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Cost of Only
AN INTERVIEW WITH W. W. SMITH,
President of the J. W. Greene Co., Toledo, O.
W. W. Smith
By JOHN M. SCHLACHTER
I
N this day of mounting overhead and
shrinking profits it is decidedly refreshing
to discover a general music house which is
conducting its radio service department at
a cost so low as to almost create a suspicion.
That is practically what William W. Smith,
president of the J. W. Greene Co., Toledo's
oldest general music house—which is this year
about the system employed by the store and
how costs were kept to so low a figure.
Most dealers will at first thought expect to
find tlmt an elaborate system of records and
an endless array of detail is at the bottom of
this low operating cost. To be sure, a num-
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acter of the men behind the service and those
charged with the responsibility of seeing that
the policies of the house are carried out and
maintained. The low operating cost of six-
tenths of 1 per cent therefore actually begins
with the training of the service men for their
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These Records
Check Against
Waste and Loss
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celebrating its fifty-eighth anniversary—did
ber of records are kept—sufficient to give all
when he told his fellow music merchants, in
of the facts about the department and to enable
round-table discussion at the convention of the it to function along accepted business lines.
Music Merchants Association of Ohio in Colum- But this, isn't the really important thing—the
bus, O., that his company operated the radio big thing which is responsible for the remark-
service department at a cost of one-half: o£ .1 \able showing which has made the section an
per cent—or to be.exact, as Mr. Smith always outstanding one. The answer to all of the
insists upon being, six-tenths of 1 per cent. mechanical and human forces which go to
Quite a record, you will agree. Small wonder make up the fine result is, as Mr. Smith stated,
then that those present desired to know more the personnel of the department. The char-
8
task and with the salesmen and department
heads for their job.
All of the radio service workers have been
associated with the enterprise for years and
have expanded their tools and their knowledge
with the growth of the radio industry. The.
same may be said of the department heads and.
the salesmen. Further, the house moves to
reduce and to keep within sound bounds its
radio service cost, too, when the sale of the