Music Trade Review

Issue: 1929 Vol. 88 N. 21

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
The Music Trade Review
MAY 25, 1929
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HE Schiller Dealer plan is a sound and prac'
tical method to obtain sales results—with its
operation you share many desirable features.
The new improved suspended construction of the Schiller
SupepGrand Piano is based upon the identical principle
which governs the tone qualities of the new radios and
phonographs. The success of Schiller Pianos is the result
of their distinctive qualities—the realization of the com'
pany's ambition to effect individuality in its product.
Distinctly different from other Grand Pianos, the Schiller
vibrating section of the sounding board is independent of
the case—the result is a tone of unbelievable depth, purity
and remarkable singing quality. There are several reasons
why the Schiller meets every requirement and sells easily—
their quality, fine workmanship, and individuality have built
their prestige and preference among the leading dealers
everywhere. We are anxious to give you further details
without obligation.
See the new Schiller 6 ft. Grand and many
other new and original designs at Suite
570-72, Drake Hotel during the Convention
ILLER IHANO COMPANY
OREGON. .. i LLIIMOIS
Vianos^hat Have MadeXhtir^Slaij hi/The Wai/ Tkei/ Are Made
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
MAY 25, 1929
The Music Trade Review
Through an ingenious,pat-
en ted mechanism,
the
Capehart Orchestrope does
more than has ever been
possible before in a com-
mercial instrument.
OW—for thefirst time
in the industry
—a Complete Line!
It play* 56 selections—28 recordu on
both side*, playing anil turning them
automatically and continuously; a four
hour program without repetition. Anil
it plays 2 4 hours a day, if desired,
without requiring
" " a moment's alien
lion. The TONE is brought through
three stage's of audio amplification and
HII rlrrtro dynamic speaker. Listeners
are amazed at its lifelike quality.
Volume adjustable from a whisper
to the intensity of a full orchestra.
ARISTOCRAT MODEL
A cabinet of exquisite design and finest
workmanship for use in clubs and homes.
Will adorn the finest surroundings.
Add *2OOO to *5OOO
a month to your Profits
E
AUDITORIUM MODEL
Kecommended for public auditorium-,
dancing academies; in fact, any place
where a g r e a t
amount of volume
is desired and ex-
<• e p t i o n a 1 tone
quality required.
XTRA volume, at a big profit,
added to your present Business.
That's the opportunity which the
Capehart Orchestrope brings you.
Business needs music. Wherever you find
an establishment that can afford an or-
chestra, they'll tell you that music pays!
It attracts new trade; it holds old customers;
it makes people spend more money.
Now, thanks to the Capehart Orchestrope
music is no longer an expensive luxury.
Even the smallest business can offer good
music to its patrons an a profitable basis.
The Capehart Orchestrope is the first and
the only instrument which fully meets
the requirements of this eager market.
to restaurants, refreshment parlors, road
houses, drug stores or any place of amuse-
ment who may derive an actual profit
from a coin box attachment. Many hun-
dreds of such establishments now use the
Capehart Orchestrope. They write letters
telling of as high as 7 5 % increase in
business; of coin box receipts averaging
$25.00 per week and more!
A Valuable Franchise
The exclusive Capehart franchise is
already tremendously valuable wherever
it has been assigned. $2000 to $5000 a
month is positively not an exaggeration,
as records of Capehart dealers show. The
aggressive Capehart advertising campaign
A Large Market
in trade papers, consumer magazines and
Actual surveys reveal hundreds of thou-
direct mail is making that franchise more
sands of prospects for the Capehart
valuable every day. Every type of assist-
Orchestrope. It is suited to every char-
ance is given to Capehart dealers. Actual
acter and class of establishment. To the prospects originating from advertising are
fine hotel or club which desires to create
turned over. And the dollar margin in
a friendly, homelike atmosphere in its every sale leaves room for big profits.
public rooms; to the exclusive cafe which
Valuable territories are being rapidly
wishes to supplement the music of an assigned. Perhaps you are the man we
orchestra for entertainment or dancing;
want in your locality. Investigate!
THE ICAREfHART,
OUTDOOR MODEL
Designed and built primarily for amuse-
ment parks, cbautauquas, auditoriums,
resorts and other enterprises requiring
huge volume. Absolutely fireproof and
weatherproof.
See and hear the Orchestrope
at the R. M. A. Trade Shows
Mail the Coupon
Find out about the Capehart Orches-
irope and the valuable Capehart
franchise. The coupon brings full
details, entirely without obligation.
We'll show you what other dealers are
doing and the big profit that awaits
you in YOUR territory. Mail coupon.
CAPEHART AUTOMATIC
PHONOGRAPH CORP.
Capehart Automatic Phonograph Corp.
::
I)ept. A-162
Ft. Wayne, Indiana.
Please send me, without obligation, descriptions of all Capehart
Orchestrope model* and detail* of the Capehart Dealer's Franchise.
Name
FORT WAYNE, INDIANA
ide Review.
Published Weekly by Federated Business Publications, Inci, 420 Lexington Avenue, New York. Singlr copies; W cents; $2.C0 per year. Vo
The Music Trade
Revie
Entered as second class matter September 10, 1892, at the Post Office at New York, X. Y., under the act of Congress of March 3i, 1879.
88. No

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