Music Trade Review

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MUSICAL MERCHANDISE
Conducted By Thomas W. Bresnahan
Plan Intercollegiate Band
Contest for East in Spring
Wm. F. Lamb Brings U. S.
Marine Band to Pottstown
Lieut. Ernest Hopf, before Associated Musical Instrument Dealers
and Musical Merchandise Manufacturers, Advocates
Such an Event During Coming Music Week
PUTTSTOWN, PA., November 17.—Wm. F. Lamb,
the well-known music dealer of this city,
who finds time to engage very actively in
general musical affairs in addition to selling
a substantial number of musical instruments,
was instrumental in booking the United States
Marine Band for two concerts given at the
High School Auditorium here on Thursday
of this week under the auspices of the Potts-
town Rotary Club.
The afternoon concert in the high school
auditorium was designed purposely for chil-
dren of school age with a view to pro-
moting and advancing better music in the
school and home. The crowds of children who
attended appeared deeply interested in all
phases of the concert. The concert in the
evening was for the general public and was
given to a full house, the proceeds being
turned over to the Crippled Children's Fund
of the Rotary Club.
Mr. Lamb, himself, has done much to en-
courage musical appreciation in Pottstown,
through organizing and conducting local or-
chestras. His son, Wm. F. Lamb 2nd, al-
though only fourteen years old, has for several
years been recognized as a cornetist of un-
usual ability and will be remembered by mem-
bers of the trade for the solos he played dur-
ing the national convention in New York In
1926.
T
H E Associated Musical Instrument Dealers of New York and the Musical Merchandise
Manufacturers' Association held a joint meeting in one of the banquet rooms of the Fifth
Avenue Hotel, New York, on Tuesday evening, November 20, at 6:30 o'clock. Lieut. Ernest
Hopf, of the U. S. A. Reserve, who for the past seven years has been assigned by the govern-
ment to recruiting and training student bands in the Second Army Corps area, was the guest of
the meeting, and most of the evening was devoted to a discussion of his proposal to hold an
intercollegiate band contest in New York.
Lieut. Hopf, in his talk, pointed out the feasi- masters' Association, which convened on the
bility of the project with the full co-operation clay before the opening of the teachers' conven-
tion, visited Milwaukee music stores, and many
of instrument manufacturers, jobbers and re-
tailers coupled with the assured help from the stores reported greatly increased sales as a
National Bureau for the Advancement of Music result.
The Flanner-Hafsoos Music House, Inc., fea-
and the colleges themselves.
The main thing, he stated, was to formulate a tured a special display of Conn instruments,
complete plan not later than December and and reported that a large number of bandmas-
start such machinery in motion with National ters and music teachers from Wisconsin schools
Music Week, May 5-11, as the objective period has visited the store to look over the instru-
for the contest. Kenneth L. Clark,-of the Na- ments.
"The convention always means a good busi-
tional Bureau for the Advancement of Music,
who was also a guest, stated that the support ness week," declared A. J. Niemiec, manager
of the Bureau is assured, if suitable plans can of the band instrument department, at the store.
be worked out for financing the transportation "We found music instructors vitally interested
and hotel expenses of the various bands. He in band and orchestra work for their schools,
agreed with Lieut. Hopf that the date should and their attitude is a very encouraging one
be no later than the first week of May, as extra- for the music dealer.
"Business on musical instruments, outside of
curriculum collegiate activities everywhere are
brought to an end about that time of year due this, however, was very good," Mr. Niemiec
to final examinations. Mr. Clark also urged continued. "One thing we notice about the
that the intercollegiate idea be stressed in all present buying of musical goods is that no one
publicity to stimulate interest among both particular instrument is moving to the exclu-
students and graduates and link up with the sion of the rest of the instruments. Formerly
traditional football rivalry that exists between it was often the case that one instrument would
be enjoying a very heavy demand, almost to
various Eastern college groups.
A. J. Neumann, chairmajf of^the dealers' asso- the exclusion of the rest. New, it seems that
ciation, and H. C. Lomb, cjiairrnan of the manu- there is a man for every instrument."
Mr. Niemiec reported that the piano accor-
facturers' body, both spoke enthusiastically con-
cerning the proposed competition and promised dion is selling very well in addition to the broad
to appoint committees at their December meet- and active demand for other merchandise. The
ings to co-operate with the project in every Flanner-Hafsoos Co. has begun pushing the
way within their scope. W. L. Dougherty and slogan contest which is being sponsored by
T. H. Bresnahan, of the Music Trade Review, the music industries, and it is beginning to
also gave short talks of commendation to Lieut. receive a number of inquiries on it.
Hopf on his excellent work in organizing col-
Meredith's Music Store, 109 South Ludlow
lege bands in the past, and anticipated a great
street,
Dayton, O., has opened a new radio de-
triumph for the new plan. Following adjourn-
ment of the joint meeting, both trade bodies partment.
retired to separate quarters for their respective
business meetings.
Music Merchant Again a Factor in Musical
Activities of That City—Combines Orches-
tra Work With Music Business
Brenner Finds Western
Trade on the Mend
William A. Brenner of the firm of Gretsch
& Brenner, New York, musical instrument job-
bers, returned recently from an extensive busi-
ness trip through the Middle West. Mr. Bren-
ner w r as gone about five weeks and stated that
he found the trade enjoying an active Fall in
practically every locality. He visited Chicago,
Milwaukee and the principal cities in the North
Central States, and also spent considerable time
in Kansas City, St. Louis and neighboring ter-
ritory. Mr. Brenner opened several important
new accounts and did a consistent business with
the entire Gretsch & Brenner line, imported
violins being particularly in demand.
Curran's Music Co., Sharon,. Pa., had an in-
teresting display of musical instruments at the
Pure Food Show held recently in that city.
Teachers' Convention Aids
Milwaukee Music Trade
Many of the Ten Thousand Delegates Visit
Local Music Stores and Inspect Special In-
strument Displays
MUSICAL MERCHANDISE
MUSICAL INSTRUMENT MAKES*
SINCE 1883
MILWAUKEE, WIS., November 19.—Music deal-
ers found increased business during the Wis-
consin Teachers' Association convention in Mil-
waukee from November 8 to 10 inclusive, when
more than ten thousand teachers from all parts
of the State were in the city.
A large number of music teachers, band in-
structors and members of the Wisconsin Band-
The Fred Gretsch Mfo Co.
6O Broadway BrooWyn,N.Y
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