Music Trade Review

Issue: 1928 Vol. 87 N. 16

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
and the members of the Association could in-
vite a certain number of music teachers to be
present. The details were left in the hands
of a special committee to be appointed by the
chair.
One of the questions put by Mr. Davison
for the purpose of getting an expression of
opinion was: Is a large mailing list an asset
or a liability to a publishing house? It was
the consensus of opinion that only a list prop-
erly supervised and kept right up to date is an
asset; any other kind of a list is a liability.
Another query that brought out some worth-
while views was: Has the radio affected the
sale of songs? This was answered with dif-
ferences of opinion; some thought yes, most
of them no. A wire was read from John L.
Bratton, of New York, expressing his inability
to be present because of illness.
Mr. Gaines, the guest of the evening, made
a feeling reference to two deceased members
whom he always enjoyed meeting, Clarence A.
Woodman and Charles W. Thompson, and then
hi: proceeded to expand on the idea of a closer
co-operation between the composer, the music
teacher and the music publisher. He referred
to composers as the creative artists and
those he thought should cultivate the publish-
ers more. The publisher after all was the
cc mposer's best friend and he advised that all
barriers be broken down. He referred to a
recent trip he took into the South, where he
found considerable talent and he said he was
always glad to listen to them and to look over
manuscripts, although, of course, some awful
stuff is met with. The next meeting of the
Association will be held in November.
Locate in Los Angeles
Los ANGELES, CAL., October 13.—Miller & Shoe-
maker, Inc., music publishers, formerly at 745
Seventh avenue, New York, have located here
recently at 244 North Western avenue. The
company plans to continue working on many
of its songs released in the East, such as "No-
body but You," "Dream Hours" and "Just
Whisper," and will also add to its catalog in
the near future.
HERE IT IS!
The Song you've had so many calls for
and thought it was an old one.
BUT IT'S NOT—IT'S NEW
and A NATURAL
Men
De S., B. & H. Songs in
Fox'"The Four Devils"
Rapee and Pollack Furnish "Marion" and "Des-
tiny" in Score for New William Fox Special
Production
A new precedent of supplying two theme
songs for a single photoplay was set with the
recent release of the William Fox picture, "The
Four Devils," at the Gaiety Theatre, New York.
Two numbers, entitled "Marion" and "Destiny,"
were written for the film by Erno Rapee and
Lew Pollack, writers of "Charmaine," "Diane,"
"Angela Mia," and other well-known theme
songs.
Both songs are published by De Sylva,
Brown & Henderson, Inc., New York, which
made a conspicuous entrance into the theme
song field this year with "Sonny Boy," "Angela
Mia" and other theme numbers.
The picture is expected to be a sweeping suc-
cess with Janet Gaynor, Nancy Drexel, Barry
Norton and Charles Morton as stars. The
song, "Marion," is used as the love theme
throughout the picture, and "Destiny' 1 is the
dramatic theme. An exploitation campaign has
been arranged by the De Sylva firm for both
numbers similar to those conducted for the
pictures, "Street Angel" and the "Singing Fool,"
according to Sam Lerner, manager of the pub-
licity department, who also supervises the slide
versions for the company's catalog.
New Releases Announced
by G. Schirmer, Inc.
Some interesting new songs are included in
the recent publications of G. Schirmer, Inc.,
New York, among them three excerpts from
John Masefield's poem, "The Widow in the
Bye Street," set to music for voice and accom-
paniment by Sidney Homer. The separate
pieces are entitled "Down the Bye Street," "The
Widow's Prayer" and "The Widow's Song."
Other new songs in the Schirmer list are "The
Harp," by Ida Bostelmann; "The Lamplighter"
and "Where Cherries Bloom," two flower songs
by Marian Coryell; "Lullaby for a Baby Fairy,"
by Minnie Coons Freeman; "Life's Sunshine,"
by Syrene Lister; "The Little Brown Head,"
by Alice Warren Sachse and others. New
Schirmer piano pieces include a four-hand
arrangement by Harold Bauer of Franz Schu-
bert's Rondo Brillante, Op. 84, No. 2; two
whimsical pieces, "Elfin Dance" and "Mar-
ionettes" by Hugo Felix; "The Placid Lake,"
last in a series of "Silhouettes," by Frances
Terry; "Valse Caprice," by Minnie Coons Free-
man; two piano narratives, "A Mysterious
Story" and "The Old Whet-Stone A-Grinding."
BUY YOUR MUSIC FROM
BOSTON
JEANNINE
ROBERT TELLER SONS & DORNER
Music Engravers and Printers
SEND MANUSCRIPT AND IDEA OF
TITLE FOR ESTIMATE
I DREAM of LILAC TIME
JQUERIDA*
11T60E5 LIKE THIS)
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[THAT FUNNY MEL0DY3
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"HIGH UP ON I
A HILL-TOP"
MY BLACKBIRDS.
AREBLUEBIRDSNDW
LENORA
THEME S0NBoF t% TWD LOVERS*
| DOWN WHERE |
THESUN I
GOES DOWN 1
| YOU RE ARE ALL
SWEETHEART'!
I "LAST NIGHT 1
"MAMMXS GROWNI
tj YOUNG, PAPAS I
GROWN OLD" '
New York City
LEOFEIJTINC
M.WITMAWUSOKS
YORK
I - 2 3 1 w. 4-0?feT.-
IJ-NEW YORK CITY
Watch It Grow
M. WITMARK 6c SONS
CANY PUBLISHER- OUR REFERENCE
«>-» <~ WRITE FOR PRICES ~ ~ ~
16S0 BROADWAY
2 0 5 4 W.LAKE ST. CHICAGO. ILL
NEW YORK
i
KISSED ME i
BOSTON
NEW YORK
Anticipate and Supply Every Requirement of Music
Dealers
311 West 43rd Street
You C A N T GO WRONG
Publishers
Oliver Ditson Company
.NEW
25
The Music Trade Review
OCTOBER 20, 1928
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
26
The Music Trade Review
"BETWEEN US", as its name im-
plies, is the medium through which
CENTURY has its heart-to-heart talks
with the retail music sellers.
This little monthly publication has
made many intimate friends, because
its messages are always constructive,
useful and helpful to the dealer.
If you would like to receive "BE-
TWEEN US" regularly, say so on a
postcard and we will see that you
get it.
The price is nothing but your time
to read it.
Issued by the publishers of the famous
CENTURY CERTIFIED EDITION.
Century Music Pub. Co.
235 W. 4Oth St., New York City
such of his own songs as "Dusky Stevedore,"
"Take Your To-morrow (and Give Me To-
day)," "Guess Who's in Town," "Right or
Wrong," "Steamboat" and "You Can't Take My
Mem'ries From Me." Mr. Davis called on the
principal music jobbers and sheet music dealers
in the cities he visited and reports many large
orders.
New Numbers Issued
by Leo Feist, Inc.
A novelty song entitled "It Goes Like This
(That Funny Melody)," has just been released
by Leo Feist, Inc., New York, and is getting
heavy professional plugs by the big orchestras
and over the radio. The song is very catchy
and is adapted to singing choruses by orches-
tras, the second half of the number introducing
themes from Liszt's popular second Hungarian
rhapsody. Other new Feist releases include a
fox-trot ballade called "I'm Sorry Sally," by
Gus Kahn and Ted Fiorito, and "Lenora,"
theme song of the new photoplay, "Two
Lovers," in which Vilma Banky is starred. The
Fall Feist catalog is rich in hits carried ovei
from the Summer including "Raraona," "Chi-
quita,'' "Jeannine, I Dream of Lilac Time,"
"Coquette," "Dolores" and several others.
Hamilton S. Gordon, Inc.,
Files New Incorporation "The New Moon" Wins
Big Critical Success
The music publishing business conducted as
the Estate of Hamilton S. Gordon, New York,
since the death of Mr. Gordon in 1914, has
just been reorganized and the company has
filed a charter to carry on the business under
the name of Hamilton S. Gordon, Inc., with a
capital of $40,000. The four sons of Mr. Gor-
don, Hamilton A., Leslie A., Herbert H. and
Clarence T. Gordon, who have be-en trustees
of the estate, will continue to operate the con-
cern with no change of policy. The company
was originally founded in 1846 by Stephen T
Gordon, grandfather of the present generation,
and built up an extensive catalog of sacred
music and teaching pieces, as well as leading
songs of the past, including "Silver Threads
Among the Gold." In recent years the concern
was located at 141 West Thirty-sixth street,
but last Febraury moved to larger quarters al
33-35 East Twenty-first street.
Joe Davis Is Back
From Mid-West Trip
Joe Davis, head of the Triangle Music Pub-
lishing Co., New York, returned recently from
a successful trip through the Middle West. Mr.
Davis made stops in Montreal, Buffalo, Detroit,
Chicago, Kansas City, St. Louis and a few
other points in this section in the interest of
the largest catalog he has ever had. In many
of the cities he sang over the radio, featuring
Widespread praise from the metropolitan
press greeted the opening of the Sigmund Rom-
berg operetta, "The New Moon," which is now
playing at the Imperial Theatre, New York.
On every hand it has been conceded that this
is among the finest operatic music produced by
Mr. Romberg, who has to his credit such scores
as "Rose Marie," "Maytime," "Blossom Time,"
"The. Desert Song" and others. Many of the
separate numbers of "The New Moon" are ex-
pected to find a readier market than even the
numbers from "The Desert Song." The music
of the production is published by Harms, Inc.,
New York, by special arrangement with M.
Witmark & Sons, New York, with whom Sig-
mund Romberg is under contract.
Snydecker Joins Sales
Force of Richmond Go.
Irving Berlin Standard
New Gallahan Ballad
A ballad entitled "Down the Highway of
Dreams" has just been issued by the Irving
Berlin Standard Music Corp., New York, and
will receive extensive exploitation by the com-
pany shortly. This song, written by J. Will
Callahan, co-writer of "Smiles," and Westell
Gordon, is issued with a black-and-white title
page and is expected to make a strong appeal
to professional singers, as well as to music
lovers in general. Mr. Gordon, composer of
the piece, is one of the artists on the Capitol
Theatre troupe and has written many ballads
of similar character, such as "The Faraway
Bells," "One Little Dream of Love" and others.
"Down the Highway of Dreams" was recently
broadcast by the Capitol Family over WEAF
and the "red" network and the event brought
many letters of praise for the number to Mr.
Gordon.
Gene Austin, Inc., Now
Enlarging Floor Space
The firm of Gene Austin, Inc., which entered
the music publishing field at 745 Seventh ave-
nue, New York, a few months ago, has been
forced to enlarge its space and has taken
additional quarters on the fifth floor of the
building for its shipping department. The
front office on the sixth floor has been con-
verted into a reception room to accommodate
its growing professional following. Marty
Bloom, general manager, is highly pleased with
the showing of the firm's new hit, "Then Came
the Dawn," which is selling in real quantities
in all parts of the country. The second big
Fall release of Gene Austin, Inc., is a comedy
number called "Wear a Hat With a Silver
Lining," which is winning laurels on its own
account.
Consult the Universal Want Directory of
The Review. In it advertisements are inserted
free of charge for men who desire positions.
Another Sensational Hit
in THE WITMARK
BLACK & WHITE
SERIES
Walter Snydecker, formerly with the music
jobbing house of Walter Kane, Inc., New York,
has joined the sales staff of the Richmond
Music Supply Co., New York, and will repre-
sent them on the road in the future. Mr.
Snydecker is well known both to music pub-
lishers and the retail trade, having been iden-
tified in recent years with Bibo, Bloeden &
Lang, Inc., and others. He left the city last
week for his first trip on the road in his new
connection.
McKINLEY MUSIC
20 r A Copy to Dealers^ 7?\ Copy
McKINLEY MUSIC CO.
OCTOBER 20, 1928
^
CHICAGO,ILL.
Can be had a* follows
SOLO—4 keys, Ab (eb to eb) Bb—C and D
DUET—2 keyi, Bb and D
OCTAVO—Two Part, Three Part, Foui Part,
Male, Female and Mixed Voicei
Instrumental for Piano
The Dream Melody (Intermezzo) Waltz
Violin and Piano, Cello and Piano, Violin, Cello and
Plaao
VOCAL ORCHESTRA, DANCE ORCHESTRA, Waltz,
BAND
M. WITMARK & SONS, NEW YORK

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