Music Trade Review

Issue: 1929 Vol. 88 N. 12

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
MARCH 23, 1929
Johnny Marvin Now on
Lengthy Vaudeville Tour
Well-Known Recording and Radio Artist Will
Co-operate With Harmony Co. Dealers En
Route, in Demonstrations
CHICAGO, lu.., March 18.—Johnny Marvin, well-
known recording artist, who has appeared re-
cently on several of the big chain broadcasts
is now on tour playing vaudeville engagements
in the Fox Theatres. His trip takes in Brook-
lyn, Washington, Detroit and St. Louis in addi-
tion to many smaller intermediate cities.
In all his presentations he features the
Johnny Marvin professional tenor ukulele made
by the Harmony Co., Chicago. His brother
Frank, also a recording artist of note plays
with him, and both of the Marvin boys offer
great assistance to the retail music dealers in
stimulating an interest and demand in stringed
instruments. It is their intention, on the pres-
ent tour to co-operate with the dealer in pre-
senting store demonstrations. This together
with the radio broadcasting gives the dealer
exceptional publicity and advertising.
Evidence of the interest aroused by Johnny's
playing is shown in the flood of letters from
radio fans following his appearance over the
radio. Typical of the letters received is one
from a young woman near New York who
writes that she enjoyed the program very
much, especially since she played the ukulele
herself and wanted some of Marvin's music for
her own use on her instrument.
Form All-City Band
Interesting Organization Is Developed Among
School Children of Milwaukee
Wis., March 18.—The all-city grade
school band, made up of many children from
the various grade school bands in Milwaukee,
and the all-city grade school orchestra will
play before 1,500 music supervisors of the
Northwest, when they meet in Milwaukee at
the Auditorium, April 16, 17 and 18. High
school students who have been taking music
in the public schools will present a program
which will include the all-city high school band,
orchestra, harp classes, and combined high
school choruses.
One of the features of the music festival pro-
gram which will be given by the school chil-
dren is a cantata, "Dryad's Kisses," performed
by sixth grade students, and composed by W.
Otto Miessner. The cantata will be performed
for the first time.
MILWAUKKE,
George G. Wille Go.
Leases Larger Quarters
CANTON, O., March 19.—The George C. Wille
Co., one of the oldest and best-known music
houses here, located now at 410 Market avenue,
N, has obtained an extended lease on the
Paqulet building at Cleveland and Sixth street,
NW, and will move to the new quarters March
28, according to an announcement by George C.
Wille, head of the company.
Extensive changes are being made to the
building to improve the facilities of the com-
pany. There will be approximately 15,000 feet
of floor space, which is a much greater area
than at the old store. With the added space,
tlie Wille Co. will carry an even larger selec-
tion of radios and the same extensive line of
pianos, talking machines and sheet music than
in the old store.
Mr. Wille came to Canton from Dunkirk,
N. Y., in 1916. There he had been engaged in
the music business. He purchased the E. E.
Powell Music Co. and from 1916 the business
lias increased until to-day the store ranks with
the largest in the State.
The Music Trade Review
School Band Contests to Be Taken
Up by Seven More States in 1929
A CCORDING to reports made to the Na-
tional Bureau for the Advancement of Mu-
sic, seven new States will be added this year
to the list of those conducting school band
contests held in cooperation with the Bureau.
These are Massachusetts, Rhode Island, New
Hampshire, West Virginia, Oregon, Eastern
Washington and Idaho. Together with the
thirty States in which the contests were held
last year, and with one or two others with
which arrangements are pending, they will
bring the total to nearly or quite forty States
organized to date.
Nor does this total give adequate idea of the
growth of the movement. As pointed out by
C. M. Tremaine, director of the Bureau, a fact
of equal significance with the growth in the
number of States is the development of pre-
liminary district contests in many of the States
already organized, bringing in a much larger
number of entries than could ever come to the
State finals alone. In some cases the establish-
ment of the district contests has increased the
totals of the groups participating from 200 to
300 per cent, but there has also been a steady
if slower growth in those which have not yet
added district meets.
The fourth national school band contest will
be held in Denver, Colorado, May 23-25, under
the auspices of the local school system, Cham-
ber of Commerce and other civic organiza-
Ward-Brodt Music Go.
Buys Hook Bros. Piano Go.
The Ward-Brodt Music Co., Madison, Wis.,
has bought out the Hook Bros. Piano Co., that
city, and will move its stock to the Hook Bros.
Building, at 101 Main street. The Hook Bros,
store has been established in Madison for many
years and Floyd Hook will continue with the
new owners as manager of the piano depart-
ment. Cecil Brodt and T. Lane Ward, owners
of the Ward-Brodt Co., were formerly as-
sociated with Hook Bros., and established their
present business on April 1, 1927. They handle
prominent lines of pianos, Brunswick phono-
graphs and records, Holton band instruments,
and Gibson string instruments.
Laundry Service Band
Occupies Its Own Home
NEW ORLEANS, LA., March 18.—The Laundry
and Dry Cleaning Service Band, which was re-
cently organized and purchases its instruments
exclusively from Philip Werlein, Ltd., has
moved into its own home at 611 Common street.
Harry Mendelson is the director of the band.
New Line of Clarinets
The music concern of Waters & Ross, San
Francisco, Cal., has just been appointed agent
for the line of metal clarinets made by Penzel,
Mueller & Co., Long Island City. George Ross,
of the firm, was very enthusiastic over the new
acquisition and feels that there is a big poten-
tial demand for them hereabouts. These in-
struments are equipped with a double tube and
have a platinum finish.
Celebrates Anniversary
The Bates' Music House, Meadville, Pa., of
which Alfred J. Bates is proprietor, recently
celebrated the forty-ninth anniversary of the
establishment of the business through the medi-
um of a special sale and is already laying plans
for an imposing celebration when the business
passes the half-century mark.
tions. From present indications there will be
thirty-five or more picked bands representing
all parts of the country, and each a winner in
its State over from ten to forty or more par-
ticipating groups. The estimated number of
entries in the State contests will be between
600 and 700 bands, as compared with 500 last
year and 150 in 1923.
In more than half the States holding band
contests orchestra contests will also take place,
and there will be a national contest at Iowa
City, May 17-18. The Bureau has been co-
operating in the orchestra contests only since
1928, but the development of the movement
since that time has been relatively as great as
with the band contests.
0
OLIVER DITSON CQ
BOSTON. MASS
0
Manufacturers
Importer* and Jobber* of
MUSICAL
MERCHANDISE
Attractive
Modern
Specialties
Service
ESTABLISHED 1884
DURRO
VIOLINS
BOWS
STRINGS
AND
STEWART
BANJOS
MANDOLINS
GUITARS
Largest Wholesale
Musical Merchandise
House in America
Buegeleisen & Jacob son
NEW YORK
5-7-9 Union Square
You have tried the rest
—Now use the BEST
Joseph Rogers' Son
"XXX" and "STANDARD" Brand
Drum and Banjo Heads
Made from Genuine Calfskin
The Frederick Rogers Co.
17 Jackson Ave.
Middletown, N. Y.
Black Diamond
Strings
THE WORLD'S BEST
National Musical String Co.
New Brunswick, N. J.
GoldMedalStrings
for musical instruments
Gold-plated Steel and
Wound Strings
Gibson Musical String Co.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
16
The Music Trade Review
New York Music Dealers' Association
Addressed by Edwin Franko Goldman
p
FKANKO GOLDMAN, eminent
*—' band leader and conductor of the concert
band bearing his name, was a distinguished
guest at the regular monthly meeting of the
Associated Musical Instrument Dealers of New
York, Inc., held on Tuesday evening, March 19,
at the Fifth Avenue Hotel. Mr. Goldman spoke
informally all through the dinner on his various
experiences with professional and amateur
bands during the past twenty-five years, and
recounted many interesting happenings. Fol-
lowing the dinner, Mr. Goldman told of the new
American Band Masters Association, which is
being formed this Spring, and of which he is
temporary head until the organization meeting
in June.
This Association will be in a position to
accomplish much in the way of standardizing
band music, instrumentation, the size of a band
unit, and the like. There are considerably more
bands in the world to-day, he stated, than there
are orchestras, although it is generally con-
ceded that there are more good concert orches-
tras than there are competent bands. This is
partly due to the handicap the bands are under
in having to transcribe practically all the con-
cert pieces they use. Composers and pub-
lishers, he stated, have never fully appreciated
the fact that if their music were written espe-
cially for bands it would receive plenty of
exploitation.
Mr. Goldman harked back to the time when
the big American bands used only European
instruments, but pointed with pleasure to the
fact that to-day the leading bandmasters prefer
their men to play American-made instruments.
Following Mr. Goldman's talk, it was voted that
he be made an honorary member of the Asso-
ciation, as well as John Philip Sousa, Joseph E.
Plan Inter-High School
Orchestra for Chicago
As a development of class piano instruction
in the Chicago Public Schools, plans have been
made for an inter-high school orchestra. Prac-
tice is being conducted in North and South side
divisions and the combined orchestra will give
a concert this Spring. Superintendent of
Schools William J. Bogan points out that the
public concert or the public competition of
schools in chorus, orchestra, bands or solo is a
potent method of fostering a love of music in
high schools and bringing forward leaders in
the cause of music.
To Handle Armour Strings
PHILADELPHIA, P A , March 18.—The E. J. Al-
bert Co., 103 South Eleventh street, has been
appointed Philadelphia distributor for the Con-
cert Master Violin Strings made by the Music-
String Division, of Armour & Company, Chi-
cago, 111. Armour & Co. is tying in with the
promotion of the sale of these strings by a di-
rect mail contact with the musicians using the
violin and is advising them of the acquisition
Provides Musical Programs
for Home Management School
SPOKANE, WASH., March 15.— Music played ;i
prominent part in the program of the Home
Management School conducted recently in tin-
city under the auspices of the Spokane Daily
Chronicle, there being a special musical enter-
tainment offered each day by Sherman, Clay &
Co. which included selections by local school
bands and competent artists. This has aroused
much public interest.-
MARCH 23, 1929
Frank Campbell, Gibson
Manager, Visits East
Frank B. Campbell, sales and advertising
manager of Gibson, Inc., Kalamazoo, Mich.,
spent the past week in New York, attending to
business matters. Mr. Campbell is making his
annual pre-Spring visit to the Eastern trade, in-
troducing the new 1929 models of Gibson "Mas-
tertone" fretted instruments, which include
banjos, guitars, mandolins, etc. He reports that
there has been a marked improvement in the
demand for fretted instruments throughout the
East and Middle West, which is largely due to
the growing public interest in these types of in-
struments, and the formation of many school
and community clubs of fretted instrumental-
ists.
Merchandise Men Meet
at White Sulphur Spa
The annual meeting of manufacturers of
musical merchandise, representing the Eastern
and Western divisions, was being held late this
week at White Sulphur Springs, West Va., with
an attendance of several members from Chi-
cago as well as New York. The program
called for discussion of important association
matters, also a tourney for those who play golf.
In the next issue of The Review a complete
account of this meeting will be published.
Edwin Franko Goldman
Maddy and William J. Haussler, and the sec-
retary was instructed to notify them to this
effect. A. J. Neumann, president, stated that
he thought he could prevail upon Mr. Sousa
to attend one of the future meetings of the
Association, providing a full attendance were
assured. Owing to the meeting of the Musical
Merchandise Manufacturers Association at Hot
Springs, Va., during the current week, there
were no manufacturers present.
Planning Band Contests
NEW ORLEANS, LA., March 16.—A meeting oJ
the committee on National Music Week, to be
conducted in New Orleans in May, was held
on March 12 and plans were discussed for spon-
soring contests of bands throughout the city.
The contest will not be limited to any particular
class, but will be open to all bands, either pro-
fessional or amateur.
Segovia, Celebrated Guitarist,
Entertained by Guild in Boston
D O S T O N , MASS., March 18.—The American
Guild of Banjoists, Mandolinists, and Gui-
tarists, tendered an elaborate reception to
Andre Segovia, the eminent Spanish guitarist
now touring the United States, at the Hotel
Statler on Friday of last week. During the
course of the reception, which was attended by
many prominent musicians as well as by repre-
sentatives of the local music trade, Sig. Segovia
was made an honorary member of the Guild and
presented with a gold engraved token to com-
memorate the occasion, he being the first hon-
orary member of the Guild's rolls.
Adolph F. Johnson, secretary of the Guild,
presided at the meeting, and presented the
membership and token to the honored guest.
In making the presentation, Mr. Johnson re-
viewed briefly the history of the guitar, which
he declared had a pedigree dating back to 3000
B. C, and was used in religious and secular
celebrations by the Babylonians, Egyptians and
Hebrews. The instrument found its way from
Asia Minor to Greece and Rome, and later to
Spain, Italy and Genoa, and was the instrument
used by troubadour, king and peasant during
the middle ages.
To-day, he said, there are few eminent artists
who can say that they have appeared before the
public as celebrated guitarists, and Sig. Segovia
was to be congratulated upon being one of the
most noted of these. Mr. Johnson's speech was
interpreted for Sig. Segovia by Prof. Hall, head
of the language department of Boston Univer-
sity.
C. V. Buttleman took occasion to outline to
the guest the history and purposes of the Guild
w r hich was organized in 1902 in Boston, and
has since developed rapidly on national basis.
"The organization/' he said, "was designed to
promote, advance and maintain the artistic,
musical and mercantile interests of the instru-
ments from which the name of the Association
is derived."
Mr. Buttleman also took occasion to cite
some facts regarding the promotion campaign
now being carried on in the interests of fretted
instruments.
Among those present at the presentation
were: Adolph F. Johnson, the American Guild
national secretary, and editor of the Crescendo;
Clifford V. Buttleman, former secretary of the
Guild, and editor of Jacob's Orchestra Monthly;
Herbert Fandel, sales manager of the Vega Co.;
Fred Tessin, general manager of Homeyer's
Music Store and president of the Music Trades
Round Table of New England; Harold Burke,
manager of Oliver Ditson Co., musical instru-
ment department, Boston; Professor G. Hall,
head of the language department of Boston
University and E. Clayton Blake, local asso-
ciate member of the Guild.
Ludwig Traveler in N. Y.
David Davison, general traveling representa-
tive for Ludwig & Ludwig, Inc., Chicago, manu-
facturers of drums, banjos, drummers' accesso-
ries, etc., was a business visitor in New York
during the past week. He reports that busi-
ness conditions in the merchandise trade have
shown a marked improvement since the first
of the year, with a very promising outlook for
the Spring months. He stated that there is
widespread interest in drum corps activities all
over the land.

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