Music Trade Review

Issue: 1927 Vol. 84 N. 10

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
27
The Music Trade Review
MARCH 5, 1927
complished wonders during the past year. They
deserve praise for their success. We also know
that the interest and co-operation of the parents
and school heads is, in a great measure, respon-
sible for this progress.
Manager of Musical Merchandise Department Divides Prospects According to Instru-
"Now, visualize another year of progress
added to the present accomplishment. The be-
ment Played and Makes Special Mail Drive on Each Classification
ginners of to-day will by that time be excellent
players.
The skilled players of to-day will have
lively
few
violins
can
stand
the
test
of
age
and
'TpOLEDO, O., February 28.—There exists an
reached
a
stage in music of which you perhaps
excellent opportunity, at this season of the quality. The majority of old violins should,
never
dreamed.
year, for small goods dealers to corral a fine vol- more properly, be called second-hand violins, he
"The balance of the year for the M. E. A.
ume of trade among professional musicians for believes.
will
involve no radical changes. It means a
Mr. Buchanan stated that violin sales have
many among them, after working since early in
the Fall, are ready for a new saxophone, banjo been more numerous recently. Apparently more continuation of successful methods and results.
or other instrument and for new accessories. young folks are becoming interested in violin If possible, by using proved, advanced methods;
the rate of student progress will be increased.
Musicians arc in the market constantly for musi- music.
This depends a great deal upon student and
cal merchandise and therefore, improvements,
Making Good Use of Trade Papers
parent interest. Success will be more quickly
additions and changes which are ever being
Fischer's Music Store is using trade paper attained if students, parents and school officials
made give the dealer many opportunities to ac- stories and illustrations of successful school
will bear in mind that the M. I*". A. is an or-
quire new business and new friends.
bands, prominent orchestras as well as noted ganization extending every possible means for
A Specialized Campaign Idea
artists, as window display material to show be- musical success and offering every possible ad-
Sam Sautelli, recently appointed manager of ginners what may be accomplished if efforts to vantage. The members of the Musical Educa-
the J. W. Greene Co., small goods department, master an instrument are properly applied. The tion Association are the students, the parents,
has launched a letter campaign which is prov- store proposes to train students in the store the school teachers, principals and superin-
ing highly successful. He is a member of the studios where five instructors teach the various tendents and the instrumental instructors and
local musicians' union which places him in touch instruments of the orchestra. The purchase directors.
with practically every professional musician in price of a horn includes five lessons which are
"When we realize the true meaning of the
the city. It also enables him to reach beginners enough to give the prospective player an insight
word
'Association' we realize that we are not
studying under teachers, who, for the most part, into the work and effort necessary to become a
only
to
be interested in getting out of it all we
are also members of the organization.
worth-while player.
can, but in contributing to it in every way pos-
The drive is divided into divisions, such as
The store goes further than this, according sible. During the past years the most valuable
clarinet players, banjo, drums, violin and so on. to Hyman Rothenstein, president, for it not suggestions for the betterment and success of
A separate letter is being sent to each of these alone trains the musician but endeavors to place the instrumental work did not come from books,
groups announcing that Mr. Sautelli has taken him in an orchestra after he has reached a cer- supervisor conferences or instrumental experts,
charge of the department and during the coming tain standard of perfection. If orchestra open- but from parents, school heads and students.
week will have a special display of banjos, for ings are scarce the house organizes a band Hear this in mind as the work progresses. The
instance, for the inspection of those interested among its students and through this system success of your boy and girl in music and the
in that instrument. New mode'is and improved pupils are practically assured of work. Bacon success of the school orchestra is our work."
features are stressed. The campaign is not banjos, Martin band instruments, Ludwig drums
alone different but its appeal is directed solely at ;vrc included in the well-known lines carried.
the person interested in a particular instrument.
Good Work for Musical Education
Files Bankruptcy Petition
In this manner waste is reduced to a minimum.
The Musical Education Association recently
Dealer helps are used as envelope stuffers in addressed a letter to students which has acted
The Charles S. Walton Co., dealing in musical
this drive.
as an encouragement in the school work and instruments at 200 South Tenth street, Phila-
Display floor and wall cases have been re- has drawn a considerable number of beginners delphia, Pa., has filed a voluntary petition in
trimmed with green velvet backgrounds which into the classes just starting.
bankruptcy, with liabilities of $10,962 and assets
permits the exhibit of merchandise to best ad-
"Looking ahead and reviewing the past— of $3,849. David W. Amrani has been appointed
vantage. The department is also using a large most people will agree that this is a very ap- referee.
number of catalogs and small dealer helps in propriate time for two things. First, to review
window displays. These are placed, opened, our activities during the past months, balance
Consult the Universal Want Directory of
close to the instrument to which they relate. our successes against our shortcomings and de-, The Review. In it advertisements are inserted
Conn and Pan-American band instruments, Lud- termine what extent of progress we made dur- free of charge for men who desire positions.
wig and Leedy drums, Cundy Bettoney Silver ing that time. Second, to plan our work for the
clarinets and Slingerland banjos are among the balance of the year and then work the plan.
lines dealt in. Pal and Queen Maybell are new
"To students of music and those now playing
Slingerland models added recently.
in the school orchestra it will be interesting to
Kenneth Kneisel formerly with the J. W. look back and recall where you were in music
Greene Co., has joined forces with the new twelve months ago. A great many did not even
Wurlitzer store in Detroit. Irving Lohr repre- know how to hold a violin, cornet or clarinet
senting William Lang, Paramount banjos, called and to-day they are important members in the
on local dealers on his recent Western trip orchestra. A year ago some students were in
which took him as far as Omaha.
the struggling stages of music, trying to pro-
Few Really Good Old Violins
Played by Leading
duce a tone or endeavoring to play a simple ex-
Clarence S. Buchanan, violin maker, who has ercise. That exercise or piece of music that was
Musicians and Orchestras
his work and service shop in connection with almost impossible for them to play one year ago
the music store of D. M. C.aughling & Co., on would be ridiculously easy to-day. This de-
Adams street, decries the old violin hoax, which notes progress. Hundreds of students have ac-
Sold by Representative
has been practiced for years and is still paying
Music Merchants
big dividends to the perpetrators. He says the
Paramount,
Orpheum
and
large and most reliable dealers in America have
been going to Europe for years in search of
Langstile Banjos
old violins and many have agents abroad to pick
GROTON, CONN.
Sold by Leading Dealer*
up every instrument which is worthy of the
name old. The truth of the matter is that rela-
J. W. Greene Music Co., Toledo, Ohio,
Launches Specialized Sales Campaign
BACON
BANJOS
BACON BANJO CO., Inc.
Gold Medal Strings
for musical instrument*
Gold-plaUd Steel and
Wound Strings
Gibson Musical String Co.
B
*iM
lu
SEND FOR TRADE PRICE LIST OF
for
Violin, Viola,
'C«llo and Bass
MULLER & KAPLAN
154 East 85th St., N. Y.
M.LLANGE
f
Established 28 Yean
225 E. 24th St.
New York
WAVERLY PRODUCTS
We make a complete line of accessories
for fretted Instruments. Demand Wav-
erly accessories on your instruments.
Waverly Musical Products Co.
71 Tenth St.
Long Island City. N. Y.
MR. DEALER—1927 EDITION
NOW READY
America's Fastest Selling Tenor Banjo Method
MORRIS MODERN METHOD (original)
Shows the new Charleston stroke—Up-to-date in ever£_
way. Highest recommended Tenor-Banjo Method on
the market. Sells on sight.
Retails only $1 Net—Order your supply now
Send for catalogue gratis.
NICOMEDE MUSIC CO.
Altoona, Pa.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
TEOMCAI/NDSUPPLY
DEPARTMENT
William Bra\dWh\te,rec/imcal Editor
teachers, a considerable number of young chil-
dren. I find that on nearly all makes of grand
pianos, and on modern uprights too, the music
desk is placed too high for children. The stylo
of fall-board used on many uprights of thirty
Some of the Difficulties the Piano Tech- years or more ago, in which the music rack
consisted of a strip hinged to the fall-board,
of His Daily Labors in the Field
was not only better for children but more con-
venient
for an adult as well, especially when
"I am not at this moment referring to loose
playing
at
sight. No matter how good a sight
tuning pins, the existence and cause of which
player
one
may be, one is obliged now and then
have been discussed ably in previous articles
to
glance
at the keys, when there are wide
by yourself and other contributors. The pres-
skips.
ent growl is directed against the exact oppo-
On a Grand
site, namely, against tuning pins that arc too
"On a grand piano the trouble is even more
tight. It seems that some piano manufacturers,
having had trouble with loose pins, have now pronounced, and in fact there seems to be no
resorted to the practice of forcing too large a remedy here. In my own teaching I use a de-
pin into too small a hole, hoping thereby, to tachable rack, which I made myself, and which
remedy their troubles. This of course (the consists of a piece of three-ply veneer stained
looseness) is thus remedied but the remedy and varnished the color of my Steinway grand,
only introduces another trouble, namely, that with an arrangement whereby it bears on the
the pins now turn so hard that they are sub- regular rack as well as on the ledge and fall-
jected to considerable torsion, making- tuning board. The bottom of the music is thus brought
extremely difficult. I have come across pianos within six inches of the keys, which permits a
built in recent years, in which the pins are so youngster to read the music without having to
tight that the tuning hammer has to form a cock the head upwards at an angle of forty-five
very noticeable arc before they will budge; and degrees or more, at the same time allowing
when they do budge, the strings go, sometimes sufficient space for all necessary movements of
with a screech, in some cases as much as a quar- the hands.
"A decided improvement is called for, how-
ter of a tone too high or low, as the case may
be. And we all know what that means to tun- ever, in the construction of the lower part of
the music rack on many makes of grand pianos.
ing.
"I think that piano manufacturers should I refer to the strip on which the music sheet
realize that over-tight pins are not an efficient is supposed to rest. I say 'supposed' because
substitute for well-seasoned wood. One must in many cases it will not rest there. I know
admire the material and workmanship of most that I, and many others, too, have been an-
of the old pianos built from twenty to forty noyed times without number, by music slipping
years ago, yes, even of old squares built in the off the rack when a page was turned, and glid-
seventies; at least as regards their wrest plans. ing to the floor. One of the most idiotic of con-
Their tuning pins still turn smoothly and fairly structions is that in which the rack has a smooth
easily and yet have ample friction to stay where bottom with a ledge in front about one-half
put. This remark applies not only to the high- inch high. In turning the music quickly one in-
priced makes of those days, but to the medium variably either tears the page or knocks the
and low-priced ones as well. I still have to whole thing off". The annoyance can be im-
tune occasionally some of the latter class which agined, especially when one is accompanying
retailed at prices from $175 to $225 when new, in public. Another fool feature is a high
which for easy smooth turning of the pins in shoulder in the angle where tne bottom part
the wrest plank, while giving ample gripping joins the upright part. This causes the sheets
power, can give cards and spades to most of to curve at that point and adds to the difficulty
the high-priced pianos of recent and present- of turning. In my estimation the proper way
would seem to be to have a clear angle, and a
day build.
Musicians' Attitude to the Piano and
Music Desk Sins and Tight Tuning Pins
Massachusetts Tuner Relieves His Mind of
nician Encounters in the Course
HAT follows is good, real good. I
think that we are all indebted, very
much indebted in fact, to Mr. Schmitt
for his sincere and witty handling of some
tough subjects. At any rate, the real question
is, what are we going to do about these things?
"I wish to say Amen to the tale of woe re-
cited by E. U. Will in the February 5 issue
of the Music Trade Review, regarding the in-
difference of piano owners, including piano
teachers, to having their pianos tuned often
enough.
"That trouble is not confined to rural com-
munities by any means. I live within six miles
of the city, which considers itself to be the
Athens of America, and the Hub of the Uni-
verse, namely, Boston. As a tuner for some
well-known piano teachers in that city and its
suburbs, I have often been astonished at the
extent to which most of them allow their pianos
to get out of tune and below pitch. And since
this is true of so many teachers, evidently con-
ditions must be worse among the majority of
the pupils.
Those Musicians
"The joke of the matter is that the majority
of teachers and students even seem to be un-
able to distinguish the difference between a
straight and a 'wiggly' unison, unless this
amounts to something like a half-tone. I have
tuned for some fine concert pianists and even
among them have found cases of inability to
hear fine shades of difference. More than once
I have been disgusted, after doing a careful and
artistic piece of work for a teacher, to be told
that he or she 'did think it sounded a bit better. 1
Often only after I have not only tuned but
re-voiced, some old tin-panny rattletrap does
there come the admission that 'it really does
sound very much better.' And there are ac-
tually those who prefer a beating or 'wiggly'
unison to a straight one, saying that the piano
then has such a lovely vibrato!
"Just as the rooster in 'Chanticleer' thought
that he was causing the sun to rise by his
crowing at dawn, so some of these 'vibrato'
people imagine that when they wiggle their fin-
gers on a piano key after it has been depressed,
they can cause a vibrato sound. The ignorance
of the mechanism of the piano thus indicated
is very common.
"Again, if a piano student should ask his or
her teacher what is meant by the equal tem-
perament, or why the keys C F G or A arc some-
times written B sharp, E sharp, F double sharp
or G double flat, the average teacher would be
unable to answer.
"And now, having let forth the preceding
growls, let me emit another.
"This one has to do with tuning pins on
pianos built during recent years. Nor am I re-
ferring altogether to low or medium-priced in-
struments, but to the products of some of the
best factories.
W
Punching*
Washers
Bridle Straps
5814-37th Ave.
Music Desk Sins
"There is yet another item of piano construc-
tion which I should like to speak of at this
time, from the standpoint of one who is not
only a tuner but a teacher of piano as well.
Aniong my pupils I have, like nearly all piann
"MARKDOWNS"
ARE UNNECESSARY
D
EALERS everywhere are finding it
easy to repair damage to varnished
surfaces—consequently making big sav-
ings through the elimination of the
necessity for mark-downs. Our little
booklet "How to Repair Damage to
Varnished Surfaces" tells how you, too,
can do this. A copy of this will be
sent to you free upon request.
The M.L.Campbell Co.
1OO8 W. 8th St.
Kansas City, Mo.
George W. BvaunsdorE, Inc.
Direct Manufacturers of
TUNERS' TRADE SOLICITED
Associate, American Society of Mechanical
Engineers; Chairman, Wood Industries
Division, A. S. M. E.; Member, American
Physical Society; Member, National Piano
Technicians' Association.
Consulting Engineer to
the Piano Industry
Tonally and Mechanically Correct Scales
Tonal and Technical Surreys of Product
Tonal Betterment Work In Factories
References
to manufacturers «f unquestioned
position in Industry
For particulars, address
209 South State Street, CHICAGO
Piano Tuners
Also—Felts and
Cloths, Furnished
In Any Quantity
Woodaide, L. I., N. Y
28
William Braid White
and Technicians
are In demand. The trade needs tuners, regu-
lators and repairmen. Practical Shop SchooL
Send for Catalog M
Y. M. C. A. Piano Technicians School
1421 Arch St.
Philadelphia, Pa.

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