Music Trade Review

Issue: 1927 Vol. 84 N. 25

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
The Music Trade Review
30
JUNE 18, 1927
The Technical and Supply Department (Continued from page 29)
by closer study of its processes, and that the
discrepancies existing among different regula-
tion methods as practiced in different shops are
due more to slight differences among actions
than to any other cause.
If pianos could be merchandised on merit
mainly, that is to say, if the piano were some-
thing new, just being put on the market by
modern high-pressure methods, improvements
in the action, which are both needed and ob-
vious, would already have been made. So long,
however, as pianos are sold upon false and mis-
leading talking points manufacturers will hesi-
tate to make mechanical changes, fearing unfair
treatment at the hands of retail dealers. Prob-
ably we can find the cause of many mysteries
as to action making and regulating in this simple
fact.
Tone Production
The second paper read during the afternoon
session of the Technicians was named "Piano
Tone Production; the Problem Stated and
Denned." In this paper, which was contributed
by me, the intention was to state as clearly as
possible the nature of the fundamental problem
of tone production, then to place it in the middle
of the picture and show it to be veritably the
center and basis of all tonal work. This prob-
lem, of course, is the problem of controlling
the shape of the wave form originally executed
by the string. In other words, as my readers
will at once understand, it is the problem of
controlling the emission of partial tones. In
the paper referred to I tried to show, and I hope
succeeded in showing, that every stretched
string, when struck by any sort of instrument
capable of setting it into periodic vibration,
necessarily executes its oscillations after a pat-
tern more or less complex, owing to the fact
that the original impulse delivered upon the
stretched string is reflected back from the re-
mote end to which it travels from the point of
excitation, and by this reflection sets up reflex
influences which necessarily cause the string to
break up into segments, each vibrating at a
frequency inversely proportional to its length.
The fact that this invariably happens with a
stretched struck string, no matter what its
length, the material of which it is composed,
or the tension at which it is stretched (at least
provided that this is sufficient to permit the
string to execute periodic vibrations) determines
with considerable accuracy and certainty the
entire problem of tone production in the piano.
This problem is then discovered to be the prob-
lem of determining in turn first what peculiar
combination of fundamental and partial tones
for each string will give the most desirable re-
sults, as measured by the general consent of
educated musical taste, and secondly what com-
bination of wire, sound board and hammer will
enable us to obtain the acoustic combinations
aforesaid. It is evident that if this method of
approaching the problem so stated be really
sound, quantitative determinations of vibration
forms may be made in due course. When made
they can be analyzed, and when analyzed they
can be reduced to their components. When this
has been done we shall be able to attack scien-
tifically the problem of producing the requisite
FAUST SCHOOL
OF TUNING
Standard of America
Alumni of 2000
Piano Tuning, Pipe and Reed
Organ and Player Piano
YEAR BOOK FREE
27-29 Gainsboro Street
BOSTON, MASS.
Tuners and Repairers
Our new illustrated catalogue of Piano and
Flayer Hardware Felts and Tools is now
ready.
If you haven't received your copy
please let us know.
OTTO R. TREFZ, JR.
2110 Fairmount Ave.
Phila., Pa.
wave form with something like certainty, ulti-
mately in fact finding out the precise conditions
within which the required forms can in practice
continually be reproduced. To understand the
nature of the problem, to state it, and to attack
the problem of determining its conditions quan-
titatively is to set oneself on the right road to
attaining to scientific accuracy and to steady
improvement in practical result.
Player Design
The third paper of the afternoon, and the
last one read at the convention, was contributed
by President Gutsohn, and dealt with the prob-
lems of player action design, touching also on
the care and use of the player-piano. Mr. Gut-
sohn spoke very interestingly of the methods
of design and the adjustment of the player ac-
tion to the piano action. In the course of the
discussion which followed his paper the point
was brought out that work has been done in
the research laboratory of the American Piano
Co. for the purpose of determining the optimum
dimensions of pneumatics. Work has also been
done, it appears, in the determination of con-
ditions of minimum friction between player and
piano actions. It seems to me that a great
deal of research remains to be done o^ this very
point last mentioned, for there can be no duiib,
that the friction (in grand reproducing pianos
for instance) between the player action and
the rear ends of the keys, where the contact
is made, is excessive. Examination of the bear-
ing surfaces can only confirm this assurance, for
these are commonly covered with felt, whereas
they should better be treated with graphited
buckskin, such as is successfully used in the
piano action. And there are many other points
of similar kind which have been neglected in
the development of the player action, but which
technically are wrong and call for improvement.
of the technical men to come to grips with their
problems and to do their part in putting the
American piano upon a new pinnacle of excel-
lence and achievement.
Correspondence
is solicited and should be addressed to William
Braid White, 5149 Agatite avenue, Chicago.
Courses All Filled
MADISON, WIS., June 13.— In its latest report, the
IT. S. Forest Products Laboratory announce- 1 "
that altogether 106 men received instruction in
wood utilization methods at the Laboratory
within four months, constituting a record. This
Spring, the short courses in wood were all filled
to capacity; the course in wood gluing was
given to seventeen men; kiln drying enrolled
twenty and boxing and crating was given to
twenty-four.
The instruction of kiln operators, glue room
foremen, shipping specialists, and executives in
the short courses is considered to be one of the
most effective means of making the results of
Laboratory research available to manufacturers
and users of wood products. To insure proper
attention to the individual problems of men at-
tending the courses, the Laboratory limits en-
rollments to sixteen, eighteen and twenty, ac-
cording to facilities available for the various
classes.
Hardwood Curtailed
Hardwood production has been considerably
curtailed in recent weeks by the Mississippi
Valley floods, according to the report of the Na-
It would obviously not be fitting to under- tional Lumber Manufacturers' Association. On
take any personal comment upon the relative the other hand, the flood has had the effect of
merits of these papers, but I am sure that I am stimulating shipments and new business in hard-
right in saying that the circumstances of their wood as compared with last year according to
delivery represent a new endeavor on the part latest reports.
Tuners Carrying Case
LIGHT—COMPACT—SERVICEABLE
Weighs Only 6 Pounds
Outside measurements 15J4 inches long, 7
inches wide, 8 inches high.
No. 150—Covered with seal grain imitation
leather. Each $13.00
No. 200—Covered with genuine black cow-
hide leather. Each $20.00 F.O.B. New York.
When closed the aluminum
trays nest together over the large
compartment, which measures
137/g" x 6" x 4". The two left hand
trays measure 137^" x 2*4" x iy & "
and the two right hand trays 13^g"
x3y 4 "xiy 8 ".
The partitions in
right hand trays are adjustable or
may be removed. Case is fitted
with a very secure lock and solid
brass, highly nickel-plated hard-
ware.
We have a separate Department to take care of special requirements
of tuners and repairers. Mail orders for action parts, repair materials,
also tuning and regulating tools are given special attention.
Hammacher, Schlemmer &. Co.
Piano and Player Hardware, Felts and Tools
New York Since 1848
4th Ave- at 13th St.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
IN THE WORLD OF MUSIC PUBLISHING
Conducted By V. D. Walsh
The Problems of the Present Which
Confront the Music Publishing Industry
Harold Flammer, President of the Music Publishers' Association of the United States,
Presents an Analysis of Conditions Existing Today
T
H E last two years have seen a decided
change in the music publishing industry.
Hand-to-mouth buying has been preva-
lent, and in fact continues to-day. The volume
of business done in 1926, while good, was spas-
modic, and the sudden spurts and let downs in
business during the year were such that it was
difficult to gage the market and keep publica-
tions in print. Nineteen hundred and twenty-
seven has started off with very little change
over 1926. Few concerns have shown any in-
crease in business over 1926 and therefore any
publishers who are showing a better sales record
and those who specialize in certain branches of
the industry will prosper more than those who
endeavor to cover all fields at once.
The public needs awakening. There is no
doubt of that. They are surfeited with music
morning, noon and night. Whereas one for-
merly listened to music with respect and quiet
attention, we now hear all kinds of music
belched forth from super-loud speakers placed in
open windows of drug stores and radio shops.
The result is that music is fed to us amid the
rumble* of traffic, and even in our homes radios
are rarely attentively listened to. Music at such
a time, when conversation is going on, is only
an irritation, and something must be done to
raise the respect of the public for music in it-
self.
Many of the publishers have begun to realize
the importance of educational music, particu-
larly in the schools. We have taken advantage
of this phase of our business to give the closest
attention to octavo music. This is a branch of
the industry which to my mind seems on solid
ground. The churches'continue and must have
music; the schools continue and must have
music.
„.,
•- _ . „ . - " • •
Many dealers who at one time were not at all
interested in octavo are now putting in octavo
departments and finding them very profitable.
Of course, there may come a tine when over-
production and competition will injure this
branch of the industry, as much as it has other
branches. But for the present it seems to me
the one branch of the industry which should be
given the most careful attention by every stand-
ard publisher and dealer.
Dealers who have not catered to octavo busi-
ness seem discouraged at the outlook of doing
business with eight, ten and twelve-cent items.
But samples of octavo take up little room and,
if well classified, will bring in quantity orders
ranging from five copies for quartets to five
hundred or a thousand copies for large choral
bodies, or community singing. Contests in
choral secular music, and seasonal sacred music
Mich as Easter, Thanksgiving and Christmas,
are sources of additional business which many
dealers allow to slip into the hands of mail
order houses and publishers because they can
give no service to their customers along this line
or show any new material for selection.
In closing may I add a word of encourage-
ment to the dealer:? suggesting that they be fully
prepared to meet the demand of the public next
Fall when the season opens. If a dealer is in a
position to judge his needs with any certainty
for staple articles, it would benefit him to stock
up well. Hand-to-mouth buying only adds to
the overhead, injures service and loses cus-
tomers and sales.
Leo Feist, Inc., Will Observe Its
Thirtieth Anniversary During This Year
Famous Slogan, "You Can't Go Wrong With Any Feist Song," Adopted With First
Release of House, Now One of the Most Widely Known
T EO FEIST, INC., is this year celebrating
|
Harold Flammer
| *—* its thirtieth anniversary. It is interesting
without an increased overhead for the first five to note that the present-day Feist slogan, "You
Can't Go Wrong With Any Feist Song," was
months of this year are to be congratulated.
In my opinion, however, business is picking adopted with the advent of the first release of
up; in fact, the volume of business done by us in Feist popular prints,-which certainly establishes
the month of May without any particular drive a record in the music publication field.
The Feist slogan, by the way, is to-day
to stimulate it has been beyond all expectations,
widely accepted. After thirty years of use it
so that I consider the outlook for the rest of
is as familiar as the old "Smith Bros.," "Dutch
1927 as excellent.
Music publishing seems to run in cycles and Cleanser" and other well-known commercial
we often find in the standard end of the busi- names.
It is a remarkable tribute to the Feist or-
ness that all the publishers suddenly divert their
attention to certain types of music such as ganization that it has consistently adhered to
spirituals, Indian melodies, Tagore songs, etc., the high standards its slogan indicates. The
This is even more pronounced in the popular Feist organization has been responsible for
field with sudden outbursts of Mammy songs, tremendously popular hits season after season.
Mississippi, Alabama and Tennessee songs, In active or dull periods the firm carries out
vegetable songs, etc. It does not seem to me the same exploitation activities. It at all times
that the music industry is ever benefited by keeps its large basic organization intact and
publications of such so-called "timely" num- the larger portion of the Feist employes have
bers. There is every evidence at this writing been members of the organization for a long
that there will be at least 500 Lindbergh songs period of years. It continues at all times to
on the market before 1928; but when they have operate its numerous branch offices and in every
had their run no one's catalog will be any the center the Feist representatives are familiar to
richer for them. It is usually the slow-selling the theatres, the photoplay houses and to the
compositions which slowly build up year in and trade. And it might be said that invariably
they are welcome visitors.
year out that make for success.
Feist hits of the past few months are the out-
With the advent of radio and the attending
decrease in the sale of phonograph records, the standing successes "In a Little Spanjsh Town,"
publishing industry has been through a very "Sam, the Old Accordion Man," "If you See
trying time. Publishers must be alert to realize Sally," the song from "Rio Rita," "Honolulu
what these changes mean to business. On the Moon," "Thinking of You" and songs of like
caliber. More recently Feist has issued such
other hand, the great stimulus which has been
given to 'music through motion pictures has songs as "Lucky Lindy," "Love Is Just a Little
Bit of Heaven," "The Dixie Vagabond," "Lazy
been a tremendous boon to the industry.
This in my opinion is an era of specialists. Weather," "She's Got It," "Cheerie-Beerie-Be,"
31
"Oh, What a Pal Was Whoozis," "Collette" and
"There's a Trick in Pickin' a Chick-Chick-
Chicken."
4,000 Support Opera
The National Opera Guild, Inc., of 507 Fifth
avenue, formed several months ago to arrange
for the presentation in New York of standard
operas in English and to encourage American
singers and composers, announced recently
through its executive director, Semion Tomars,
that 4,000 members already had been obtained.
My Spirituals
By Eva A. Jessye
Editrd by Hugo Frey and Gordon Whyte
It is a book of ninety-six pages, con-
taining sixteen hitherto
unpublished
Negro Spirituals, bound in a handsome
cloth cover. This book is one of the
most important contributions to American
Folk Music in recent years. Every lover
of music will want and take pride in
owning this book.
LIST PRICE
$2.50
Reyular Dealer Discounts
ROBBINS Music CORPORATION
799 Seventh Avenue.New York

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