Music Trade Review

Issue: 1928 Vol. 86 N. 2-SECTION-1

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
In This Issue
J
JL
Urban Distributil
Radio Service Expense'
f Musical Instruments
er Cent Eliminated
Monthly
MAGAZINE
Number
IN TWO SECTIONS
January 14, 1928
SECTION ONE
The
LAFFARGUE
FLORENTINE MODEL
5 /eet 1 inch
THE LAFFARGUE CO.
455-467 East 147th St.
NEW YORK
Entered as second-class matter September 10, 1892, at the post office at New York, N. Y., under the act of Congress of March 3, 1879.
^
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
The Music Trade Review
JANUARY 14, 1928
A Unique Selling Plan
—To increase dealers' profits
23
Splendid Models
—To Stimulate Public Interest
Behind them both
a $5,000,000
organization!
W
E ANNOUNCE for 1928 a new family of Gulbransen Pianos—
23 models in standard, art and period designs, grands and
uprights, Registering, reproducing and hand played models ranging
in price from $295 to $2400. A piano for every type of home.
A new type of advertising — wholly different—based on the idea
of style—will be broadcast over the country to create sales for
Gulbransen dealers. More important—our new plan provides the
dealer with selling ammunition that should get him three favor-
able interviews to one he had before. That means more sales—
more profit!
Behind the new line and the new plan Gulbransen throw the
entire force of their resources. Send now for the new Gulbransen
Plan, the profit builder for 1928.
G U L B R A N S E N
C O M P A N Y
3232 West Chicago Avenue, Dept. 00, Chicago, Illinois
G U L B R A N S E N
A
Type
f o r E v e r y
N e e d
NATIONALLY ADVERTISED
PIANOS
• NATIONALLY
PRICED
A
Style
for
• NATIONALLY
Every
Home
PROFITABLE

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