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MUSICAL MERCHANDISE
Conducted By Thomas W. Bresnahan
M. M. Associations Hold
Joint New York Meeting
sary to ask for police protection to avoid crowd-
ing in the plate glass windows.
The introduction of the Bacon Silver Hell
banjo and the demonstration of its merits by
Princess Starlight proved a huge success as a
business as well as entertainment feature, ac-
cording to Frank Carlin, proprietor of the
Carlin Music Co., not only in prestige but in
sales.
Musical Merchandise Manufacturers Association (Eastern Dis-
trict) and Associated Musical Instrument Dealers Discuss
Took the Granada, but
a Joint Program of Promotional Activities
They Left the Rest
ALBANY, N. Y., January 22.—The Carl Joseph
*"•""* HE Musical Merchandise Manufacturers' Association (Eastern District) and the Associated Music Co., local Gibson agents, recently re-
*• Musical Instrument Dealers of N«w York held a joint meeting at the Fifth Avenue Hotel ceived a Granada model Gibson banjo and
on Tuesday of last week, when a number of plans for closer co-operation between the manufac- immediately put it in the window on display
turers and dealers were discussed particularly along promotional lines. Those present listened to along with some other very valuable merchan-
an address by Kenneth Clark, of the Civic Music Division of the National Bureau for the Ad- dise. The very next morning the window was
vancement of Music, who stressed the importance and advantages of fretted musical instruments found smashed and the Granada was gone, with
the other high-priced instruments untouched.
in the development of musical appreciation
Music Co., which arranged for a special window While Mr. Joseph appreciates the tribute to the
throughout the country.
The Associated Musical Instrument Dealers display in which Princess Starlight appeared in Granada instrument, he is anxious to recover
also held their annual election of officers at the costume in a beautiful Indian setting, that at- it, and is broadcasting the fact to dealers to
same meeting. Arthur J. Neumann, of the New tracted such large crowds that it became neces- watch out for TB-G No. 8769-25.
York Band Instrument Co., who had served two
years as vice-president, was elected president,
with L. H. McQueston, of Landay Bros., vice-
president; Fred Gretsch, of the Fred Gretsch
Mfg. Co., treasurer, and Harry L. Hunt, of Chas.
H. Ditson & Co., secretary, the latter two being
re-elected.
Will Specialize in Giving Service to Gibson Dealers and Representatives Throughout
Those present at the meeting included N. A.
the Country—Formerly With Jenkins and Gibson
Brenner and B. J. Schultz, of Gretsch & Bren-
ner; D. L. Day, Bacon Banjo Co.; Wm. J.
Ty-ALAMAZOO, MICH., January 19.—Frank
of Gibson, Inc., during the past two years made
Smith, Wm. J. Smith Music Co.; A. J. Neumann
*•*• Miller is back with Gibson, Inc., manufac- it necessary to look around for help and Miller
and A. W. Baubel, New York Band Instrument
is expected to fill the bill in an ideal manner
Co.; L. H. McQueston and C. J. Deutsch, Lan- turer of fretted instruments, and will assist
Frank
Campbell,
the
sales
manager,
in
the
sales
because
he is an old member of the Gibson
day Bros.; M. Oettinger, Musicians' Supply Co.,
family.
Boston; F. C. Hendry, American Engineering
He was formerly middle western Gibson repre-
Co., Boston; B. H. Schwartz, J. Schwartz Music
sentative but during the past few years he has
Co.; E. E. Strong and Phil Nash, Fred Gretsch
been in Kansas City, Mo., where he was with
Mfg. Co.; Frank Gibson, Jr., Gibson Musical
the sales promotion department of the J. W.
Frank
|
String Co.; E. M. Cameron and E. A. Stat- |
Jenkins
Sons' Music Co., one of the largest
hopoulo, Epiphone Banjo Corp.; C. F. Chapin,
|
Miller,
j
wholesale and retail musical merchandise houses
Standard Music String Co.; H. C. Long, Wav-
in the west, which is exclusive Gibson dis-
crly Musical Products Co., Abe Halpin, Shuttite 1 Now With |
tributor in their section. He was also active
Products; Frank Theiss, American Case Co.;
in musical affairs, conducting dance and theatre
Walter Grover, A. D. Grover & Son, Inc.; 1 Gibson, Inc. |
orchestras and was director of Frank Miller's
Henry Gerson, Carl Fischer, Inc.; H. L. Hunt, 1 Kalamazoo, 1
Cowboy Band.
("has. H. Ditson & Co.
I
Mich. 1
Mr. Miller has already developed several im-
portant new plans for assisting Gibson distribu-
tors in digging up more business, and he is filled
with enthusiasm over the new Gibson banjos.
"There's a subtle lure and attraction in the
Series of Concerts Attracts Wide Interest— and advertising departments, specializing in the beauty of Gibson fretted instruments that you
Carlin Co. Asks for Police to Handle Crowds rendering of helpful service to Gibson dealers just can't resist," is Mr. Miller's explanation for
his return to the fold.
and representatives. The unusually rapid growth
at the Window Demonstration's
Frank Miller Appointed Assistant to
Sales Manager Frank Campbell of Gibson
Starlight Demonstrates the
Bacon in Indianapolis
INDIANAPOLIS, IND., January 23.—The Bacon
Silver Bell banjo was recently featured by
Princess Starlight, Indian Princess, who visited
the' large industrial centers of this city, giving
banjo concerts during the noon hour. In all
demonstrations she appeared in Indian costume
and great appreciation was manifested by the
employes for the masterly and entertaining way
in which she played the Bacon banjo.
At the Real Silk Hosiery Mills 3,000 employes
gathered in the auditorium where a concert was
given. This same performance was also given
at the Riley Hospital for crippled children and
the Grotto Ceremonial at the Claypoole Hotel,
as well as being broadcast from WFBM, the
Indianapolis Power & Light Co. station.
This series of concerts offered an excellent
tie-up for the local music dealer, the Carlin
DRTTFCH
Trade
Mark
MUSICAL MERCHANDISE
MUSICAL INSTRUMENT MAKERS
SINCE 1883
The Fred Gretsch Mfe Co.
6O Broadway BrooWyn,N.Y
23