Music Trade Review

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10
The Music Trade Review
Piano-Playing Contest Is
Under Way in Sacramento
Local Music Merchants Meet With Shirley Walker, President of
Music Trades Association of Northern California and
Local Paper to Discuss Event for the Fall
JANUARY 21, 1928
Tucker, Los Angeles manager for the company,
was here.
Emporium Unifies Its Music Lines
As a result of a very excellent year of selling
musical merchandise in 1927 the Emporium is
uniting its three musical activities into one mu-
sic department. G. A. Schilling is the manager
of this unified department, which combines the
company's phonograph, small goods and radio
lines. Brunswick, Columbia and Victor phono-
graphs and records are carried by the Empori-
um, small goods include Conn and Buescher in-
struments, and in radio they sell Radiola, At-
water Kent and Magnavox lines.
Mason & Hamlin Recitals Interest Clubs
CAN FRANCISCO, Cal., January 12.—Things look very promising for a piano-playing contest
^ in Sacramento which will be held in the Fall Shirley Walker, of Sherman, Clay & Co.,
president of the Music Trades Association of Northern California, went to Sacramento last Fri-
day and had a meeting with the music merchants. He also held a conference with a leading
newspaper of the State capital city, and as a result Mr. Walker says that there is a good prospect
of a piano-playing contest being held some eight months from the present time.
George Braun, general manager of the Con-
cord Piano Co., reports that he has sold four and has taken the name of the Concord Piano
Starr pianos to the San Francisco Gymnastic Co. It is occupying two stores and has con-
Club, a well-known organization which cele- siderable room and window space. George
brated its Diamond Jubilee of seventy-five years' Braun is the general manager and James Con-
activity in this city last October. He sold the nor the secretary.
Branch Managers of Allen Co. Visit Head-
Starr pianos in competition with other makes,
quarters
Mr. Braun states.
The Wiley B. Allen Co.'s branch managers
The Concord Piano Co. is a new name in
this city. Mr. Braun, the general manager, for- are coming in succession to the home office
merly had charge of the piano department of here to discuss business and outline the policies
the Chimes Music Co., Inc., in the Marshall of the various branches for the coming year.
Square Building, Market street, carrying the Henry Williams, manager of the Wiley B. Allen
Starr pianos and two Kohler Industries lines, Co.'s branch in Sacramento, is here, accom-
the Hazelton and Stultz & Bauer pianos. This panied by Mrs. Williams. W. R. Lawrence,
piano department has moved to a new location manager of the company's San Jose branch, has
in the same building, 1174-1178 Market street, been here recently, and prior to his visit E. P.
You Will Be Interested
in Ludwig Period Qrands
UDWIG Period Grands have won
unstinted praise from dealers and
L
music lovers alike. The famed Ludwig
tone finds a fitting complement in case
work of surpassing beauty.
True to
period, expressive of the highest skill of
Ludwig Grand
cabinet craftsmen, Ludwig Period
Style S
Grands carry an ever-inspiring message
to both eye and ear. You'll be interested
in these grands because your customers will be even more in-
terested. To show a Ludwig Period Grand is to create in the
mind ot your prospect an unforgettable impression.
Some of the leading women's clubs in the
city are enjoying Mason & Hamlin-Ampico re-
citals by Frederic Dixon, who is appearing un-
der the auspices of the Wiley B. Allen Co. On
Sunday evening many prominent men and
women gathered at the Women's City Club to
hear a Dixon recital, and to-day the San Fran-
cisco Council of Jewish Women had a recital.
Some of the leading educational institutions,
such as Mills College and Notre Dame Acade-
my, have also had recitals which have been much
applauded.
Mrs. Heine Visiting Los Angeles Branch
Mrs. Sarah Heine, president of the Heine
Piano Co., is spending several weeks at the Los
Angeles branch of the company. iMrs. Heine
takes a very keen personal interest in the busi-
ness of the piano company of which she is the
active president, and the Los Angeles branch,
although small compared with the San Fran-
cisco "Home of Grands," has always had Mrs.
Heine's supervision and attention. The piano
sales manager here, Miss Zona Browne, is in
active charge of the piano department during
Mrs. Heine's absence.
Parent-Teacher Bodies and
the Piano Class Idea
National and Local Organizations Appeal to
National Bureau for the Advancement of
Music for Advice and Suggestions
A particularly interesting and important con-
tact established by the National Bureau for the
Advancement of Music is that with the Parent-
Teacher Associations in various parts of the
country in connection with the movement for
the establishment of piano classes in the schools
of the country.
Some time ago, the national office of the
Congress of Parents and Teachers, at Wash-
ington, requested the Bureau's literature regard-
ing piano classes in the schools, and numerous
local groups have made similar requests, some
of them asking for definite suggestions as to
how to go about the establishment of classes.
The Kimball in Portland
Ludwig & Co*
Willow Ave. and 136th Street
New York
The Collins & Erwin Piano Co., Portland,
Ore., have secured the agency for the Kimball
line of pianos for that territory. The company
occupies quarters in the Ungar Building.
Consult the Universal Want Directory of
The Review.