Music Trade Review

Issue: 1927 Vol. 85 N. 12

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
28
The Music Trade Review
New Vegavox Banjo
Introduced to Trade
New Instrument Totally Different in Design and
Acoustic Principles From Other Instruments
in Line
• BOSTON, MASS., September 10.—After several
months advance notice in the way of a prelimi-
nary advertising campaign the Vegavox, "The
Most Beautifully Voiced Banjo in Banjo His-
tory," as it is called by the company, has been
introduced to the trade by the Vega Co., manu-
the voicing of the instrument with the result of
a beautiful new quality of tone that is both
mellow and brilliantly powerful.
The body of the Vegavox banjo has an inside
rim of six-ply laminated maple, mounted with
the Tubaphone tone tube. The resonator covers
the entire rim up to the top tension hoop and
flanges. This resonator is of five-ply maple
with fancy grained maple in eight sectional de-
sign on the back finished with beautiful shaded
mahogany in highly polished Vega Durable Pro-
cess. Resonator wall is two and three-quarter
inches deep and inlaid with elaborate designs.
The flanges, top tension hoop and tension nuts
The New Vegavox
R e c e ntly Brought
Out by the Vega Co.
SEPTEMBER 17, 1927
Vegavox will be widely advertised in the profes-
sional magazines and the dealers are expected
to do a fine business on the line during the com-
ing Fall and Winter months.
Vanni Soloist With
Music Week Concert
Boston Child Trumpet Player, Who Uses Vega
Instrument, Chosen as Soloist for Second
Time
BOSTON, MASS., September 10.—Leo Vanni, a
trumpet playing prodigy of the Vega Co., manu-
facturer of Vega trumpets, Vega banjos, and
other musical instruments, was for the second
time chosen soloist to play at Symphony Hall
during Music Week. . Young Vanni is only
eleven years old but he has shown such remark-
able ability on the trumpet that a brilliant future
is predicted for him.
Many times as a student in Boston public
schools he has been chosen to play as the fea-
tured soloist at concerts and other entertain-
ments and his work has brought him under the
eye of John A. O'Shea, Boston's famous super-
visor of public school music. He has always
played a Vega trumpet and states that he pre-
fers it to all others because of its tone and vol-
ume as well as its beautiful lines.
Lyon & Healy Outing
facturer of Vega musical instruments, 161-73
Columbus avenue. Those dealers who have seen
the instrument call it a real sensation among
banjos.
It is totally different in design from other
Vega models and is built upon exact acoustical
principles. Special attention has been given to
BACON
BANJOS
Played by Leading
Musicians and Orchestras
Sold by Representative
Music Merchants
are of lustrous plate, nickel or gold, depending
on the model.
The neck is of straight grained maple, spe-
cially seasoned with triple reinforcement. Finger-
board is three-sixteenths genuine ebony edged
with white celluloid and inlaid with Mother of
Pearl position marks and the frets are nickel
silver. Peghead is inlaid with hand engraved
pearl and pegs are four to one ratio gear pegs.
Other equipment includes self-tension tailpiece
and Vega arm rest.
The Vegavox is designed in four models in
tenor, plectrum, regular, guitar and mandolin
styles, retailing at $200, $250, $300 and $425. The
Black Diamond
Strings
THE WORLD'S BEST
BACON BANJO CO., Inc.
GROTON, CONN.
National Musical String Co.
New Brunswick, N. J.
Banjo and Drum Heads
Genuine Rogers "Quality brands"
were given Medal and highest
^awards over all others.
* Five grades to select from, cheapest
to the very best.
White calf in thin, medium and
heavy.
Joseph Rogers, Jr., & Son
Farmingdale, N. J.
D
OLIVER DITSON CO
BOSTON,7"CASS
Manafactarera
Importers and Jebbers ef
MUSICAL
MERCHANDISE
Attractive Specialties
Modern S e r v i c e
ESTABLISHED ISM
CHICAGO, III., September 10.—The Chicago and
LaPorte, Ind. factories of Lyon & Healy, mak-
ing Lyon & Healy stringed instruments and
brass band instruments, had a combined outing
recently at Hudson Lake, not far from
LaPorte. The affair was under the general
supervision of F. L. Lemm, who is superinten-
dent of both plants. All the factory force of
both plants with their families participated and
had a happy time, with many spirited contests
in various athletic events. Prizes donated by
the house of Lyon & Healy were competed for.
The Lyon & Healy executives present included
Vice-President and General Manager C. H. De-
Acres, Musical Merchandise Manager R. H.
Roberts, and Secretary C. H. Anderson.
New King Sousaphone
CLEVELAND, O., September 12.—The H. N. White
Co. has brought out a new Sousaphone in the
Cadet model. This instrument is lighter in
weight and less expensive, being especially de-
signed for school use. It is a B Bb Sousaphone
weighing nineteen pounds and selling for $200
in brass, with the saving in weight and price
made possible by the elimination of certain
non-essentials. The instrument has a twenty-
two-inch bell and plenty of volume which
should make a wonderful talking point for
King dealers in selling juvenile bands.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
SEPTEMBER 17, 1927
Contest for Amateur Banjoists Proving
Big Sales Feature in Seattle Trade
Eddie Peabody, Weil-Known Vega Artist, Offers Prizes for Amateurs Who Can Most
Nearly Duplicate His Playing of Two Numbers
CEATTLE, WASH., September 10.—Vega
banjos were recently featured in an inter-
esting tie-up with the local appearance of Eddie
Peabody, the famous Vegaphone banjo artist,
29
The Music Trade Review
Liberty Music Shop outfitted their record girls
in suits similar to that worn by Eddie Pea-
body, with white flannel skirts trimmed in
scarlet and red satin cutaway jackets. Sher-
states, and while business is somewhat hard
to get the present action is satisfactory, and
the outlook for Fall business is very good.
Mr. Walker was a judge at the Calumet
County band tournament which was held at
Chilton last week where the New Holstein band
won first place. Mr. Walker has acted as judge
at a number of important tournaments which
have been held recently throughout the State.
Chicago Trade Holds
Golf Tournament This Week
Event to Be at St. Charles Country Club, Fox
River—Interesting Program Is Arranged
CHICAGO, III., September 10.—A number of the
members of the Association of Musical Mer-
chandise Manufacturers, Chicago Zone, were
guests of F. R. Johnson, of the Globe Music
Co., St. Charles, recently at the St. Charles
Country Club, of which Mr. Johnson is a mem-
ber and director. A foursome was made up of
Walter M. Gotsch, president of the Local As-
sociation; H. H. Slingerland, president of the
Slingerland Banjo Co.; H. K. Kuhrmeyer, of the
Stromberg-Voisinet Co., and F. R. Johnson.
J. J. D. Taylor, of the Waverly Musical Prod-
ucts Co., Inc., was of much assistance during
the game in acting as caddy and keeping scores.
The members were so enthusiastic over the
delightful time they had on the course along the
Fox River that it was decided at the recent
monthly meeting of the Association to hold
another tournament on Thursday, September
15, at the Brookwood Country Club.
Eddie
Peabody
With
His
Vega
in
the
Liberty
Music
Shop
at the Fifth Avenue Theatre. Peabody was so
impressed with his Seattle reception that he
desired to repay the public in some manner.
Consequently he is sponsoring a contest for
which any amateur musician who can play
Eddie's two new records, "Sad'n Blue" and
"Me and My Shadow," as nearly as possible as
the Victor recording of the pieces, are eligible.
No professionals will be allowed to enter nor
anyone connected with music stores, news-
papers or theatres. To make it possible for
all to get a fair entry and judging, arrange-
ments have been made with several music
stores to accept registration blanks and con-
duct their own elimination contests until three
of its best entries are selected. Eddie Peabody
will then visit the stores and pick the best
from the three selected. On the evening of
September 11, at the Fifth Avenue, the ac-
cepted entries from the music stores holding
the contests will be lined up on the stage and
the final tryout heard. The winner is offered
a salary of $100 a week and the opportunity
of playing with Eddie Peabody for a whole
week as a partner hired by Fanchon & Marco
at the above-named salary.
As an added incentive, E. R. Mitchell, pro-
prietor of the Liberty Music House, offers $50
additional prize if the records are purchased
at that store and registration entered.
Fanchon-Marco artists touring the West
Coast Theatre Circuit are ardent boosters for
Eddie Peabody. They are keen in their ap-
preciation of the banjo king's untiring efforts
to render every possible assistance in the way
of musical accompaniment in order to assist
them in winning favor with the audience.
Keeping in step with the procession, the
man, Clay & Co. were the first to do this,
copying exactly the suit, even to the baggy
white flannel trousers. Eddie was much flat-
tered by the attention and arranged for group
pictures with each department, these in turn
being featured in the daily papers and making
a good bit of advertising for the music houses.
CHICAGO, III., September 10.—The B. R. Hunt
Mfg. Co., Union City, Ind., manufacturer of
musical instrument cases and bags, showed the
complete line in an exhibit during the past two
weeks at the Palmer House, Chicago. The
E-Z-Lok feature of the Hunt products continues
to attract attention because of the convenience
and service that it offers.
B. R. Hunt, head of the concern, is in charge
CHICAGO, III., September 10.—William F. Lud- and reports that he will also have an exhibit
wig, president of Ludwig & Ludwig, drum and in New York for the Eastern trade this month
banjo makers of this city, received a handsome and for the first time will exhibit in several of
Elgin watch at the recent convention of the the other large mid-West cities as well.
American Legion, department of Illinois, held
at Joliet, for his work in coaching the Evanston
Drum Corps.
Mr. Ludwig, as the trade well knows, is an
CHICAGO, III., September 10.—Fred J. Bacon
expert professional drummer and his enthusiasm known as the world's champion five-string banjo
for drumming led him to devote his spare time player, and Charles M. Rothermel, string solo-
to coaching the Drum Corps Division in his ist, at radio station WGES, gave a public dem-
neighborhood in Evanston.
This corps was onstration on string instruments in the show-
highly praised for the excellent representation rooms of the Chicago Musical Instrument Co.,
that it made at the recent convention and due 311 South Wabash avenue, September 8-9-10,
credit was given the eminent instructor of the using the Bacon banjo.
Evanston corps.
William F. Ludwig Is
Honored by Legion
Demonstrated the Bacon
Fall Band Campaign
MILWAUKEE, WIS., September 14.—Vesey Walker,
manager of the band instrument and small
i;oods department for the Kesselman-O'Dris-
coll Co. store, reports that he is busy re-
organizing bands for Fall work. There is
good life in the band business at present, he
G ' NAZARETH, PA
O
Elkhart,
is foremost in
Reed Instruments
and Accessories >-*
- w r i t e us for our
dealers proposition
Hunt Exhibit in Chicago
Cenuine MARTIN Guitars.
Mandolins, Ukulele*. Tipleg
O ' NAZARETH, PA
O
WANTED:—First class Band Instru-
ment man to take charge of store han-
dling high-grade Band Instruments ex-
clusively. Must be a go-getter and fur-
nish good references as to honesty and
ability. In replying state salary desired
and tell us what you have done. Splen-
did future. All replies strictly confiden-
tial. Address, Box 3159, Music Trade Re-
view, 420 Lexington Avenue, N. Y.
DURRO
VIOLINS
BOWS
STRINGS
AND
STEWART
BANJOS
MANDOLINS
GUITARS
Largest Wholesale
Musical Merchandise
House in America
Buegeleisen & Jacob son
5-7-9 Union Svuar.
NEW YORK

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