Music Trade Review

Issue: 1928 Vol. 86 N. 20

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
MUSICAL MERCHANDISE
Conducted By Thomas W. Bresnahan
Harmonica Center of Attraction at
Rotarian Convention in Atlantic City
Nine Cities Send Own Harmonica Bands to Compete in Contests—Chester, Pa., Wins
First Prize—Philadelphia Band Makes Appearance
A TLANTIC CITY, N. J., May 14.—Follow-
^*- int< close upon the sensational demonstra-
tion ago, this instrument was again in the public
mi
•r'ft- r J
The Hohner at Atlantic City
spotlight last week, when the annual confer-
ence of the Fiftieth District of the Rotary In-
ternational, representing Eastern Pennsylvania
and New Jersey, was held at the Hotel Dennis.
Fifty cities were represented and nine of
them had, their own Rotary Club harmonica
bands equipped with attractive uniforms. These
included Pottstown, Pa.; Ardmore, Pa.; West
Chester, Pa.; Old York Road, Pa.; Glen Mills,
Pa; Chester, Pa.; Downington, Pa.; Bridgeton,
N. J., and Vineland, N. J. The bands traveled
to the conference at the expense of their own
sponsored club.
The harmonica festivities started with a
parade on the boardwalk in which 400 young-
sters participated headed by a brass band from
the Wolf Junior High School of Easton, Pa.
Preliminary contests were held on Young's
Million Dollar Pier, and all were eliminated
but the finalists. The finals were then held
during the lunch hour. Cups being awarded
as follows: Chester, first;: Old York Road,
second, and Vineland, third. The contest was
held under the direction of Rotarian "Al"
Hoxie.
After the contests Mr. Hoxie went to the
music room of the Hotel Chalfonte where he
spoke on the subject of harmonica music to a
gathering of Rotarians.
At the banquet held in the evening on the
Million Dollar Pier the harmonica again gave
a program of music which included Charlie
Kerr and his orchestra, the Reading Railroad
Seaside Orchestra, and Mitchell Brothers
vaudeville banjoists. The greatest applause of
the evening, however, was given to the Phila-
delphia Harmonica Band which made a special
trip to Atlantic City for the conference, and
which literally stopped the show with its rendi-
tion of Brahm's Hungarian dance No. 6, and
the "Poet and Peasant" overture. As a special
added attraction Ray Kraus, who was recently
crowned harmonica champion of Philadelphia,
played several jazz selections and was warmly
received.
After the harmonica demonstration the con-
ference adopted the following resolution: "The
Fiftieth District of Rotary International desires
to record its appreciation of the work of Albert
N. Hoxie and the contribution made through
his efforts to the pleasure of the District Con-
ference by arranging the Harmonica Band Con-
test, in which ten Harmonica Bands, sponsored
by Rotary Clubs, participated. The organiza
tion of these Harmonica Bands, the conception
of bringing them to Atlantic City and the ar-
rangements for doing so are due almost entirely
to Albert Hoxie. The presence of these bands
has been an inspiring demonstration of an ex-
cellent form of work with boys and girls.
Therefore, be it resolved, that the Fiftieth Dis-
trict express its gratefulness to Albert N. Hoxie
for his splendid work and commend the organ-
ization and training of community harmonica
bands to the Rotary Clubs of our district as a
specific form of boys' work worthy of greater
development."
Buegeleisen & Jacobson
Issue Summer Bulletin
Buegeleisen & Jacobson, New York musical
merchandise wholesale house, announce the
issue of a special Summer bulletin, showing
special merchandise, which is particularly se-
lected as good selling items for the Summer
season. The bulletin also includes new mer-
chandise recently added to the line. It also
contains a number of items already listed in
Buegeleisen & Jacobson's catalog, specially
priced in order to give the dealer an oppor-
tunity to make some extra Summer profits or
to make special sales. Felix Baer, sales man-
ager, is in charge of the business during the
absence of Samuel Buegeleisen, who is in Eu-
rope on a buying trip.
Musical Instrument
Dealers to Entertain
At the meeting of the Associated Musical
Instrument Dealers of New York, held this
week at the Fifth Avenue Hotel, plans were
discussed for the entertainment of the visiting
members of the trade at the coming convention
at the Hotel Commodore. These plans will be
announced in detail in a later issue.
Wife of Fred Gretsch Dead
Mrs Frederick Gretsch, wife of Frederick
Gretsch, head of the Fred Gretsch Mfg. Co.,
Brooklyn, N. Y., died very unexpectedly Satur-
day morning after a short illness. She had
planned to accompany Mr. Gretsch and her son,
Fred, Jr., to Europe when they left the first
part <>f April, but what seemed at the time a
minor illness caused her to postpone her trip,
and she planned to join them in Paris later.
A sudden change for the worse occurred
about a week ago, and Mr. Gretsch and his son
were hurriedly summoned home, but they were
on the high seas when the end came. They
arrived Tuesday on the "He de France," leaving
the boat by special arrangement at Quarantine.
The funeral was held Tuesday morning at the
Church of Our Lady Queen of Martyrs, Forest
Hills, L. 1.
Mrs. Gretsch left three sons, Frederick, Jr.,
associated with his father in business, Richard,
a student at the University of Michigan, and
William, a student at Lafayette College.
A. J. La Goste Introduces
a Bride to Bill Nelson
BOSTON, MASS., May 15.—William Nelson, gen-
eral manager of the Vega Co., received an in-
teresting surprise last week. He received a let-
ter from A. J. La Coste, musical merchandise
manager for Philip Werlein, Ltd., New Orleans,
saying that he would be in New York for the
week-end, so Bill took a run down to New
York. Upon arriving at Mr. La Coste's hotel,
much to Mr. Nelson's surprise, he was intro-
duced to Mrs. La Coste. They had been mar-
ried that afternoon, the bride being the former
Miss Ann Bade, of New York.
Patents New Flasher
for Banjos and Drums
AI.TOONA, PA., May 15.—Joseph Nicomede, head
of the Nicomede Music Co., who returned from
New York this week, reports that he has se-
cured a patent on a new flasher for banjos and
drums. This electric flasher is now being made
by the Nicomede firm, and will be known as
the Nicomede Rainbow Flasher. In demon-
strations thus far the flasher has made an in-
stantaneous hit.
Walter Gretsch to Europe
Walter Gretsch, member of the firm of
Gretsch & Brenner, New York wholesale musi-
cal merchandise house, sailed this week for Eu-
rope, where he will spend several weeks visiting
the markets. William Brenner will represent
the firm at the convention.
Frank Campbell, sales manager of Gibson,
Inc., makers of fretted instruments, Kalamazoo,
Mich., visited the New York trade last week.
GRITFCH
for
Trade
Ma*
MUSICAL MERCHANDISE
MUSICAL INSTRUMENT MAKERS
SINCE 1883
The Fred Gretsch
6O Broadway Brool
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
18
The Music Trade Review
MAY 19, 1928
Banjo Club Formed
by Chicago Boys Club
New Organization Directed by S. R. Musmanno,
Chief Tester of the Slingerland Drum &
Banjo Co. of that City
OlDfST AMD UUKBT MOUSE IN T V
WHOLESALE
ONLY
CATALOG ON
APPLICATION
BRUNO Means SECURITY
MUSICAL
MERCHANDISE
CBrunoirSonJhc
351-S5& FOURTH AVE - N.V.C
Lectures on Musical
Instruments Over Radio
Howard Stanchfield, Manager of Small Goods
Department of Sherman, Clay & Co., Port-
land, Giving Series of Talks Over KOIN
PORTLAND, ORE., May 10.—What is an oboe, or
a bassoon, etc., will no longer be a closed book
to those who listen in over KOIN during the
next twenty-two weeks, for these and forty-
nine other musical instruments will be ex-
plained in a series of lectures and demonstra-
tions by Howard Stanchfield, manager of the
small goods department of Sherman, Clay &
Co. Mr. Stanchfield presented his first lecture
April 26, taking the flute for his introductory
subject. He opens his lecture with a short his-
tory of the instrument which he weaves into an
interesting story, and follows this up with a
group of solos. He is assisted in these demon-
strations by prominent musicians. Donald Stall 1
assisted him in his initial lecture.
This series is just one of the many con-
structive musical events planned by Mr. Stanch-
field. He believes that to be successful in sell-
ing musical merchandise much preparatory
work must be done, and that the instruments
cannot be sold in any great quantity over the
counter alone, unless interest is built up around
them. The desire to play must come from
knowledge of the instrument, and the joy and
satisfaction one derives from accomplishing and
mastering its intricacies. It is toward this end
that he is working. Mr. Stanchfield, among his
other duties, is executive chairman of the Ore-
gon State High School Band Contest which has
affiliated with the National Rand Contest Com-
mittee and will be staged in Portland this
month.
Banjo Popular With
Players in Europe
Silver Bell Artist Abroad Tells of Increasing
Popularity of This Instrument
GROTON, CONN., April 23.—E. J. Fredholm, who
has been using a Silver Bell banjo in the or-
chestra of the American Diamond Lines, writes
the Bacon Banjo Co. this interesting letter on
his arrival in Rotterdam, Holland. "Received
the fitted banjo head which you sent me, and
wish to say that it is by far the best, since the
old one broke, that I have been able to obtain.
The instrument has taken on a new lease of
life and all the old pep is back again. Even
my uninitiated friends noted the different tone.
Seems ns though there should be many oppor-
tunities to boost Silver Bolls in Holland and
Germany.
"It is a common sight to see a combination
of three—tenor banjo, piano and violin—in the
various clubs and cafes, although personally I
VICTOR
TALKING
MACHINES
BRUNO Meiirr; SECURITY
do not think a great deal of such a combination,
yet it shows just where their interest lies. I
allowed several of the members of these com-
binations to try my instrument and they were
immensely pleased, fust returned from Balti-
more and note that two of the high-class or-
chestras are now using the Silver Bell."
New Banjo Line Is
Announced by Leedy Go.
Announced by Leedy Co. the Models Included
and Illustrated in Handsome Catalog Issued
by Indianapolis Manufacturer
INDIANAPOLIS, IND.. May IS.—"The New Leedy
Banjo—you'll like it best of all!" With this
slogan featured on its red cover, and with
many elaborate four-color pages, the long
awaited banjo catalog of the Leedy Mfg. Co.
recently made its appearance in the trade.
The new Leedy banjo has a number of fea-
tures to recommend them. There is no adjust-
ment on it requiring the removal of the resona-
tor, which conies in two types, standard and
flare-edge. Du 1'ont I'vralin, which Leedy in-
troduced to banjo manufacture, is used effec-
tively on the resonators over three-ply ma-
hogany.
The instruments run Collegian, Olympian,
Senator, Apollo, Aniphion, Georgian, Arcadian,
and the National line of three models. List
prices include cases. All Leedy banjos are
equipped with Kleertone strings, Grover and
AVaverly internal geared pegs, and Leedy
bridges and tailpieces.
CHICAGO. I I I . , May 15.—A banjo club has been
formed by the Chicago Boys' Club, 1725 Or-
chard street, under the direction of S. R. Mus-
manno, who is associated with the Slingerland
Drum & Banjo Co. as official tester of the
Slingerland line of high grade banjos.
Mr. Musmanno is well-known to the trade
as a recognized authority on banjo playing.
He began his public playing in France imme-
diately after the World War, and upon return-
ing to America he toured the country and gave
concerts on the banjo, harp, mandolin and clar-
inet. His style of playing and the class of
music in his programs is said to have achieved
the distinction of elevating the banjo to a plane
where it is recognized and appreciated by musi-
cians of the old school.
The banjo club of the Chicago Hoys' Club has
attracted the attention of many members of
this juvenile organization and Mr. Musmanno
is to be commended for the splendid work that
he is carrying on in the promotion of banjo
playing.
The club has an orchestra consisting of the
members of the organization, and to promote
a banjo club a contest was held, inviting the
boys to participate in this tournament. A silver
v up and other prizes were offered. These were
won by Fred Abbatc, first; Harry Lorpe,
second; and Fred Federle, third.
One of the attractions at this contest was the
demonstration of the $1,500 Art Model Slinger-
land banjo by Mr. Musmanno.
The instrument designed and made under the
direction of Mr. Musmanno is the DeLuxe
Model made in solid ebony, trimmed with pearl
inlay and mosaic wood. The resonator has a
beautiful design of Diana The Huntress, made
with attractive wood inlay. There is a hand
carved lion's head on the heel, which is set
with genuine sapphires, while the fingerboard is
made with mother of pearl beautifully engraved.
All the metal parts are plated and hand carved.
Tom Brown in New Store
The Tom linnvn Music Co., formerly located
at 34 West Lake street, has moved into its new
quarters at .U5 South VVabash avenue. The
new home i> being completely redecorated and
several attractive features of display are being
added.
Stella Sovereign and La Scala
Stringed Instruments
Trade Marks Known All Over the World
Over 150 Styles—Ukuleles, Banjo Ukes, Banjos, Tenor Banjos,
Guitar Banjos, Banjo Mandolins, Banjo Tiples, Tiples, Tenor
Guitars, Mandolin Guitars. T H E BEST FOR THE PRICE.
"Only When Goods Are Well
Bought Can They Be Well Sold"
We are pioneers in this indus-
try and exclusive manufactur-
ers of musical stringed instru-
ments since 1879, selling direct
to the retail stores. Why not
let us take care of your re-
quirements in our line, result-
ing in larger profits for your-
self?
Samples will speak
louder than words. Send for
catalog.
OSCAR SCHMIDT, Inc.
87-101 Ferry Street
EST. 1879
Jersey City, N. J.

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