Music Trade Review

Issue: 1929 Vol. 88 N. 5

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
The Music Trade Review
12
Music Store Expands
Its Radio Department
MTLWAUK.EE, Wis., January 27.—The Norbert
J. Beihoff Music Co., 811 Forty-seventh street,
has announced that the radio department has
been considerably enlarged, and that several
new lines of electric radios have been stocked
and will be given much attention in store dis-
plays.
William C. Quick, who is well known in the
radio field, locally and through the State, will
have charge of the department, according to an
announcement from Norbert J. Beihoff. Mr.
Quick's experience has covered the entire scope
of the radio field, and he is recognized as one
of the outstanding radio technicians in the field.
He has been traveling sales representative for
liriggs & Stratton Manufacturing corporation,
and State representative for the Kimberly Radio
corporation, distributors for the Zenith.
The location ot the Beihoff stpre in a neigh-
borhood business district serving a large and
prosperous residential district will make the
radio service of particular value, it is pointed
out.
The store recently added the C. G. Conn line
of band instruments distributed by the Flanner-
Hafsoos Co., and Mr. Beihoff believes that the
line is a, decided advantage to the store and its
customers.
The Beihoff Co. has recently published "I'm
Not So Much to Blame," the music being writ-
ten by Mr. Beihoff, and the words by A. U.
Gust. The music contains an innovation in
sheet music in the form of special arrangements
for solos or duets for saxophone, trumpet or
clarinet, beside modern arrangements of the
same instruments for use as encores.
Schulz Employee Promoted
A. C. Beckman Named Pacific Coast Represent-
ative to Succeed Late R. K. Maynard
FEBRUARY 2, 1929
Milwaukee Store to
Feature Wagner Week
MILWAUKEE, WIS., January 27.—An outstanding
promotion
event in pianos will be featured by
CHICAGO, 111., J a n u a r y 28.—The Al. Schulz Co.,
the J. B. Bradford Piano Company during the
Chicago, a n n o u n c e s the a p p o i n t m e n t of A. C.
week of February 25, when, according to Hugh
B e c k m a n as Pacific Coast r e p r e s e n t a t i v e .
Mr.
W. Randall, vice-president and general mana-
B e c k m a n , w h o has been a s s o c i a t e d with the M.
ger, the company will hold a Richard Wagner
Schulz Co. as s u p e r i n t e n d e n t of one of the
week.
p i a n o divisions for t h e past rive y e a r s , a s s u m e s
The Bradford organization is the representa-
his new duties F e b r u a r y 1. T h i s a p p o i n t m e n t
tive of the Steck piano in Milwaukee, and the
is in k e e p i n g with the policy of the c o m p a n y
Richard Wagner week will be featured when
to a d v a n c e t h e m e m b e r s of t h e o r g a n i z a t i o n
the
Steck piano used by the great composer
w h e n e v e r possible.
will come to the local music house.
Mr. B e c k m a n succeeds the late R. K. Alay-
An elaborate program which includes news-
nard, w h o t o r n i e r l y r e p r e s e n t e d the c o m p a n y in
paper and direct mail advertising, special win-
this t e r r i t o r y .
H e is well k n o w n in t h e t r a d e ,
dow displays, a formal presentation of the piano
having
traveled
extensively
trom
coast
to
and informal receptions featuring it at the store,
coast and given service in all b r a n c h e s of
are planned for the week, and the store has ar-
m a n u i a c t u r i n g from w a t e r boy to s u p e r i n t e n d -
ranged for Phillip Gordon, Duo-Art recording
ent.
• .' •
artist, to be in Milwaukee during the week.
Mr. Gordon will appear in one formal audi-
torium recital with the Steck owned by the
great artist, and during the week he will appear
CHICAGO, 111., January 28.—Roy Hibshmann,
in daily informal afternoon concerts at the Brad-
president ot the Motor Player Corp., an- ford store. The auditorium in which the formal
nounced that he has added a new department recital will be held is to be announced later.
to the business which hitherto has specialized
Mr. Randall pointed out that the interest in
on the well-known player-piano motors. The the event and the wide publicity and advertis-
new department will make an electric motor ing which is planned for it will have a good re-
and pick-up for records, with complete acces- action on grand piano business generally, al-
sories for installation on the radio board. The though it is specifically a Steck promotion.
motors can be obtained separately with a turn-
Invitations will be extended to the general
table as can the electric pick-up. Mr. Hibsh- public, and to music conservatories and schools,
mann emphasizes the fact that the manuiacture to music teachers, and to the music depart-
ot his player-piano motors will, of course, be ments of Marquette university, Milwaukee-
continued as heretofore, and the new depart- Downer college, and the State Teachers' Col-
ment is an enlargement and not a change in lege, as well as all music students.
manufacturing program.
Mr. Randall also announced that the William
Kaun Music Company, featuring sheet music,
and which is under the same roof as the Brad-
ford
organization, will co-operate in the plan,
ROCKFORD, III., January 27.—The
Haddorff
DENVER, COLO.,, January 2.7.—Francis E. Tatc to feature a Richard Wagner week in sheet
piano has made its debut in the "talkies." It
was selected by Universal Pictures Corpora- was re-elected president of the Denver branch music, with special window displays, and spe-
oi the National Association of Piano Tuners, cial advertising.
tion at Universal City, Cal., for use in record
at
a meeting held in the Knight-Campbell Mu-
ing the films for the Universal Movietone pic-
tures. The Haddorff piano was selected for sic Co.'s auditorium, January 21. Albert S.
recording in preference to all other pianos by Johnson was elected vice-president; E. W. An-
Bert Fisk, supervisor of music for all Universal derson, secretary; Arnold W. Wade, treasurer,
MADISON, WIS., January 27.—The Burkholdcr
Movietone productions. Mr. Fisk has been a and Lawrence DeSorenzo, sergeant-al-arms.
Music Co. has moved to larger and improved
great admirer of the Haddorff piano for many
quarters at 315 State street. The company
years and says that his tests of the piano for
stated that the very rapid growth of its school
this new work confirmed his opinion that it
of music, and the addition of a complete line of
would prove to be particularly adapted to
Baldwin pianos, and Philco radios, in addition
Movietone recording.
to general music supplies, made the move to
The Sixteenth National Foreign Trade Con- larger quarters necessary.
L. W. Sturdevant, manager of the radio de- vention will be held in Baltimore, Md., on
The new store of the Burkholder Co. will be
partment of Sherman, Clay & Co., San Fran- April 17, 18 and 19, and a number of new fea- one of the finest and most complete of its kind
cisco, is making a trip East and will visit the tures will be included in the program, all calcu- in the State, store executives said, handling a
plants of the Victor Talking Machine Co., At- lated to aid the American business man seek- complete line of musical instruments of high
water Kent Manufacturing Co., and other fac- ing trade in foreign countries. The headquar- quality, and featuring a school of music with
tories for which the company is representative. ters will be at the Lord Baltimore Hotel.
violin, piano, and wind instrument instruction.
Haddorff in "Talkies'
Enters Radio Field
Denver Tuners Elect
In New Store Quarters
National Foreign Trade
Convention in April
THE REVIEW'S UNIVERSAL "WANT" DIRECTORY
NY member of the music trade may
forward to this office a "position
L
wanted" advertisement intended
for this Department, to occupy four
lines agate measure, and it will be in-
serted free. Replies will also be for-
warded without cost. Additional space
charged at the rate of 25c per line. If
bold-faced type is desired, the cost for
same will be 25c a line, 7 words to a line.
"Help Wanted" advertisements will be
charged for at the rate of 25c per line.
Cash must accompany order.
Business Opportunities and For Sale
advertisements inserted as display space
only at $7.00 per single column inch.
All advertisements intended for this
department must be in hand on the Sat-
urday preceding date of issue.
A
POSITION OPEN—Through some recent
changes in our Washington branch it has left
positions open for two men, one to take full
charge of our Radio and Phonograph Depart-
ment, the other to go in our Piano Department.
Do not apply unless you can give good refer-
ences. These positions will pay a good salary
and commission to the right men. Chas. M.
Stieff, Inc., 1340 G. Street, N. W., Washington
D. C.
POSITION WANTED—Tuner and player
mechanic desires position with reliable dealer.
Age 32. Ten years experience. Best of refer-
ences. South preferred. Write M. J. M., 418
Grandin Road, Charlotte, N. C.
WANTED—Player and reproducing techni-
i POSITION
cian, familiar with M. Schulz Co. pianos, is seeking posi-
tion with reliable concern.
Have some selling ability.
Address Box 126, The Music Trade Review, 333 N. Michi
Kan Ave., Chicago, 111.
POSITION WANTED by young man, aggressive, ex-
perienced, as bill and charge clerk with reputable pub-
lisher. Address Box 3303, care The Music Trade Review,
420 Lexington Avenue, New York City.
SALES MANAGER—Capable of promoting real
live
sales organization and big sales production, desires posi-
tion with an up-to-date piano company or music store.
Pennsylvania, New York State or New Jersey location.
Write A. C. Houck. 826 Mvrtle Street Scranton. Pa.
POSITION WANTED by experienced small noo !- man-
a^.-r and instrument salesman, knows all hand ui.i u r •. -
1 a instruments.
Can organize and promote id<-:is for
sales and salesmen.
"Conn Dealers Preferred." they all
know me. Address Box 3306, Music Trade Review, 420
I '-xiiigton Avenue, New York City.
POSITION WANTED—If you are
class tuner, repairman and refinisher,
yun my u-krcuces and experience.
Music Tra le Review, 420 L xington
Cily
in need of a high-
please let me send
Address Box 3307,
Av.nue, New Y rk
WANTED—Connection with music house as tuner and
reproducer service man, or would like to supervise first-
class repair shop.
Good mechanic.
Address Box 3300,
care The Music Trade Review, 420 Lexington Avenue,
New York City.
POSITION WANTED by fine tuner and tone regulator,
expert in players, Duo-Art and most other makes. Thor-
oughly practical.
Late of Aeolian Co., New York;
Bluthner & Co., London, Eng. Address Box 3301, care
The Music Trade Review, 420 Lexington Avenue, New
York City.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
FEBRUARY 2, 1929
The Music Trade Review
13
Stultz & Bauer Baby Piano
Steinert Collection
Month-End Sales Help
Used in Melody Way Glasses
Placed on Exhibition
Anderson-Soward Trade
Officials of the McKee Music Co. of Charles-
DAYTON, O., January 26.— The past year has been
a record one in the long history of the Ander- ton, West Virginia, were so enthusiastic over
son-Soward Piano Co. here, according to the the success of a recent effort in Melody Way
management of this firm, which, with its busi- instruction, conducted at their store by Mrs.
ness ancestors, has a service record of seventy-
eight years to its credit.
One of the new features of the Anderson-
Soward service has been the month-end sales.
These sales, according to officials, have attracted
thousands of patrons and awakened old custo-
mers of the company to the many advantages of
making their purchases through this music
house.
This firm features the Steinway piano, the
Brunswick Panatropes, the Radiola, the Victor
Orthophonic and Zenith, Kolster and Steinite
radios. Officials of the company are very opti-
mistic concerning the prospects for a greatly
increased volume of business for 1929.
Court Holds That Radio
Receiver Is Not Luxury
UNIONTOWN, PA., January 28.—According to
Judge Thomas H. Hudson of the Fayette
County Courts, radio sets are no longer luxur-
ies, the court agreeing with the Title and Trust
Co., of western Pennsylvania that its charge,
William W. Beard, a war veteran, is entitled to
a radio as a part of his future happiness.
Beard, who resides at Connellsville, is a
veteran of the world war. Recently he ex-
pressed a desire for a radio. He is paid $100
a month from the U. S. Veterans' Bureau, and
of this sum $70 is expended for his mainten-
ance. As a result nearly $2,000 has accumu-
lated in the bank for Beard. The court author-
ized the expenditure of $146 for a radio set for
I'.eard.
McLaughlin, "The Music
Man" Occupies New Quarters
January 27.—McLaughlin, "The
Music Man," has removed from 607 Broadway to
the firm's new home at 117 North Third street.
For many years' McLaughlin was in business
at 317 Broadway, but moved to 607 Broadway
about one year ago. About the same time Mr.
McLaughlin purchased the Barksdale store
property at 117 North Third and within the past
few months contractors have been busily reno-
vating the building from the first to the third
floor. Today it is one of the most attractive
storerooms in the downtown district.
In the new location McLaughlin will carry
complete lines of pianos, radios^ phonographs
and small instruments.
PADUCAH, KY.,
Plan Radio Show
PHILADELPHIA, PA., January 27.—A special
"Radio Show" is to be staged by the music
merchants of the Tioga section of the city as
arranged at a meetrng recently. . It will he
held in the headquarters of the Tioga Business
Men's Association, 3308 Germantown avenue.
The meeting for the preliminary arrangements
was held in the music store of C. Zitzer and
Sons, 3422 Germantown avenue, when the
wholesale distributors of the various radio sets
now on the market arranged to co-operate with
the dealers in staging their own sectional show.
Among the firms who are instrumental in pro-
moting the show are the A. W. Hilliard Shop,
A. L. Henricks, L. R. Lowe, Modern Radio
Shoppe and the Mclvers Store.
The show managers are A. !L. Henricks and
Conrad Zitzer, who are president and secretary
of the Tioga Radio Dealers' Association, made
up of dealers from that section of the city.
The show is to be staged in the near future.
Harpsichord Once Owned by Napoleon and
Pianos Owned by Haydn and Beethoven
Among Notable Instruments to Be Shown
NEW HAVEN, CONN., January 27.—An exhibition
of the recently restored musical instruments in
the Morris Steinert collection will be held Tues-
day evening in the President's Room in Woolsey
Hall. This collection, one of the most complete
of its kind, was presented to Yale in 1900 by
Morris Steinert, of this city, and contains ancient
keyed and stringed instruments showing their
development during a period extending over
several centuries. It also contains a number
of ecclesiastical manuscripts.
Miss Lotta Van Buren, of New York City,
who has been in charge of the restoration of the
instruments, will play informally. Miss Van
Ikiren worked with Arnold Dolmetsch in Eng-
land upon the construction of clavichords,
harpsichords and spinets. She has spent a year
repairing the collection and has put one speci-
men of each type into playing condition.
Included in the collection are a harpsichord
once
owned by Napoleon and pianos once the
Two Embryo Pianists Who Won Honors in a
property of Haydn and Beethoven. Napoleon's
Melody Way Class
harpsichord was built by Jacobus Kirkman, a
Lambert, of that city, that they went to the ex- famous English builder of the eighteenth cen-
pense of having a picture taken of two of the tury. When Napoleon was banished he gave
prize winners with a Stultz & Bauer baby piano. the instrument to a French sergeant, who
These little ladies were elated at their success brought it to this country, locating at Scituate,
in the classes.
Mass. In 1833 it was sold to Simon Bates, of
For piano instruction among children these that town, and remained in the Bates family until
miniature pianos imbue the little ones with in- purchased by Mr. Steinert.
terest in their work.
The Haydn piano is a grand of unusually
Not only does this piano awaken the interest fine workmanship, with the delicate, graceful
of children, but the grownups as well make ex- outlines of a harpsichord. The Beethoven piano
cellent use of it. Many acts on the vaudeville was built by Nanette Stein, and is autographed
stage use these pianos and they have quite a by her on the soundboard. It has the sturdier
vogue among the night clubs and cabarets. build of the days when the piano no longer
These little pianos have even been used in
suggested a clavichord nor a harpsichord, but
broadcasting from an aeroplane in flight. Cer-
was
rapidly assuming the familiar proportions
tain traveling theatrical companies number this
of the modern instrument.
instrument among their equipment.
Oakland Piano Glasses Grow
Group Piano Instruction
Highly Praised by Bauer OAKLAND, CAL., January 25.—The Music Trades
Association of Northern California held a meet-
The emphatic endorsement of the class in- ing last week at the Athens Club, Oakland.
struction idea for music students by Harold Glenn H. Woods, Superintendent of the Music
Bauer, eminent concert pianist, was one of the Division, Oakland public schools, gave a great
outstanding developments at the meeting of the deal of interesting information on the teaching
school music committee of the Music Teachers' of piano-playing in Oakland public schools. He
National Association held in New York this said that the only difficulty is that more children
week. Mr. Bauer called attention to the fact .want instruction than can possibly be taken care
that most of the great teachers of the instru- of with the present keyboards available. There
ment, including Liszt, Rubinstein and Lesche- are 22 teachers working with the keyboards at
tizky, regarded their group instruction as giving the present time. The demand for keyboards
their pupils a most valuable experience. Class is so great that some of the teachers take them
instruction in violin and other instruments of from one school to another in their automobiles,
the orchestra and band is making steady prog- in order to give more children a chance to use
. ress, he said, and the advent of the piano cla,sses them. Mr. Woods a,lso said that more pupils
becomes almost an inevitable outgrowth of ex- want to take lessons in orchestral instruments
isting conditions.
than Oakland public schools can supply at pres-
"Pupils educated in this manner," Mr. Bauer ent, though the Oakland public schools are
stated, "with trained ears as well as trained fin- better equipped in this respect than are the
gers, are likely to show imagination and intel- school departments of most cities.
ligence in performance, not merely ability ac-
quired by painful effort to advance from one
grade of technical difficulty to another. Many a New Orleans Now in
student who has had years of individual instruc-
Radio Broadcasting Chain
tion is totally-unable to play a single piece ac-
ceptably, much less to take part in a duet or a
NEW ORLEANS, LA., January 27.-~The fact that
trio or even to read a simple accompaniment New Orleans was put on a national radio broad-
for a song. It may confidently be expected casting chain for the first time caused a great
that the spirit of emulation, the free interchange deal of interest in local music circles recently.
of ideas which group study provides, will de- After several months of work, officials of station
velop a vivid sense of music as a social activ- WDSU, one of New Orleans' most powerful
ity, than which there is no more enduring sat- stations, were rewarded by being linked with
isfaction."
the Columbia chain and these programs art
being broadcast three nights a week. This
The J. B. Parker Music Store, Ft. Myers Fla.. marks the first time that listeners in this city
has moved to new quarters on First street that have been able to hear a national chain pro-
gram through a local station.
city.

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