Music Trade Review

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
The Music Trade Review
FEBRUARY 4, 1928
there are too many sags in your sales curve* If your advertising
isn't pulling with its old time power* If your business is only fair
and you can't quite put your finger on the reason why it isn't
GOOD; this letter, written by a firm whose success places it far
from the necessity of catering with manufactured compliments,
may point out a new path of greater progress and profit for you*
If you too, have been be-
sieged with selling schemes
and hints which proved in
practice to be pure theory
. . . . Come to The Cable
Company for intelligent,
practical advertising and
selling help.
If you have failed to find a
sympathetic understanding
of your local problems and
friendly, intelligent help in
their solution . . . . Come to
The Cable Company.
If your public fails to react favor-
ably to your present line. If the
quality of your merchandise
doesn't develop the degree of
satisfaction you guarantee with
every sale. If you do not find that
cooperation in your present con-
nection which makes for mutual
confidence . . . . Come to The
Cable Company.
Tor almost half a century, we have
been building and improving The
Cable Line. Year after year we have
been stepping up our Retail Sales
Service to keep it abreast of the
times, and our doors are open in
•welcome to any progressive Retail
Piano Dealer who is looking for
Better Merchandise—Better Selling
Methods—Greater Sales and Profits.
To such men we say
Come to
CABLE COMPANY
Makers of Grand, Upright, Inner-Player and Reproducing Pianos
including Conover, Cable, Kingsbury, Wellington and Euphona
CHICAGO