Music Trade Review

Issue: 1930 Vol. 89 N. 6

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
The Music Trade Review
JUNE, 1930
Are you ready
For the big surprise GULBRANSEN has for the
Piano Industry—to be revealed at the National
Convention in New York City — June 9th
A REVIEW OF
Gulbransen's Pageant of Progress
The Registering Piano—The startling introduction of the
Gulbransen Registering Piano is still fresh in the memory
of thousands. Undoubtedly the outstanding profit maker of
its day for piano dealers.
One Price Policy—Gulbransen pioneered the nationally
advertised one-price policy when everybody said it couldn't
be done.
'J.
Home Series Line—Which startled the piano industry with
its wonderful values—an upright at $275 and a beautiful
grand at $495. Exceptional values the results of volume
production.
The Educational Campaign—During 1929 Gulbransen
inaugurated a successful selling campaign among their
dealers which resulted in a 23% average increase in business
among the group of dealers who used the campaign.
GULBRANSEN RADIO
The GULBRANSEN "CHAMPION"
model radio for 1930 will be shown at
the R.M.A. Trade Show, in Atlantic
City, Booth D-20 and 21, also at the
Chelsea Hotel, Atlantic City, June 2-6.
Visit the Gulbransen display, or write
for complete detailed information about
the sensational new GULBRANSEN
"CHAMPION" radio »et.
And Now
Get ready for the next innovation—the next great step forward in piano history
which Gulbransen will reveal at the National Convention in New York City, June
Oth, 1930. The Gulbransen display will be at the New Yorker Hotel, Room 33,
33rd floor.
Advance Information
—for the convenience of those dealers who will not be able to attend the Convention,
we are prepared to send complete details regarding GULBRANSEN'S biggest profit
opportunity. Write or wire today for full details. Make 1930 your most profitable
year with Gulbransen.
,
GULBRANSEN COMPANY
Kedzie, Chicago, Sawyer and Spaulding Avenues
CHICAGO, ILLINOIS
PIANOS —RADIO
Makers of fine musical instruments for the home for over a quarter of a century
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
i
I
Published Monthly
FEDERATED BUSINESS PUBLICATIONS, INC.
420 Lexington Ave.
New York
Music
Industry
Serving
the Entire
Vol. 89
June, 1930
No. 6
Single Copioa
Twenty Centi
Annual Subscription
Two Dollar*
Mmsic Industries
June 8*12,
Convention Program
f
>
c
2.00 p.m.
6.00 p.m.
9.30 a.m.
10.00 a.m.
Noon
2.00 p.m.
6.30 p.m.
9.30 a.m.
10.00 a.m.
Noon
2.00 p.m.
6.00 p.m.
SUNDAY, JUNE 8
Directors, National Association of Sheet Music
Dealers Room A.
Dinner Meeting, Directors, Music Industries
Chamber of Commerce, Room D.
MONDAY, JUNE 9
Registration and validation of Railroad Tickets,
Mezzanine Foyer.
Meeting, Board of Control, National Association
of Music Merchants, Room D.
Meeting, National Association of Sheet Music
Dealers, Rooms F & G.
Meeting, Executive Committee, National Piano &
Music Travelers' Assn., Room B.
Opening Luncheon, Music Industries Chamber
of Commerce, Grand Ball Room.
President Mark B. Campbell, presiding.
Speaker: Joseph V. McKee, President, Board of
Aldermen of the City of New York.
Artist:
Anna Case, Soprano, formerly of the Metropoli-
tan Opera Company, Courtesy of A. Atwater
Kent.
Meeting Organ Builders' Association of America,
Room C.
Meeting, National Association of Sheet Music
Dealers, Rooms F & G.
Dinner and Meeting, National Piano and Music
Travelers' Assn. (Hotel Barbizon-Plaza.)
TUESDAY, JUNE 10
Meeting, Music Publishers' Association of the
United States, Room A.
Meeting, Executive Committee, National Piano
Manufacturers' Association of America, Room C.
Mass Meeting, Entire Music Industry, North Ball
Room, Mark P. Campbell, President, Music Indus-
tries Chamber of Commerce, presiding.
Luncheon, Music Publishers' Association of the
United States, Room B.
Meeting, Directors, Musical Supply Association of
America, Room E.
Meeting, Music Publishers' Association of the
United States, Room A.
Dinner followed by Annual Meeting, Musical Sup-
ply Association of America, Room E.
^^^
WEDNESDAY, JUNE 11
9.30 a.m. General Session, National Association of Music
Merchants, North Ball Boom, Parham Werlein,
President, presiding, followed by Open Forum,"
Otto B. Heaton, Chairman.
Meeting, National Musical Merchandise Associa-
tion of the United States, Room C.
Meeting, National Piano Manufacturers' Associa-
tion of America, Room E.
Meeting, National Association of Sheet Music
Dealers, Rooms F & G.
Noon Luncheon, followed by Annual Meeting of Na-
tional Association of Musical Instrument and Ac-
cessories Manufacturers, Room E.
2.00 p.m. Meeting, National Association of Sheet Music
Dealers, Rooms F & G.
3.00 p.m. Illustrated Lecture, "What Science Says About
the Piano," Wm. Braid White, speaker, with musi-
cal artists assisting, North Ball Room.
THURSDAY, JUNE 12
9.30 a.m. Annual Business Meeting with election of officers,
National Association of Music Merchants, Par-
ham Werlein, President, presiding, followed by
Open Forum, North Ball Room.
Noon Luncheon, followed by Annual Meeting, Music In-
dustries Chamber of Commerce, Rooms F & G.
2.00 p.m. Meeting Board of Control, National Association
of Music Merchants, Room E.
6.30 p.m. Twenty-ninth Annual Banquet, National Associa-
tion of Music Merchants, (Entire Industry in-
vited) Grand Ball Room.
Speaker: Dr. Walter Damrosch.
Through the courtesy of the RCA-Victor Co.,
The RCA-Victor Hour will be broadcast, on a
nation-wide hook-up, direct from the Ball Room,
a special program having been arranged present-
ing the following artists:
Richard Crooks, Operatic and Concert Tenor.
Marion Telva, Contralto, Metropolitan Opera
Company.
Frank Crummit, Vaudeville and Musical Comedy
Star.
Sadah Schuchari, Violinist.
Followed by dancing. (Music furnished through
the courtesy of RCA-Victor Co.)
L

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