top edge and
other features.
Other good sellers are in lavender, Japanese
amber, leaf green and bird's-eye maple finishes.
Each guitar has a black and orange cord with
tassel to match.
Waters & Ross Purchase
the Ferguson Music Co.
SAN
FRANCISCO, CAL.—The Ferguson Music Co.,
of San Jose, Cal., is now owned and operated
by Waters & Ross of San Francisco, and Alla,n
Ferguson is remaining in charge of the company
in San Jose, a city around which, centers the
business of the Santa Clara Valley, one of the
richest agricultural sections of California.
Waters & Ross have been in business for six
years and have prospered, selling band and or-
chestra instruments and accessories, sliest
music, radios and phonographs. From the be-
ginning they have worked hard and have con-
ducted their business along the lines of their
own ideas for conducting a music house. Both
men had overseas service during the World War
and were actively identified with military bands.
Dewey C. Waters specializes in band instru-
Manufacturers
OF
Metal Accessories
Buegeleisen & Jacobson's
New Catalog Pleases Trade
Buegeleisen & Jacobson, New York, recently
distributed a new catalog and according to
Samuel Buegeleisen, head of the house, the re-
sponse to the distribution of this book gives
promise of a stimulated revival in the demand
for musical merchandise.
One letter was received from Dixon's Ex-
clusive Violin Shap, Lansing, Mich., in which
it was stated: "I wish to thank you for the new
catalog for years 1930-1931. Trust that I may
have the pleasure of getting some articles
selected from this catalog before those dates
have expired.
"I still have quite a number of the violins
that I bought of you. I am not keeping them
because of any fault to find with the goods or
the price I paid for them, but simply that there
The Saxette
The Vocal Jazz Sax
The Best Sellers of the Age
For twenty-flve years we have been
rebuilding, repairing and plating brass
band instruments for dealers and pro-
fessionals all over the United States.
American Plating & Mfg. Co.
20 E. Cullerton St., Chicago
GUT, WOUND and STEEL
STRINGS
From Factory Direct to You!
Write for our New Wholesale Catalogue of RED O-RAY
and TONECRAFT STRINGS
KAPLAN MUSICAL STRING CO.
South Nor walk, Conn.
THE NEW SENSATION
Watch Out
The "SULTANA"
THESE
GOLD - EMBOSSED
SEALS
Now Appear On All
SILVER BELL
BANJO
The Bacon
Banjo Co., Inc.
GENUINE
KAPLAN
STRINGS
Groton, Conn.
Make Sure You Sell
Only the Genuine
C. F. MARTIN & CO., Inc.
NAZARETH, PENNA.
Established 1833
Kaplan Musical String Co.
South Norwalk
Conn.
Makers of the original MARTIN GUITAR
FOR
Guitars, Mandolins and
Ukuleles in many styles
Stringed Instruments
Send for illustrated catalogue
REG. U.S.
iSSSf
PAT. OFF.
WOUND VIOLIN STRINGS
Each string packed in an Individual tube.
Dealer stocks always in perfect condition.
Gold Medal
Strings
for musical instruments
Gold-plated Steel and Wound Strings
18 Eleventh Street
Long Island City, N. Y.
Gibspn Musical String Co.
Belleville, N. J.
They all like the packing
JOBBER-DEALER—MUSICIAN
V. C. SQUIER COMPANY
BATTLE CREEK, MICH.
Order from your jobber.