Music Trade Review

Issue: 1927 Vol. 85 N. 1

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
The Music Trade Review
JULY 2, 1927
Mason & Hamlin Ampico Now Used in
Music Courses at Wells College, Aurora
Instrument, Supplied by the Clark Music Co., Syracuse, N. Y., to Be Used in the
Courses of Musical Appreciation in That Institution
DROP. CHRISTOPHER J. THOMAS, direc-
tor of the music department at Wells Col-
lege, Aurora, N. Y., recently selected a Mason
& Hamlin Ampico grand for use in the music
experience of the student shall be unbiased and
unencumbered with such facts, opinions and
technical comments as are desirable later on.
This the Ampico achieves through its uncanny-
that the newspaper was favorable to the plan
and in all likelihood would co-operate in it.
A meeting of the dealers will be held in the
near future, at which time a date for the hold-
ing of the contest and other details will be
ironed out. It was also considered probable
that some attempt might be made at the meet-
ing to form a new association of dealers in St.
Louis.
Effective Brambach Tie-Up
With Lindbergh Visit
E. F. Droop & Sons Co. Takes Advantage of
Flyer's Visit to National Capital to Refer to
Transporting of Brambach Pianos by Air
Pleasant memories of over two years ago
were brought to mind recently by the E. F.
Droop & Sons Co., Washington, D. C, during
the welcoming ceremonies to Col. Lindbergh, by
means of a large newspaper advertisement re-
counting the delivery of a Brambach baby grand
piano by aeroplane to the Droop store from
the Brambach factory in New York, on April
23, 1925. The advertisement carried the head-
ing, "Hail, Lindbergh!" and paid tribute to the
young Colonel's feat of flying to Paris from
New York in thirty-three and one-half hours.
Included in the copy was a photograph of
the reception given to Igor Sikorsky, who
piloted the Sikorsky plane carrying the Bram-
bach to Washington as pioneer in the delivery
of a piano by airplane. In the picture, Gordon G.
Campbell, vice-president of the Brambach Piano
Co., New York, and Ed Droop, proprietor of
E. F. Droop & Sons, are plainly distinguishable,
the latter being seated at the piano after having
been unloaded from the plane. A cut of a
Brambach Style B baby grand is also shown in
the advertisement, making a very clever tie-up
with the present national interest in aeronautics.
Wells College, Aurora, N. Y. Left—Winifred McBride, Scotch Pianist. Right—Christopher J.
Thomas, Director of Music
appreciation courses which he conducts in that interpretative fidelity to the many excellent
institution. The piano was supplied by the pianists who record for it.
Clark Music Co., Syracuse, N. Y., local repre-
"I feel that the many educational uses to
sentative for the Mason & Hamlin piano and which this instrument can be put makes it in-
the Ampico.
dispensable to the music department of any in-
To a representative of the Clark Music Co. stitution."
Prof. Thomas wrote as follows: "I believe it to
Prof. Thomas' wife is Winifred MacBride, the
be a cardinal principle that a work to be studied Scotch pianist. She has just made for the Am-
shall first of all be presented in as perfect a pico a superb recording of the John Ireland
manner as humanly possible, so that the initial Sonata for piano.
St. Louis Perfecting Plans
for Melody Way Campaign
Post-Dispatch Will Probably Support City-wide
Movement to be Launched Early in the Fall
in That City
ST. LOUIS, MO., June 27.—With business general-
ly holdings its own, St. Louis piano and
music dealers have concentrated their attention
upon the conduct of a special contest as a
means of further stimulating the interest of the
general public in music.
Definite decision has been reached by the
I
various piano dealers of the city to conduct the
Miessner Melody Way piano-playing contest
here next Fall, beginning probably in Septem-
ber. Agreement to hold the contest was
reached by the dealers several days ago, and
the last obstacle standing in the way of the
project, seemingly, was removed with the an-
nouncement that the Post-Dispatch, one of the
largest daily newspapers in the city, had received
the plan enthusiastically and in all probability
will support it.
The plan was laid before the newspaper by
George Cain, vice-president of the Miessner
Piano Co., of Milwaukee, who was in the city.
Following a conference Mr. Cain announced
Piano Club of New York
to Hold Annual Outing
The annual outing of the Piano Club of New
York will be held on Thursdy, July 21, at Kara-
tsonyi's, Glenwood, L. I., where a regular shore
dinner with trimmings will be served at 4. p. m.
Those participating will be taken to the resort
in brge busses, which will start from the club's
building at One Hundred and Thirty-seventh
street and Third avenue, the Bronx, at l l a . m.,
but it is expected that many will go in private
automobiles. After arrival at Glenwood there
will be abundant time for swimming, baseball and
miscellaneous sports. The committee in charge
is made up as follows: Albert Behning, chair-
man; Joseph D. McGeveran, R. H. Schroeder,
Jacob Schorsch, H. Walter Maass and Otto M.
Heinzman.
Canton Music Co. Changes
CANTON, O., June 26.—The Canton Music Co.
has given up its Cleveland avenue northwest lo-
cation to another line and will continue to main-
tain offices and will carry a limited stock of
merchandise in the rear of the room. The store
will not use the windows but will make regu-
lar canvasses of the city.
ince ft 96e STIEFF PIANO
8
O^t ^
I Will attract the attention of those
I cAmcricsCs
terica's*
c
i Fbremost
remost
I
'Piano
| who know and appreciate tone guality
t
C H A S M ^ STIEFF
Inc.
c
Jhe oldest
Piano~fbrte in
(America, to«day
owned and con"
trolled by the
direct decendents
of the founder
<
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
10
The Music Trade Review
R. W. Jackson Now Heads
Brunswick Music Division
Succeeds A. J. Kendrick as General Sales Man-
ager of Musical Division of Brunswick-
Balke-Collender Co.
CHICAGO, III., June 25.—R. W. Jackson, well-
known Brunswick executive, has just been
appointed general sales manager of the musical
division of the Brunswick-Balke-Collender Co.,
succeeding A. J. Kendrick, who resigned a short
time ago.
Mr. Jackson, who joined the Brunswick Co.
in 1903, has for the past three and a half years
been general sales manager of the billiard and
bowling division of the company, but is well
known to the trade, for when he was branch
manager of the St. Louis division from 1915 to
1923 he introduced the Brunswick phonograph
in that field. His successful activities and ag-
gressive sales policies developed the Brunswick
instrument in that territory to the point where
St. Louis was one of the most successful of the
Brunswick branches.
Although he has not been actively associated
with the industry for the past few years, Mr.
Jackson has been in close touch with all new
developments in the music field, in the instru-
ment and the merchandising policies of the
company, so that he is well qualified to take
over the reins of the musical division.
Mr. Jackson has always been very much in-
lerested in the musical industry and his actual
contact with that division of the Brunswick
company from its very beginning will stand
him in good stead in his new work. He has
personally covered practically the entire United
States and Canada in his different positions,
and in addition to developing a host of friends
in the trade, he is aware, from first-hand
knowledge, of dealer problems and his appoint-
ment is a popular one with the trade.
W. C. Hutchings, who has been acting as
assistant general sales manager of the musical
division for the past five years, will continue
in that capacity. Mr. Hutchings is another
Specify
"AMERICAN FELT"
—it's the Standard
T
HE high quality of
American Felt Com-
pany's felts is a definite
measurement by which to
judge all felts.
It is the standard of quality. Com-
parisons only serve to emphasize its
recognized leadership.
All the resources and facilities of this
organization are available through
our branch offices.
American Felt
JULY 2, 1927
executive who has made a study of the dealer
problems and his long experience fits him
ideally for the important position he holds.
C. D. MacKinnon, general record sales man-
ager, who has had remarkable success with the
record department since he took charge, will
also continue as chief of that department. Mr.
R. W. Jackson
MacKinnon has been in the music industry for
years. The remaining members of the organiza-
tion in all departments of the musical division
will also remain in their present positions.
Group Instruction for
Dealers in Small Towns
(Continued from page 3)
accomplished and is accomplishing. If 300
children can be enrolled in the original group
instruction class in a town where the total
population is only about 10,000 souls, then there
is even a greater chance for putting group
instruction over successfully in the scores
of towns and small cities of between 10,000 and
25,000 population.
The point is that piano promotion, whether
through group instruction or through other
means, should not be confined to the big cities,
but should be genuinely national in its scope
and have support in every locality that is large
enough to maintain a piano and music store.
At least one dealer has shown the way.
Buys Another Brambach
SAN FRANCISCO, CAL., June 24.—The great Mark
Hopkins Hotel, located on Nob Hill, here, has
recently selected another Brambach piano for
one of its private suites, making a total of
ten Brambachs now installed within its walls.
The Mark Hopkins is one of the few hotels in
the country that provide grand pianos for their
expensive suites and apartments. The pianos
have been secured from the local store of
Sherman, Clay & Co., through the influence
of Harald Pracht, sales manager.
Consult the Universal Want Directory of
The Review.
Company
TRADE,
One of the Popular
"ART LINE"
.MARK
ROLL CABINETS
Capacity 96 Rolls
Write for Catalog
213 Congress St.
BOSTON
114 East 13th St:
NEW YORK
325 South Market St.
CHICAGO
The Art Novelty Co.
Goshen, Ind.
STYLE NO. 171

Download Page 9: PDF File | Image

Download Page 10 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.