Music Trade Review

Issue: 1928 Vol. 86 N. 12

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
IN THE WORLD OF MUSIC PUBLISHING
Conducted by Fred P. Diehl
two previous songs, with due respect to the
merits of the numbers themselves, was brought
about by the tie-ups by music dealers in the
cities where the motion pictures, "What Price
Number by Lew Pollack and Erno Rapee Glory" and "Seventh Heaven," were being
Being Featured With Film "Four Sons," in shown.
Which Margaret Mann Is Star
The same plan is working out nicely with "Lit-
tle Mother (Mutterchen)" and music stores in
One of the most ardent admirers of the new various parts of the country have already made
lullaby waltz, "Little Mother (Mutterchen)," attractive window displays, featuring sheet mu-
written by Lew Pollack and Erno Rapee as the sic copies of the song. The J. G. McCrory
musical theme for the William Fox production, Store, No. 201, in Philadelphia, was one of the
first to effect such a tie-up a short time ago,
when "Four Sons" was being shown at the Fox
Locust Theatre. Several "still" photographs of
Miss Mann combined with a large poster at-
tracted much attention to the McCrory show
window and served as a real sales booster for
this song.
"Little Mother" Proves
Strong Hit With Film
Crooks Introduces New
Berlin Waltz Ballad
Well-known Tenor Sings "I Can't Do Without
You," Broadcasting Number in At water Kent
Hour
Irving Berlin's new waltz ballad, "I Can't
Do Without You," published by Irving Berlin,
Inc., New York, was given an effective intro-
duction to the musical world at large on Sun-
day evening, March 11, when Richard Crooks,
tenor of the Metropolitan Opera Co., sang the
number in the Atwater Kent radio hour over
a national hook-up of stations. The event won
J. P. Whalen Visits the
Trade in Canada
Margaret Mann
"Kour Sons," is Margaret Mann, star of the
picture, who inspired the song. This song,
which follows the lead of "Charmaine" and
"Diane" by the same writers, is also published
by Sherman, Clay & Co., San Francisco, Cal.,
and carries the photograph of Miss Mann on
the cover. A great part of the success of the
I
i
I
Announcement
We Are Now the Exclusive
Publishers of
I
Harold Dixon's Four
Fast Selling Folios
SONGS THE PEOPLE SING
MUSIC THE PEOPLE PLAY
FOLK SONGS FOLK SING
PIANO PIECES CHILDREN PLAY
5
8
Retail Price 5Oc
Regular
ROBBINS
Dealers' Discounts
Music CORPORATION •
799 Seventh Avenue.New York
General Manager for Al Piantadosi, New York,
Finds Excellent Demand for Popular Num-
bers in the Dominion
Joseph P. Whalen, general manager for Al Pi-
antadosi Music Publisher, New York, returned
recently from a business trip to Canada in the
interests of the firm's present catalog, making
stops at Montreal, Toronto and other impor-
tant cities. He reports widespread interests in
"My Stormy Weather Pal" and "Dancing
Shadows," both on the part of the trade and
professionals. Al Piantadosi's latest senti-
mental ballad, "I'm Tired of Making Believe,"
which is compared by some to his "Curse of
an Aching Heart," is beginning to show up
big in Canada and is being used by most of
the large orchestras.
Letters are being received by the firm daily
from leading dance orchestras in this country,
telling of the numbers of requests for "Stormy
Weather Pal," a mother ballad, also composed
by Mr. Piantadosi. In even such distant points
as Seattle, Spokane and others along the West
Coast, this number is being heard regularly. One
of the stanchest admirers of "Stormy Weather
Pal" is Mark Fisher.
A full line of sheet music, comprising stand-
ard editions and late popular hits, is being car-
ried by Garland Hettrick in the new music
department, which he has established in the base-
ment of the W. W. Carrier Building, Summer-
ville. Pa.
Richard Crooks
the plaudits of the popular music world, and
wrote a new chapter in the firm's experience,
which includes similar introductions for Irving
Berlin ballads by such vocal artists as Madame
Alda, John McCormack, and Madame Bori.
Following the broadcast Mr. Crooks went by
train to Kansas City for a concert, appearing
later in the week as soloist with the Chicago
Symphony Orchestra. In addition to his con-
cert and operatic work Mr. Crooks is a Victor
Red Seal artist and has made many recordings.
Nothing can stop this ''Natural"
*Tm Tired of Making Believe
By George A. Kelly and Al Piantadosi, Composer of "Curse of an Aching Heart."
CHORUS
Waltz Ballad
My Stormy
Weather Pal"
Getting Bigger Every Day
Read This Chorus
and Then You'll
Know Why We
TURNED DOWN
$15,000
1576 Broadway
I'm so tired of making believe
I'm so tired of wearing a musk
For all that I do is just grieve
Say you're sorry is all that I ask
Though you've crushed every dream
my soul
I've a heart that I cannot control
I want you, I need, God help me,
I love you,
I'm tired of making believe.
Fox-trot
in
AL PIANTADOSI, Music Publisher
JOSEPH P. WHALEN, General Manager
20
"Dancing
Shadows"
This haa "It"
New York
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
MARCH 24, 1928
The Music Trade Review
Joe Schuster Wins
Contest at Hotel Astor
Tenor Awarded First Prize for Singing Two
of M. Witmark's Best-Selling Publications
At a recent music publishers' contest among
the top-notchers at the Hotel Astor, the first
overtones, and should sooner or later attract
some of the biggest "name" soloists of the
country.
Another new number by Gus Kahn and Neil
Moret is "Ready for the River." Mr. Daniels
expressed himself as being exceptionally pleased
with the showing of the firm's catalog during
the present season, as "Chloe-e," "Moonlit
Waters" and "An Old Refrain and an Old
Guitar" have been 100 per cent successful me-
chanically and are selling everywhere.
Roy Smeck With Berlin
Standard Music Corp.
Well-Known Banjoist to Place His Material,
Solos and Transcriptions Exclusively With
This Firm
I |
Joe Schuster
| f
prize was awarded to Joe Schuster, of the pro-
fessional staff of M. Witmark & Sons, New
York, for his singing of the firm's numbers, "I'm
Away From the World When I'm Away From
You," and "Ah! Sweet Mystery of Life." The
former number is by Lew Pollack and Sidney
Clare, and the latter is from Victor Herbert's
"Naughty Marietta," which is becoming a best
seller. Both these numbers were adapted to
Mr. Schuster's own interpretation and his well-
manipulated tenor scored a decided hit.
This is nothing new for Mr. Schuster, as he
has been winning similar distinctions right
along. He is also a popular writer himself,
having to his credit "Two Little Pretty Birds,"
"Mamma's Little Baby" and the new success,
"Flora," all of which are Witmark publications.
Roy Smeck, banjoist, known as the wizard
of the strings, has recently been secured under
an exclusive contract by the Irving Berlin
Standard Music Corp., New York, to write a
scries of tenor banjo solos for the firm. Mr.
Smeck has the reputation of being the highest-
priced banjo soloist in the country.
The first release of Roy Smeck's banjo solos
will be announced shortly, and new numbers
will be added to the catalog periodically. In
addition, arrangements have been made with
other firms for the exclusive rights to standard
compositions for banjo transcriptions by Mr.
Smeck. A special series of these transcriptions
of famous standard selections will later be got
out by the firm.
VV
MY OHIO HOME"
X
THERE MUST BE
A SILVER, LINING"
SHADY T R E E *
*BABY YOUR MOTHER
'CHANGES*
IF I CANT HAVE YOU'
«u. HEAD OVER HEELSi&Z
"KISS AND MAKE UP*
MY BLUE HEAVEN"
THAT MELODY OF LOVE'
THE SUNR.ISE*
UIHEN YOU'RE WITH
"
SOMEBODY ELSE*
President of Villa Moret, Inc., Working on New
Material for Firm's Spring and Summer
Catalog
Dealers say —
It's the easiest thins
in the world to sell.
WORLD-FAMOUS
McKINLEY
MUSIC
You CAN'T GO WRONG
WITH A N Y FEIST'SONG,
THAT'LL YOU DO?
Charles N. Daniels Is
Visiting New York Trade
Charles N. Daniels, president and founder of
the music publishing house of Villa Moret, Inc.,
San Francisco, Cal., is at present spending a
few weeks in New York, making his head-
quarters at the firm's offices at 1595 Broadway.
Mr. Daniels is working up some new material
for the Spring and Summer catalog, and is par-
ticularly enthusiastic over a new song of his
called, "Evenin 1 ." It is thought to have merit
of the top rank, being a folk-song with racial
21
Roy Smeck
The Irving Berlin Standard Music Corp. con-
templates an active campaign with this class of
material, since the firm now enjoys a substantial
sale on its tenor banjo folios of Irving Berlin,
Inc., popular hits, released several months ago.
With Ralph Colicchio under exclusive contract
with the film and Roy Smeck under its wing,
the firm now has two of the outstanding figures
in that field.
With the Wonderful Catalog,
Fine Cabinet, Graded
Counter Portfolios,
Display Signs,
etc.,
IT SELLS
ITSELF!
tOQUETTE*
INDIAN CRADLE SONG"
V A L E BLUES*
YOU PLAYED .
W HEN THE
ORGA(ST
"DOLOR.ES"
'THERE OUGHT TO BE
/,
1
A LAW AGAINST T H A T / '
THAT'S MY MAMMY"
' ' F O R KATY'
LEO. FEIST, INC.
2 3 1 W.4O T H ST.,
NEW
Y0R.K, N.Y.

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