Music Trade Review

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11
The Music Trade Review
OCTOBER 27, 1928
R. M. A. Adopts Revised
Radio Manufacturing Bases
lit the Academy of Mu>ic here on October 10.
\\>t only has the opera company selected a
Lester for official use, but a number of the
artists, including Rhea Toniolo, soprano; Pas-
quale Ferrara, tenor; Federico Del Cupolo,
conductor; Myrna Sharlow, dramatic soprano;
and Rocco Pandiscio, baritone, have insisted
upon instruments of that make for their private
use during the season and have offered strong
endorsement of its tonal qualities.
New Standards Arrived at in Co-operation With R. M. A. Engi-
neering Division and Institute of Radio Engineers—
Prizes Offered Salesmen
Standard Radio Warranty Also Adopted
for Working for Slogan
T the recent meeting of the Board of Directors of the Radio Manufacturers' Association
held in Chicago, revised manufacturing standards for the radio industry as developed by
the R M A Engineering Division in co-operation with the Institute of Radio Engineers
and other organizations, were adopted and will be distributed to the Association membership at
an early date as will a standard form of warranty of radio products which has been developed
by the merchandising committee.
.
Measures to develop television, in a manner
The accepted definition of the dynamic
to promote both the interest of present radio
products and television, were also approved by speaker reads: "A dynamic speaker is one in
the board, and it was stated that the initial which a portion of the conductor carrying the
publication of special articles sponsored by the alternating signal current is a part of the mov-
Association to advise the public correctly and ing system, the force producing the motion
truthfully regarding the status of television being due to the location of this conductor in
a magnetic field."
experiments, had already appeared.
A
Both Harmony Co. and M. Hohner, Inc., Offer
Cash for Most Orders for Leaflets—C. D.
Bond Endorses Campaign
In order to stunulate interest among travelers
Chamber of Commerce, both the Harmony Co.
and M. Hohner, Inc., have offered prizes of
$50 each to the traveler or salesman obtaining
the largest total of orders from dealers for
leaflets descriptive of the contest. The only
condition is that to be eligible for the prize the
total orders must be for not less than 50,000
leaflets and must be turned in before November
15.
That piano manufacturers arc deeply inter-
ested in the progress of the slogan contest is
indicated by the following statement issued by
C. D. Bond, president of the National Piano
Manufacturers' Association:
"As president of the National Piano Manu-
facturers' Association, and also as a member of
the board of directors of the Music Industries
Chamber of Commerce, I am very much inter-
ested in the musical instrument slogan contest
which has been launched by the Chamber and
which has had such remarkable returns to date.
"A slogan in the industry that has such close
contacts with the public is extremely valuable
and worth while as we know from the expe-
rience of some other manufacturing groups. In
addition to this, the interest aroused in the
public's mind by a contest of this type is val-
uable to the trade in general, because it has a
tendency to make them piano conscious. With
all the other articles demanding the attention
of the people of our country, it is necessary that
we keep our product before them. This is one
of the best ways of doing it, because we all like
to beat the other fellow, and the contest idea
is extremely popular with the public.
"However, to make this contest successful.
The Engineering Division also approved the
trade definition of "dynamic" speakers and was
authorized to proceed with the revised edition
of the R. M. A. Interference Manual "Better
Radio Reception." At the same meeting a new Technical Editor of The Review and Acoustic
committee headed by B. W. Collamore, of
Engineer of American Steel & Wire Co. Tells
Philadelphia, was appointed to study the ques-
of Acoustic Laboratories for Testing Wire
tion of instalment financing and radio selling
generally in order to secure information of
William Braid White, technical editor of The
value to manufacturers and dealers.
Review and Acoustic Engineer for the Ameri-
The question of export markets for radio, can Steel & Wire Co., appeared before the
plans for institutional advertising of radio, and American Iron & Steel Institute on Friday of
measures to improve and secure statistics on this week and delivered an interesting illus-
the industry were also taken up at the Chicago trated talk on an acoustic laboratory for testing
meeting.
music and other steel wires such as Mr. White
The form of warranty adopted by the asso- has maintained in Chicago for some years past
ciation reads as follows:
and which is believed to be the only one of
"The
Co. warrants each new radio its kind. In his talk Mr. White enlarged upon
product manufactured by it to be free from the work he has been doing in testing piano
defective material and workmanship, and wires from the acoustic standpoint, and illus-
agrees to remedy any such defect or to furnish trated his remarks with a number of photo-
a new part in exchange for any part of any graphs of piano scales and of his laboratory and
unit of its manufacture which under normal in- its equipment, several views of which have al-
stallation, use and service discloses such defect, ready appeared in The Review.
provided the unit is delivered by the owner to
us or to our authorized radio dealer or whole-
saler from whom purchased intact, for our ex-
amination, with all transportation charges pre-
f o r P e n n s y l v a n i a O p e r a the public must be informed as to what is going
paid to our factory, within ninety days from the
on, and this is the job for the piano manufac-
date of sale to original purchaser and provided
That Instrument Selected as Official Piano for turer, the piano merchant, and the piano sales-
that such examination discloses in our judgment
Organization Now Presenting a Season of
man. Everyone of us should get busy and see
that it is thus defective.
Opera in Philadelphia
to it that his community is informed regarding
"This warranty does not extend to any of our
the contest with the hope that some member
radio products which have been subjected to
PHILADELPHIA, PA., October 22.—The Lester of his community will be the elected posselsor
misuse, neglect, accident, incorrect wiring not Piano Co. is calling public attention through the
of $1,000 and the work that we do will be paid
our own, improper installation, or to use in medium of large newspaper advertisements to
lor by the increased activity in our business.
violation of instructions furnished by us, nor the fact that the Lester piano has been chosen
"Therefore, I urge every member of the in-
extend to units which have been repaired or as the official instrument of the Pennsylvania
dustry to see that the public in his community
altered outside of our factory, nor to cases Grand Opera Company, which opened its season
i^ fully advised regarding this contest."
where the serial number thereof has been re-
moved, defaced or changed, nor to accessories
used therewith not of our own manufacture.
"Any part of a unit approved for remedy or
Direct Manufacturers of
New
exchange hereunder will be remedied or ex-
Myle
changed by the authorized radio dealer or
Also — Felts and
Punchings
wholesaler without charge to the owner.
Cloths, Furnished
Washers
in Any Quantity
BRIDLE STRAPS
"This warranty is in lieu of all other war-
ranties expressed or implied and no representa-
5814-37th Ave.
TUNERS' TRADE SOLICITED
Woodside, L. 1., N. Y.
tive or person is authorized to assume for us
any other liability' in connection with the sale
of our radio products."
Braid White Talks Before
Iron and Steel Institute
Lester Official Piano
George W. Braunsdotȣ, Inc.
WHEN CHANGING AGENCIES
Consider the Old Reliable
BOARDMAN 6c GRAY
PIANOS FOR YOUR LEADER
Strictly First Class Since 1831
Full Protection
Given Agenti
Alk»», v N Y
A l D a i l y , PI. I .
L
U
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W
I G
Grands—Uprights—Player Pianos—Reproducing Pianos
of the Highest Quality in Straight and Period Models
Ludwig & Co*, 136th St. and Willow Ave., New York