Music Trade Review

Issue: 1928 Vol. 86 N. 7

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
FEBRUARY 18, 1928
Richard Koch, Upon Return to Europe,
Forecasts Big Demand During This Year
Head of Koch Harmonica, Inc., Tells of Plans Worked Out for Further Development
of Line in This Country During Present Year
D ICHARD KOCH, head of Koch Har-
*^- monica, Inc., now in new headquarters at
23 East Twenty-first street, New York, has
been spending a short time in this country re-
newing his acquaintance with the American
trade. Mr. Koch arrived January 25 on the S.
S. "Albert Paulin" after a stormy passage which
delayed the ship's arrival two days, and expects
to return to Germany this week. The firm's
factories are located in Trossingen, Germany,
"the harmonica center of the world."
While American headquarters of Koch Har-
monica, Inc., have been opened only a short
time, great strides in the development of its
business were reported by Mr. Koch during
1927, which was the best year in the concern's
history. This demand showed an increase in
both Koch harmonicas and Koch accordions,
the Koch piano accordion in particular showing
a remarkable popularity.
"We expect that it will not be long before
the Koch harmonicas and accordions enjoy the
same large popularity in the United States that
they have long enjoyed in every other market
in the world," declared Mr. Koch this week in
17
The Music Trade Review
an interview with a representative of The Re-
view, "and we are going to pursue an energetic
promotion campaign this year in this direction.
Our lines are now as complete as any dealer
could ask, and we are prepared to render co-
operation in the way of modern, attractive dis-
play material for windows and counters.
"Koch products are handled through the
country's leading jobbers, and they report that
the demand from music dealers is increasing
steadily. I have just returned from a trip to
Chicago, Cincinnati and other cities, and I was
immensely gratified with the progress that has
been made. Since my return to New York I
have been in conference with Alb-ert Rapalyea,
our general manager, and we have worked out
plans for still further development of this busi-
ness in 1928.
"Koch business was excellent in Germany last
year as well as in practically every country.
On my way here I stopped in England, where
our distributors and dealers are staging a num-
ber of harmonica contests, which are taking
hold with the public in fine style. I shall re-
turn to Germany filled with optimism."
Ray Wilkenson, of the Ray Wilkenson studios.
This is just a few of his students, but all of
this group are 100 per cent Bacon, due, in a
large part, to the enthusiasm shown for the in-
strument by their teacher, who was won to the
line only after playing and inspecting the many
different makes. Howard Stanchfield, manager
of the small goods department of Sherman,
Clay & Co., takes pride in showing this picture,
as all of the instruments were purchased from
his department.
H. N. White Announces
New Prices on Line
CLEVELAND, O., February 13.—New and in-
creased prices on King saxophones and band
instruments have been announced by the H. N.
White Co., maker of these instruments, 5225
Superior avenue. The new King price list was
mailed the first of this month to all King deal-
ers, and the February issue of King Dealer
News carries the announcement with the state-
ment: "There was no escape from the inevitable.
The steadily growing costs of manufacture and
distribution made an increase absolutely neces-
sary."
David L. Day Back
From Trip in West
GROTON, CONN., February 13.—David L. Day,
Easy Play Music Way
Succeeds in Milwaukee
Kesselman-O'Driscoll Co. Reports Many Sales
Made as Result of Free Lessons Given by
Firm
MILWAUKEE, WIS., February 11.—The Easy-Play-
Music-Way Contest sponsored by the Kessel-
man-O'Driscoll Co. has drawn to a close and
forty of the best students are being selected
for an additional course of ten more free les-
sons.
The contest has been a success in every way,
according to reports, teachers who assisted in
selling instruments having received a commis-
sion and the contest having also helped to
stimulate interest in band music and in band
instruments.
Free lessons on any instrument were offered
by the Kesselman-O'Driscoll Co., and in addi-
tion the store loaned instruments for the lesson
period to persons who had no instrument and
still were desirous of playing. Practically all
those persons to whom instruments were
loaned and who have kept up the lessons have
purchased an instrument.
A band will be formed by those students
who have made the most progress when the
final series of lessons is given. The formation
of the band will no doubt result in additional
band instrument business.
struments from Europe, this sliding saxophone
being especially designed for playing quarter
tones. Slide trombones and drums and tym-
pani will complete the orchestra. He plans
broadcasting selections by this special orchestra
at an early date.
"Get Behind You Bacon"
PORTLAND, ORE., February 8.—"Get Behind You
Bacon" is the slogan of this advanced class of
general manager of the Bacon Banjo Co., Inc.,
maker of B. & D. Silver Bell banjos, returned
last week from an extended business trip
through the Middle West, paying visits to deal-
ers in St. Louis, Chicago, Minneapolis, St. Paul
and a number of other cities. He reports that
business conditions seem to be improving grad-
ually. In Cleveland he was joined by Fred J.
Bacon, president of the company, and Mr.
Bacon spent some time in broadcasting, demon-
strating at dealers' stores, and in playing before
high schools.
Saxophonians, Organized by the Conn-
Portland Co., Score in Radio Debut
DORTLAND, ORE., February 5.—A Conn
equipped saxophone orchestra has been
organized by Ernie Meyers, manager of the
Conn-Portland Co., under the cognomen of "The
the organization is complete in the illustration,
with the exception of Mr. Baylis.
Following are the members: From left to
right: Seated, Henry Lane, solo alto and leader;
The
Saxophonians
of
Portland, Ore.
Specht to Introduce
Quarter-Tone Orchestra
Special Violins and Saxophones to Be Made
by Orchestra Leader in Radio Broadcast
Program
Some interesting music is expected to result
in the near future when Paul Specht's Jardin
Royal Orchestra offers an American synco-
pated band playing music scored in quarter
tones. Mr. Specht is at present rehearsing the
orchestra on. several numbers especially scored
for quarter-tone playing on an original scale
developed by him. Two six-string first violins
will be used in the special quarter-tone orches-
tra, while the second violin will carry the ac-
companiment with the string bass.
Mr. Specht is importing three mellow sax in-
Saxophonians." This group of saxophone art-
ists made its debut over the radio, and since
that time has been in constant demand, enter-
taining the shut-ins in the local hospitals,
through the courtesy of the Conn-Portland
store. Stanley Baylis, Meyers' assistant in the
store, is the piano accompanist and musical di-
rector of the organization and the personnel of
Leonard Shad, alto; Charles Hamilton, tenor.
Standing, Ray Jackson, baritone; Lloyd Burton,
soprano; Robert Watson, alto; Harold Sheik,
alto; Thomas King, tenor; Ernie Meyers,
bass, and Stanley Baylis, piano accompanist and
musical director, the latter not shown in the
picture. It is an organization that bids to go
far in success.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
18
The Music Trade Review
FEBRUARY 18, 1928
Robert Van Doren, Son of Well Known
Reed Maker, Visiting American Trade
Epiphone banjos and mandolins. Both mem-
bers of the firm belong to the Hartford local
of the musicians' union and arc well known in
musical circles of this vicinity.
Scion of Family Which Produces the Well-Known Van Doren Reed for Saxophone
and Clarinet Comes to Visit American Musical Merchandise Trade
Buescher Instruments
for Reisman Orchestra
T> OI5HRT VAN DOREN, son of Eugene Van
* ^ Doren, the celebrated French reed maker,
has been visiting the United States and is mak-
ing his headquarters
at the Woodwind Co.,
New York where he is
the guest of Eugene
Bercioux, manager of
the Woodwind Co.,
and an old friend of
his father. The Van
Dorens are manufac-
turers of the famous
Van Doren line of
reeds for saxophone
and clarinet which
are handled by all
leading jobbers and
dealers.
Young Van Doren
has been calling on
the wholesale trade
and making the ac-
Eugene Van Doren
quaintance of many friends of his father as
well as gaining a knowledge of American musi-
cal merchandise business methods. He marveled
at the tremendous amount of business done in
this country in musical instruments and com-
plimented American dealers on their methods.
In introducing Mr. Van Doren to the trade
Mr. Bercioux stated to The Review: "The Van
Doren house produces more reeds than the
next six largest manufacturers together, ship-
ping two and a half-million reeds yearly to
America on orders received for about four mil-
lions. Mr. Van Doren is the owner of large
cane fields in southern France, his last pur-
chase costing him a million francs.
"Although Mr. Van
Doren has amassed
a fortune he still con-
tinues his improve-
ments to the reeds
that have been the
source of his wealth.
He has sent his son
to America to study
conditions and cus-
tomer likes and dis-
likes. Y o u n g Van
Doren is only twen-
ty-four, but he is a
prize winner of the
P a r i s Conservatory
for the clarinet, and
has been initiated by
his father in all the
Robert Van Doren
s e c r e t s of r e e d m a k .
ing. He has been amazing customers at the
Woodwind Co. by picking out reeds for them,
not by trying them, but simply by looking at
them and feeling them."
New Store in Manchester
MANCHESTER, CONN., February
13.—Walter
Bradley and George J. Smith, two well-known
local musicians and teachers of the banjo and
saxophone, have opened a music store on Main
street. They will carry a full stock of musical
merchandise including Pan-American band in-
struments and Washburn, Weymann, Bacon and
Will Be Used Exclusively in Modern Jazz Con-
cert to Be Given in Symphony Hall, Boston,
Next Sunday, by That Organization
BOSTON, MASS., February 14.—Leo Reisman and
his exclusive Columbia recording orchestra
have gone Buescher. When this popular Bos-
ton combination appears at Symphony Hall,
next Sunday evening, February 19, for the first
of its series of concert engagements, it will be
equipped 100 per cent with Buescher True-tone
saxophones, trumpets and trombones. Reisman
is using an orchestra of forty-five musicians for
this concert.
His program will be illustrative of the de-
velopment of the jazz idiom by American and
European composers both in symphonic and
dance form, and will include several numbers
specially written for the event. Included among
the latter class is a work of outstanding in-
terest, "Clowns," by Charles Martin Loeffler,
one of America's best-known symphonic com-
posers. It is the first work of this noted musi-
cian to incorporate the jazz motif.
Ferdie Grofe is represented on the Reisman
program with his "Three Shades of Blue," and
"Mississippi Suite."
Rube Bloom, rolls and record artist, has been
signed as soloist, playing the piano part to his
"Soliloquy," and Johnny Dunn, negro hot
trumpet player is being brought from New
York for a blues specialty.
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Consult the Universal Want Directory of
The Review. In it advertisements arc inserted
free of charge for men who desire positions.

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