Music Trade Review

Issue: 1927 Vol. 84 N. 3

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
41
The Music Trade Review
JANUARY 15, 1927
Get This Into
Your Head
Your Profit is 150%.
Your losses are none.
Your trade increases constantly.
Each customer creates another for you.
Your investment is small.
In a nutshell this is the story of
"CENTURY CERTIFIED EDITION"
sheet music, selling retail at 15c per
copy.
The first numbers to be issued in this new
form are two new songs, "It's O. K. Katy
With Me," a novelty fox-trot, and "Swing Me
High, Swing Me Low," a waltz song. The
publishers intend to wage an intensive sales
campaign and publicity drive on these numbers
and, in considering the additional value through
the saxophone arrangements, look forward to
an unusual sales record.
'Wistful and Blue"
New Davidson Number
Song by Well-known Banjoist of Paul Ash
Orchestra Published by Leo Feist, Inc.
CHICACO, I I I . , January 10.—Julian Davidson,
banjoist of the Paul Ash Orchestra, is the writer
of the popular fox-trot, "Wistful and Blue."
This is the first number written by this promis-
ing young artist and the immediate success that
SUNDAY
KAT1NKA
PRECIOUS
ADORABLE
BARCELONA
SYMPATHY WALTZ
CALLING ME HOME
HI 1)IDI>LK DIDDLE
BESIDE A GARDEN WALL
THAT'S WHY I LOVE YOU
MY GIRL HAS EYE TROUBLE
IN A LITTLE SPANISH TOWN
HELLO, ALOHA, HOW ARE YOU?
WHERE'D YOU GET THOSE EYES?
YOUR HEART LOOKED INTO MINE
I'VE LOST ALL MY LOVE FOR YOU
WHILE THE YEARS GO DRIFTING BY
KISS YOUR LITTLE BABY GOOD-
NIGHT
I'D RATHER BE THE GIRL IN YOUR
AKMS
IT MADE YOU HAPPY WHEN YOU
MADE ME CRY
Jl ST A BIRD'S-EYE VIEW OF MY OLD
KENTUCKY HOME
Century Music Pub. Go.
235 W. 40th St.
Write for Dealers' Price
New York
LEO
Witmark to Include
Saxophone Arrangements
catalog contains many band and orchestra pub-
lications, school music and other standard and
teaching material.
All Popular Numbers of This Firm Will Have
C Melody and Eb Alto Arrangements In-
cluded
M. Witmark & Sons, after a thorough con-
sideration of the great popularity of the
saxophone as a home musical instrument and
believing that the sale of popular music can
be aided greatly through the inclusion of a
specially written solo part for the C melody
and Eb alto saxophone, have decided to issue
such parts and include them in their popular
song copies. This part will be separate from
the piano arrangement, so that the saxophonist
may place it on his own stand when being
accompanied by a pianist.
What Shall I Give My Pupil?
To Strengthen the Weaker Fingers—To Develop the Legato
Touch, or the Staccato Touch—To U»e a« a Study in Wrist Work.
Octave Work. Left Hand Melody. Crowing the Hands—and
Dozens of Other Problems?
You Will Find the Answer in the List of
MUSIC CLASSIFIED
ACCORDING TO
PIANO TECHNIQUE
From the Newly and Thoroughly Revised
M
Two Feist Numbers
Top Buffalo Sales
BUFFALO, N. V., January 8.—Two Feist num-
bers, "In a Little Spanish Town" and "It Made
You Happy When You Made Me Cry," are
topping sales at sheet music counters in Buffalo.
It is reported by counter managers that sheet
Julian Davidson
music sales have increased to remarkable pro-
ihe song attained emphasizes the careful study portions during the past week or ten days. Not
that Mr. Davidson has made to appeal to the in several years have the first two weeks of
popular demand.
January shown more activity in the sheet music
It shows clearly that in pursuing the study market. Radio has a great bearing on the sale
of the banjo, with harmony and syncopated of sheet music, it is admitted by every dealer
effects, the writer has gained a thorough in this merchandise here. Requests are being
knowledge of what constitutes a popular num- made by the score for "She Knows Her
ber, which he has worked into the music and Onions" and "Forgive Me," two Ager, Yellen &
words of this instantaneous hit.
Bornstein numbers, the latter title not yet off
"Wistful and Blue" is published by Leo Feist, the press.
Inc., and recorded by the leading orchestras,
including Paul Whiteman on Victor, Abe
Some of the
Lyman on Brunswick and Ted Lewis on
Columbia with Ruth Etting. It is also being
featured by Paul Ash Orchestra at the Oriental
Theatre, with Mr. Davidson playing the banjo
accompaniment with a special Vegaphone pre-
pared by Milton Wolf, of Win, Lewis & Son.
BEST
SELLERS
J. W. Pepper Moves
EDITION OF
15c
'""'""'
15c
- > STANDARD
>
TEACHING MUSIC
J. W. Pepper & Son, one of the old Phila-
delphia music publishing firms, has moved into
its new home at 5014 Sansom street, that city.
The Pepper Co. was established in 1876 by J.
W. Pepper. At present his son, Howard K.
Pepper, heads the company. The Pepper
Selected by
STURKOW RYDER,
Celebrated Teacher. Composer and Concert Pianist,
A REAL BIT Ut MELODY
and HENRY S. SAWYER,
Well Known Music Critic.
EDITORIAL STAFF of the McKINLEY PUBLICATIONS
Frederick A. Stock (Editor-in-Chief "Music in the Home"
Edition). Anne Shaw Faulkner (Music Chairman. General
Federation of Women's Clubs). Sturkow Ryder, Victor Gar-
wood, Allen Spencer, Clarence Eddy, Arthur Olaf Andersen,
Allen Ray Carpenter, Henry S. Sawyer and Others.
Send for Catalog of "One Thousand and One" Piano Selections.
McKINLEY MUSIC CO.
1501-1515 E. 55th St.
CHICAGO, ILL
1021, by MoKml.y Minn- C
CHERIE
I LOVE YOU
H A R M S INC.. 62 W 45TH ST..N.YC.
In
The Witmark Black & White Series
SECULAR
GYPSY LOVE SONG
KISS ME AGAIN
MY WILD IRISH ROSE
WHEN IRISH EYES ARE SMILING
MY HOUR
WHO KNOWS?
AH! SWEET MYSTERY OF LIFE
DEAR HEART, WHAT MIGHT HAVE BEEN
CAN'T YO' HEAR ME CALLIN', CAROLINE?
MOTHER MACHREE
SMILIN' THROUGH
ASLEEP IN THE DEEP
JUST BEEN WOND'RING, ALL DAY LONG
IN A LITTLE TOWN NEARBY
SUNRISE AND YOU
THE LAMPLIT HOUR
THAT WONDERFUL MOTHER OF MINE
THAT OLD IRISH MOTHER OF MINE
SACRED
TEACH ME TO PRAY
I COME TO THEE
THE SILENT VOICE
GOD SHALL WIPE AWAY ALL TEARS
A LITTLE WHILE
IT WAS FOR ME
O LORD, REMEMBER ME
GRATEFUL, O LORD, AM I
M. WITMARK & SONS, NEW YORK
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
42
The Music Trade Review
F. K. Steele, Inc.,
in New Quarters
Firm Occupies Increased Space on Fourth
Floor of 745 Seventh Avenue, New York
Fred K. Steele, Inc., which during the past
months has successfully introduced several
popular successes, is now moving into new and
by this musical combination will be released
shortly in February.
In the increased quarters of Fred K. Steele,
Inc., the company will be enabled to greatly
extend its activities. Its other songs that have
met with success include "Will You Think of
Me?" a waltz ballad, "Oo-gle-oo-glee-ee," the
"Monkey Song" and "Florence! Cut It Out,"
described as the laugh song.
Fred Steele has a host of friends in the music
trade and in the professional field, including
artists and band and orchestra leaders. This,
together with his sound judgment of song ma-
terial, can be credited with the firm's quick
success.
JANUARY 15, 1927
Carl Fischer, Inc., Makes
55th Spring Offer
Special Listing Includes Large Number of
Popular Items from the Fischer Catalog
Carl Fischer, Inc., has just announced its
fifty-fifth spring trade offer. This season's list,
as befits such a tremendous catalog as is pub-
lished by Carl Fischer, Inc., includes many fea-
tures from the Fischer Edition, Superior Edi-
tion, numerous methods, interesting publications
for botli reed and brass instruments, selected
numbers from the Carl Fischer's Music Library,
compositions of Leopold Godowsky, Fritz
Kreisler, Master Edition of the Masters, em-
"Am I Wasting My
bodying complete piano works of Bach, Beet-
Time on You" Week hoven, Chopin and Mendelssohn, and authorita-
tive editions by Busoni, Friedman, Scharwenka,
Bibo, Bloedon & Lang, Inc., Announce Last Lamond, Mugellini and Petri.
Week in January for Special Sales Drive on
It also comprises piano music of every de-
Number
scription, including much instruction material
properly presented for appropriate grades, sup-
Bibo, Bloedon & Lang, Inc., 1595 Broadway, plemented by numbers for the violin and piano.
New York City, publishers of a number of popu-
Much space is given over to the special an-
lar successes including "Am I Wasting My Time nouncement of the new successful violin method
on You," have designated the last week in Jan- known as the "Leopold Auer Graded Course
uary as "Wasting My Time Week." There have of Violin Playing." This comes in eight books
been weeks of all sorts in this country, some of lor individual and class instruction issued at
them with unusual success to manufacturers popular prices. Under the Leopold Auer
and merchants. This is the first time, however, signature is also a graded course of ensemble
that we have a "Wasting My Time Week."
playing.
Despite the humorous caption the song itself
Despite the lengthy list it is appropriate to
has been one of the best ballads of the season reproduce
the foreword that appears in the
and the trade should give this rising young pub- introductory pages under the caption "Through
lishing firm every co-operation in sending the the Dealer's Glasses."
campaign over for a final "bang." The pub-
Fred K. Steele
"Aside from the ethics involved, it wouldn't
larger quarters in order to care for the expan- lishers have arranged intensive plans along sales be very clever of us to list a lot of deadwood
and
publicity
lines
and
"Am
I
Wasting
My
Time
sion of its business.
in these pages neatly camouflaged among a
On Monday of this week it opened new on You" will be heard practically on every tew good sellers. We wouldn't get very far
dance
floor,
by
way
of
radio,
in
cabarets
and
studios in the northern wing on the fourth floor
even if the average American music dealer did
of 745 Seventh avenue, New York City. In its photoplay houses. The trade is being en- not have as good a knowledge of values as
couraged
to
make
special
window
displays
of
new quarters it has enlarged executive offices,
he has. Because the stuff wouldn't sell and
several demonstration booths, a band and or- the title pages of "Am I Wasting My Time the next time we sent out our stock offer no-
chestra department and a shipping department. on You" and the record and roll companies, hiidy would buy."
The rapid rise of this young publishing firm their distributors and dealers are all arranging
can be credited to its wide selection of popular lo take part in the sales drive.
More Shubert Operettas
The firm of Bibo, Bloedon & Lang, Inc., is
numbers and to the energetic work of Fred
Steele, the head of the company, who has had not only to be congratulated on giving the trade
The Messrs. Shubert announce several new
long experience in the popular publishing field, several successes, but their methods should be
encouraged due to the fact that once they pre- operettas for 1927. Their next offering will be
and to his assistant, Billy Heageny.
The firm has had unusual success with the sent a number they continue an active campaign "My Maryland," an operetta based on the Clyde
ballad fox-trot, "Every Little While," which on it over a long period, thus making possible Fitch play "Barbara Frietchie," with score by
Sigmund Romberg, book by Dorothy Donnelly,
has been programmed widely in vaudeville, has the rapid movement of the goods.
and staged by J. C. Huffman. The first per-
frequently been radio broadcast and is one of
formance takes place in Atlantic City this week.
the feature numbers of George Olsen and His
F. L. Stanton Dies
Next comes "The Willow Tree." The com-
Hotel Pennsylvania Music. A Victor record
ATLANTA, GA., January 7.—'Frank L. Stanton, poser of "Countess Maritza," Emmerich Kal-
BUY YOUR MUSIC FROM
poet laureate of Georgia and author of many man, will be represented with a new piece very
widely known poems, several of which have be- popular abroad and called "The Circus Princess."
come famous songs, died here to-day. Mr. Stan- And Armand Vecsey, composer of "The Night-
ton was nearing his seventieth birthday and ingale," is already working on the score of a
leaves a widow, a daughter and two sons. Sev- new operetta.
eral of his songs have become famous standard
Oliver Ditson Company
numbers and continue in active sale. These in-
Britton With Cameo
BOSTON
NKW YORK
clude "Mighty Lak' a Rose," "Just A-Wearing'
Anticipate and Supply EYery Requirement of Music
Dealers
The Cameo Record Corp. has just signed a
For You" and "Li'l Feller."
contract with Peggy Britton to record twenty-
four selections for it during the coming year.
All her recordings will be under the direction
of Joe Davis, who secured the contract for her.
Her first releases are, "Hello Bluebird," "Sun-
day," "Don't Take That Black Bottom Away"
LATEST SUCCESSES
and "I Could Stand a Little Lovin' From You."
BOSTON
Publishers
CHAPPELL-HARMS, INC.
FOR YOU AND ME
COME BACK IN DREAMS
THE FAR-AWAY BELLS
I FOUND YOU AT LAST
THAT LITTLE WORLD IS MINE
POPULAR SUCCESSES
Rosea of Picardy
A Nighl of Love
World Is Waiting for the Sunrise
In the Garden of Tomorrow
Song of Songs
By My Fireside
A Little Love, A Little Kiss
185 MADISON AVENUE
Brown Bird Singing
There's a Song in My Heart
I Look Into Your Garden
v
I Heard You Singing
Bells of St. Mary's
Thank God for a Garden
Smile Thru Your Tears
NEW YORK CITY
ROBERT TELLER SONS & DORNER
Minic Engraver* and Printers
IIND MANCIOBIPT AMD IDEA OF
TITLB FOB MTIMATK
311 W H ( 43rd StrMt
Naw York City
OfyVV PUBLISHER. OUR. RL
*^» *^J WRITE FOR PRICES
2 0 5 4 W.LAKE ST CHICAGO. ILL

Download Page 41: PDF File | Image

Download Page 42 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.