Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
Powerful
Selling Force
The store that features "CEN-
TURY EDITION" has back of it
the selling force of twenty-five of
America's BEST magazines that are
carrying Century's National Ads,
asking their sixty million monthly
readers to go to their dealer and buy
their Century music.
That should be you—
Century
235
W. 40th Music
St.
41
The Music Trade Review
DECEMBER 18, 1926
Pub.
Go.
New York
Witmark Announces a
New Uke Album
strument, after making use of instruction books,
demands the very best in the way of standard
publications. The Witmark Black and White
Series, containing hundreds and hundreds of
numbers, makes possible the publishing of
numerous compilations with ukulele arrange-
ments. In its first two books the numbers from
the Black and White Series have been very
carefully chosen and edited and thus, while
meeting a present-day demand, are of construc-
tive character. Publications of this caliber
should not only be helpful in continuing the
interest in these small instruments, but they
should be most helpful in adding to the inusical
education of hundreds of youths.
Another book that has been announced for
early release by M. Witmark & Sons is called
"Echoes From Erin." This is a collection of
ballads, novelties and comics, both old and new,
"compiled expressly for and dedicated to all
those who love Irish songs." For many of its
forty-odd years as publishers, M. Witmark &
Sons have been known as "The House of Irish
Hits," so it is quite appropriate for this organ-
ization to issue a new collection of the above
character.
"The Desert Song"
Scores a Big Hit
New Romberg Operetta Likely to Have Long
Run—M. Witmark & Sons Publish Score
Broadway, quick to welcome and as quick to
reject the various productions that vie for its
favor and applause, has set its stamp of highest
approval on the romantic operetta, "The Desert
Song." This attraction, which opened up about
Some time ago M. Witmark & Sons, pub- two weeks ago at the Casino Theatre, has
lishers of the Black and White Series of ballad settled down to an indefinite run. The book
successes, brought out a ukulele album con- and lyrics of "The Desert Song" are by Otto
taining many of the numbers in this series. The Harbach, Oscar Hammerstein, 2d, and Frank
success of this "Album No. 1" was immediate Mandel, with music by Sigmund Romberg.
and the many commendatory letters from deal-
The show not only boasts of an extremely
ers have induced the Witmark firm to bring out interesting plot, exceptionally suited characters
"Ukulele Album No. 2." This also contains and breath-taking scenery and costumes, but
selections from the famous Black and White one of the richest musical scores. With such
Series.
successes to his credit as "Blossom Time,"
The demand for ukulele publications seems to "May Time," "Louie the 14th," "The Student
know no bounds and the enthusiast for this in- Prince" and "Princess Flavia," Mr. Romberg
has written another score which will add to his
glory. The two outstanding numbers in the
show are "One Alone" and "M;irch of the Riffs."
T. B. Harms & Co. publish the music by
arrangement
with M. Witmark & Sons.
To Strengthen the Weaker Fingers—To Develop the Legato
Touch, or the Staccato Touch—To Use as a Study in Wrist Work,
Mr. Romberg, who, it seems, is never happy
Octave Work. Left Hand Melody, Crossing the Hands—and
unless busily engaged in concocting new tunes,
Dozens of Other Problems?
has placed with Shubert his new operetta, "Bar-
You Will Find the Answer in the List of
bara Fritchie," which is now in rehearsal.
Judging from advance reports, the music in this
production bids fair to even outdo his previous
ACCORDING TO
successes, if that is possible. In addition, Mr.
Romberg is also working on several other pro-
From the Newly and Thoroughly Revised
ductions which will make their bow to the
public before long.
Mr. Romberg is under contract to write exclu-
P W T 1 WORLD-FAMOUS
sively for M. Witmark & Sons, and his works
are published elsewhere by special arrangement
with them.
Contains Selection From Black and White
Series—"Echoes From Erin" Another New
Publication
What Shall I Give My Pupil?
Can't Go Wr
Aiuf
SUNDAY
KATINKA
PRECIOUS
ADORABLE
BARCELONA
SYMPATHY WALTZ
CALLING ME HOME
HI DIDDLB DIDDLE
BESIDE A GARDEN WALL
THAT'S WHY I LOVE YOU
MY GIRL, HAS EYE TROUBLE
IN A LITTLE SPANISH TOWN
HELLO, ALOHA, HOW ARE YOU?
WHERE'D YOU GET THOSE EYES?
YOUR HEART LOOKED INTO MINE
I'VE LOST ALL MY LOVE FOR YOU
WHILE THE YEARS GO DRIFTING BY
KISS YOUR LITTLE BABY GOOD-
NIGHT
I'D RATHER BE THE GIRL IN YOUR
ARMS
IT MADE YOU HAPPY WHEN YOU
MADE ME CRY
JUST A BIRD'S-EYE VIEW OF MY OLD
KENTUCKY HOME
Write for Dealers' Price
LEO
ration under a New York State charter. It is
understood besides publishing popular songs the
company known as Walter Goodwin, Inc., plans
to establish music shops in many principal cities
throughout the country.
The Composer of "In
a Little Spanish Town"
The remarkable success being achieved by
the Leo Feist, Inc., number "In a Little Spanish
Town," has brought fortli inquiry as to who is
responsible for this unusually attractive waltz
song. The melody was written by Mabel Wayne,
a newcomer to the popular writing field, but
who last season contributed a number that was
just as widely received, called "Don't Wake Me
Up, Let Me Dream." The words for "In a
Little Spanish Town" were supplied by Sam
Lewis and Joe Young, two old-timers in the
writing field, who, of course, should be ex-
pected to contribute their share to the song
success.
MUSIC CLASSIFIED
Some of the
PIANO TECHNIQUE
BEST
SELLERS
M •KlNLEY
1
OF
t EDITION
u i I 1UIN Oh
r-
oc
aopy
i
r-
15c
acopy
STANDARD
TEACHING MUSIC
Goodwin, Inc., Chartered
Walter Goodwin, the composer of popular
^ongs, has organized a music publishing corpo-
Selected by
STURKOW RYDER,
A REAL BIT OF MELODY
Celebrated Teacher, Composer and Concert Pianist,
and HENRY S. SAWYER,
Well Known Music Critic.
EDITORIAL STAFF of the McKINLEY PUBLICATIONS
Frederick A. Stock (Editor-in-Chief "Music in the Home"
Edition), Anne Shaw Faulkner (Music Chairman, General
Federation of Women's Clubs). Sturkow Ryder, Victor Gar-
wood, Allen Spencer, Clarence Eddy, Arthur Olaf Andersen,
Allen Ray Carpenter, Henry S. Sawyer and Others.
Send for Catalog of "One Thousand and One" Piano Selections.
McKINLEY MUSIC CO.
1501-1515 E. 55th St.
CHICAGO, ILL.
Copyright, 1921, by McKinloy Music Co.
CHERIE
I LOVE YOU
H A R M S INC. 62 W. 45TH ST..N.YG,
In
The Witmark Black & White Series
SECULAR
GYPSY LOVE SONG
KISS ME AGAIN
MY WILD IRISH ROSE
WHEN IRISH EYES ARE SMILING
MY HOUR
WHO KNOWS?
AH! SWEET MYSTERY OF LIFE
DEAR HEART, WHAT MIGHT HAVE BEEN
CAN'T YO' HEAR ME CALLIN', CAROLINE?
MOTHER MACHREE
SMILIN' THROUGH
ASLEEP IN THE DEEP
JUST BEEN WOND'RING, ALL DAY LONG
IN A LITTLE TOWN NEARBY
SUNRISE AND YOU
THE LAMPLIT HOUR
THAT WONDERFUL MOTHER OF MINE
THAT OLD IRISH MOTHER OF MINE
SACRED
TEACH ME TO PRAY
I COME TO THEE
THE SILENT VOICE
GOD SHALL WIPE AWAY ALL TEARS
A LITTLE WHILE
IT WAS FOR ME
O LORD, REMEMBER ME
GRATEFUL, O LORD, AM I
M. WITMARK & SONS, NEW YORK