Music Trade Review

Issue: 1929 Vol. 88 N. 22

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
12
The Music Trade Review
JUNE 1, 1929
Church Organist Praises
Sherman, Clay & Co. Elects New
Members to Board of Directors Artist Model Straube Grand
L. M. Lang, Julian Alco and Malcolm Bruce Are Added to Board—Mr. Lang Made
Sales Manager for Northern California—Other Important Trade News
C A N FRANCISCO, CAL., May 25.—A new
board of directors has been elected by Sher-
man, Clay & Co. Some of the former directors
have not been placed again on the board, but
three new directors have been added. The new
directorate consists of Philip T. Clay, presi-
dent; Fred R. Sherman, vice-president; F. W.
Stephenson, secretary and treasurer; R. E.
Robinson, E. P. Little, L. M. Lang, Julian Alco
and Malcolm Bruce. The last three are new
names to the directorate. Mr. Alco and Mr.
Bruce are San Francisco business men, and
Leon M. Lang, who has been for many years
with the company, has been for some time past
the manager of the East Bay branches, includ-
ing the Oakland store. In making him a
director Mr. Lang has also been given added
responsibilities for he is now sales manager for
northern California. R. E. Robinson has for
some time been sales manager of the North-
west branches.
Leon M. Lang is a member of the music
trades who has always retained his original
enthusiasm for pianos. Perhaps it is because
of this that he has continued to be successful
in selling these instruments. Mr. Lang has
never admitted the least shadow of doubt as
to the present and future of pianos. He has a
faith in them that amounts to a creed. Every-
one in the trade acknowledges that Mr. Lang
can sell pianos. Coming out of a conference of
the Board of Directors this afternoon, Mr.
Lang said that his doctrine of piano salesman-
ship will now spread from the East Bay stores
to the other branches of the company and he
promised to put his creed iwto words in a few
days.
New Association President
Shirley Walker has tendered his resignation
as president of the Music Trades Association
of Northern California. R. B. Miller, secre-
tary of the association, returning to-day from a
business trip to Southern California, received
Mr. Walker's resignation and was preparing to
notify Walter S. Gray, vice-president who,
according to the association's by-laws, acts
until a new president is elected. Mr. Gray will
probably call a directors' meeting in the near
future.
For the present, Mr. Gray is also acting as
treasurer. He retired from that office in
March and A. J. Schrade, manager for the
Columbia Phonograph Co., was elected treas-
urer.
Almost immediately afterward Mr.
Schrade was injured in an automobile accident
and he has never yet signed a check for the
association though he is now convalescent and
will soon be in a position to do so.
Good Business in South
R. B. Miller returned to-day from calling on
the accounts of the Wiley B. Allen Company
in Los Angeles and San Diego. He said that
as nearly as he could gather, business in the
South was good, particularly in radio lines.
Two Bands Leave for Denver
On May 17 a despatch from Colusa to the
San Francisco Chronicle announced that the
Princeton High School Band, winner of the
Class B championship at the San Francisco
Music Week school band contest, could not
enter the national contest as representatives
from Glenn and Colusa Counties, meeting at
Princeton had decided that the sum of $5,300
necessary to finance the trip could not be ob-
tained this year. There was also some uncer-
tainty whether Modesto High School, winner
in Class A, could raise the sum for the trip.
The Chronicle published a spirited editorial
on the merits of the two winning bands and
started a fund which it headed with a liberal
subscription. Money was quickly subscribed in
sufficient amounts. Chester W. Rosekrans,
director of Music Week, says that no doubt
enthusiasm for the success of San Francisco's
Municipal Music Week was one of the reasons
why the Chronicle subscribed itself and organ-
ized the funds which sent the winning bands
in Class A and Class B to the National Band
Contest. Both are small-town bands.
F. P. Whitmore, secretary of the W. W.
Kimball Co., was to have come to the Coast
in May, but he deferred his visit in order to
attend the Western Music Trades Convention
on his way West. C. Anderson, Southwest
manager for the W. W. Kimball Co., visited
their warerooms here and told H. A. Watts,
district distributor, that he plans to meet Mr.
Whitmore at the convention and they will come:
back to the Coast together.
Announcements have just been sent out by
George H. Curtiss, secretary of the Pacific
Radio Trade Association, stating that the radio
retailers in the East Bay district are to have
an organization of their own just as San Fran-
cisco, Sacramento and Stockton have. A meet-
ing of some of the radio men was held last
week and they decided to tie-in with the
Pacific Radio Trade Association. An 8 o'clock
breakfast will be held on Tuesday morning,
May 28, at the Leamington Hotel, Oakland,
and it is expected that organization will result
and officers elected.
H. E. Gardiner, Pacific Coast manager for
the Sonora, will attend the Western Music
Trades Convention in Salt Lake and three or
four other members of the Sonora force will
also go from the Coast to attend.
C. P. MacGregor, manager for the Brunswick,
is planning to attend the convention in Salt
Lake City.
Schiller Piano Co.
Oregon, 111.
Will Exhibit the
New Schiller
6 ft. Qrand
And Many Other
New Designs in
SUITE 570*72
Drake Hotel
Chicago
During the
Convention
Russell & Rigg, Straube piano dealers of 1006
Chestnut avenue, Altoona, Pa., recently in-
stalled an Artist Model Straube grand piano in
First M. E. Church in Altoona, Pa., Where a
Straube Grand Has Been Installed
the First Methodist Episcopal Church in that
city. The instrument was recommended to the
committee by Robert J. Houck, organist and
director of music of the Church, who took oc-
casion to write the following letter to the
Straube Piano Co.:
"May I express to you appreciation of the
fine Artist Grand Piano which we purchased
from your representatives, Messrs. Russell &
Rigg, in this city.
"The piano was gotten for use in our church.
It is a splendid instrument, the action is good
and the tone is sweet.
"The committee decided unanimously in favor
of this instrument after hearing it and the con-
gregation are pleased with the selection."
Atwater Kent Distributors
Hold Sixth Conclave
{Continued from page 5)
istic uniforms. On Thursday evening Mr. Kent
was host at a theatre party at the Apollo The-
atre where a performance of "Love Bound" was
witnessed; on Friday evening there was a
smoker and cabaret and on Saturday afternoon
golf for those who preferred and a baseball
game for the partisans of the great national
sport. The entertainment program was com-
plete in every detail and won a full measure of
appreciation for the host.
The business meetings at Atlantic City fol-
lowing as they did the inspection of the new
plant addition in Philadelphia aroused the dis-
tributors to a high state of enthusiasm regard-
ing the future of the Atwater Kent products,
reflecting as it did the confidence of Mr. Kent
himself in the future of the industry as proven
by his investment in new plant and equipment.
The new factory building, covering as it does
over sixteen acres of ground, is in itself one of
the largest plants in the country under one roof,
and with the original factory building gives
the company over thirty-two acres of floor
space. When completely equipped and in
operation, the combined plants will have a
capacity of 15,000 radio receivers a day and em-
ploy over 15,000 workers.
The new structure is very similar to the old
in many particulars, being principally on one
floor with a roof of sawtooth construction
which provides an abundance of light and air
for the employes. The plant is laid out of
course so that the various processes of manu-
facture follow in sequence. A vast amount of
labor-saving equipment designed to insure
accuracy as well as speed has been installed and
moving carriers and belts are used extensively
to keep the assembly line progressing steadily.
A special spur has been built to connect the
new plant with the track of the Pennsylvania
Railroad to facilitate shipping.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
JUNE 1, 1929
The Music Trade Review
13
Brambach Piano Quartet
J. E. Broyles Is Elected
Additional Exhibitors
Featured in R-K-O Hour
Gapehart Vice-President
at Drake Hotel, Chicago
For the first time in radio history, an ex-
J. E. Broyles, who for some time past has
elusive piano act from the vaudeville stage was been secretary of the Capehart Automatic
broadcast over the coast to coast network of
rhonograph Corp., Hammond, Ind., has been
the National Broadcasting Co. during the Ra-
dio-Keith-Orpheum hour, from 11 to 12 p. m. on
Tuesday evening, May 21. Jerry and her four
Brambach baby grand pianos were selected by
the Radio-Keith-Orphcum officials to partici-
pate in this hour. Jerry on her Brambach baby
grands played three selections over the radio.
In the second number, one of the vocalists sang
in accompaniment with the pianos. Many Bram-
bach dealers who knew of this broadcast in
advance took advantage of the fact to advertise
in their local papers, advising their readers of
the treat in store for them. Jerry has just con-
cluded a nation-wide tour, during which Bram-
bach dealers in every city visited by this troupe
have had the pleasure of having this act give
a performance in their establishments to which
the public was invited.
In addition to those concerns who will ex-
hibit at the Drake Hotel during the convention
week and who were listed in The Review last
week as having replied to the questionnaire
sent out by this publication, the following
manufacturers and wholesalers have reserved
space at that hotel:
Nam
e
Room No.
Aeolian Co., New York
66-67-69
Brunswick-Balke-Collender Co
507-08
Buescher Band Instrument Co
'.. . .244
Cable-Nelson Piano Co
M-16
Caswell Mfg. Co
201-02
Chicago Musical Instrument Co
440
Continental Music Co
345
Continental Piano Co
466-67
Everett Piano Co
M-16
Carl Fischer, Inc
264
Walter M. Gotsch Co
543-44
Gretsch & Brenner
248
E. R. Johnson Piano Co
638
William L. Lange
454
Henry F. Miller Piano Co
466-67
Motor Player Corp
745
Poole Piano Co
Schiller Piano Co
570-72
LORAIN, O., May 25.—A new idea in piano ad-
Chas. Frederick Stein
211-14
vertising has been utilized recently by George
M. Steinert & Sons
407-08
J. E. Broyles
P. Bretz, proprietor of Bretz's Book & Music appointed vice-president in charge of sales for Tonk Bros. Co
345
Store, at 325 Broadway, this city. Mr. Bretz that company, and has already entered upon Victor Talking Machine Co
501-2-3
conducts a double column about fifteen inches his new duty. Mr. Broyles is at present on an Western Electric Piano Co
320
long in the Lorain Times-Herald, called Bretz's extended trip to the Pacific Coast, and will call
Corner. This column is conducted just as the at Salt Lake City and other important centers
columns in the metropolitan newspapers by en route. He will make a tour of the Coast
writers over their own signatures. It is full of in company with W. E. Simmons, Pacific Coast
matters of timely interest and, at the same time, Regional manager for the company, and ex-
Convention week will be a particularly busy
Mr. Bretz has various little cuts showing the pects to return in time for the formal open- one for President Edgar B. Jones, of the
latest bargains offered in his store.
ing of the new Capehart plant in Fort Wayne, Schiller Piano Co., because, in addition to the
A particular item of interest in the column Ind., in June.
personal pride he justifiably takes in the fine
of May 11 pictures a Stultz & Bauer miniature
new Schiller six-foot grand, with a new scale,
upright under which Mr. Bretz writes, "As a
and several other new features that he will
memorial to Mother, St. John's Evangelical Sun-
show at the convention, he has a brilliant young
day School purchased one of these fine minia-
daughter graduating. This is Miss Rogene
ture uprights for the infant class room to be
Jones, who graduates from Oregon High on
dedicated on "Mother's Day." A Favorite With
The annual tournament of the National Golf
June 7, and expects to enter the College of
T
Children; we mean these little pianos. Note Association of the Piano Trade w ill be held at Journalism of the University of Illinois in the
how much better the singing sounds than with the Westchester Biltmore Club, Rye, N. Y., on fall. Miss Jones has displayed a remarkably
an old organ or a tin panny old piano. Special
Monday and Tuesday, June 17 and 18, with the high average of scholarship and graduates with
discount to Sunday schools. Who's next?"
annual dinner of the association, election of the highest honors.
officers and awarding of prizes on Tuesday eve-
ning.
Campbell & Penfield, a new concern headed
213 East 19th Street, New York
The program calls for medal play handicap by Colin Campbell and Paul Penfield, both ex-
S o n AGENTS FOR
on Monday morning with match play starting perienced in the radio business, has been ap-
Monday afternoon and finishing Tuesday pointed distributor for the Federal Ortho-
handicap Tuesday afternoon and a sufficient Sonic radio receiving sets in the Detroit terri-
Hammer and Damper Felts
number of prizes have been provided to put the tory.
various players on a level. William J. Keeley
AMERICAN
is president of the association.
For quick sale I offer big chance to coin-operated
Uses Newspaper Column
to Get Piano Publicity
Edgar B. Jones Enjoys
a Double Celebration
Annual Tournament of
Piano Golf Association
PHILIP W. OETTING & SON, Inc.
WEICKERT
piano man. I have 37 good electric coin pianos,
various makes and styles, and 2 Mills Novelty
violin-pianos. All in Chicago. For 3 or more can
give convenient terms. Write promptly ten Tom
Hedekin, 1444 East 65th Street, Chicago, 111.
J. M. Lowery, formerly manager of the
Standard Piano Co., Philadelphia, Pa., has
opened a piano store of his own at 1301 Girard
avenue, that city.
PIANO WIRE
"Perfected"
"Crown"
AMERICAN STEEL & WIRE COMPANY
Subsidiary of United States Steel Corporation
Chicago—New York—and all Principal Cities
THE REVIEW'S UNIVERSAL "WANT" DIRECTORY
NY member of the music trade may
forward to this office a "position
'wanted" advertisement intended
for this Department, to occupy four
Vines agate measure, and it will be in-
serted free. Replies will also be for-
warded without cost. Additional space
charged at the rate of 25c per line. If
bold-faced type is desired, the cost for
same will be 25c a line, 7 words to a line.
"Help Wanted" advertisements will be
charged for at the rate of 25c per line.
Cash must accompany order.
Business Opportunities and For Sale
advertisements inserted as display space
only at $7.00 per single column inch.
All advertisements intended for this
department must be in hand on the Sat-
urday preceding date of issue.
MANAGER and SALESMAN for BRANCH
STORE—nearby New York City, specializing in
Steinway pianos and reproducing players; must
be experienced and capable of handling high
class trade. State past experience, age, nation-
ality, references and salary required. Address
Box 3331, Music Trade Review. 420 Lexington
Avenue, New York City.
POSITION WANTED—As salesmanager or
salesman in Metropolitan district of New York
for piano, radio or radio-phonograph line. Has
had long and successful experience in all those
lines. Address Box 3328, Music Trade Review,
420 Lexington avenue, New York City.
POSITION WANTED—First class tuner and all-'round
player man, 36 years of age, 18 years in the trade. Refer-
ences furnished. Address Box 3332, Music Trade Review,
420 Lexington Avenue, New York -City.
POSITION WANTED—by A-l electric and pipe organ
mechanic, 40 years old, married, 25 years' experience in
every branch of the trade. A-l references. Expert on all
makes of reproducing instruments. Address Box 3333,
Music Trade Review, 420 Lexington Avenue, New York
City.
EXPERIENCED WHOLESALE SALESMAN—and retail
store manager desires position. Can furnish good ret-
erences. Address Box 3329, Music Trade Review, 420
Lexington Avenue, New York City.
POSITION WANTED — Experienced piano salesman
wants wholesale connection on a part-time basis, in and
around Minnesota, with privilege to retail line in home
city. Address Box 3325, Music Trade Review, 420 Lex-
ington Avenue, New York City.
EXECUTIVE—Many years' experience with Steinway
and American Piano Co. dealers will consider position as
manager or sales-manager where future depends on results
obtained. A-l references. Address Box 3322, care of The
Music Trade Review, 420 Lexington Avc, New York City.

Download Page 12: PDF File | Image

Download Page 13 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.