Music Trade Review

Issue: 1926 Vol. 83 N. 20

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
34
The Music Trade Review
OLDEST AND URGBT HOUSE IN U S TRADE
Dependable
MUSICAL
MERCHANDISE
WHOLESALE
ONLY
CATALOG ON
APPLICATION
ESTABLISHED l « 5 +
CBruno frSon inc.
35J*S5B FOURTH A V E - N.V. C.
Buegeleisen & Jacobson
Supplementary Catalog 140
Special Attention Directed in Compiling New
Book to Items Which Have Proven Them-
selves Best Sellers
The trend of the musical merchandise trade
has been accurately reflected in a special supple-
mentary catalog, No. 140, just issued by the
firm of Buegeleisen & Jacobson, wholesalers
of musical merchandise, 5-7-9 Union Square,
New York. That this document has a special
interest for music dealers at this time may be
understood from the editorial note on the first
page reading as follows:
"In compiling this supplementary catalog,
No. 140, special effort and attention have been
directed to selecting numbers in every branch
of musical merchandise which have proven
themselves to be the best sellers throughout the
country for the past year.
"The thought that prompted the special selec-
tions contained in this catalog was the desire to
be of aid to the dealer in selecting his stock for
Fall and Winter, out of a summary of numbers
from which he could choose, knowing that they
were right, both in selling attractiveness and
price. Many items have been reduced in price
and represent a genuine saving of from 15 per
cent to 25 per cent. New items have been added
from both America and Europe, reflecting the
latest-changes and trend in musical merchandise
throughout the world.
"Our ideals and policies are well known to the
trade. We pledge the co-operation of our en-
tire organization to a further continuation of
r
oltons
jjNo.l
Electric
RtAesiEtcii
Hie Slipperiest
Combination Evey
by Hand of JMan
VICTOR
TALKING
MACHINES
BRUNO MfW7 these ideals, both to those already familiar to
this house and to those whom we look forward
with pleasure to serving in the near future."
This catalog includes the celebrated Durro
violins, bows and strings, also the S. S. Stew-
art (makers of musical instruments for fifty
years) banjo mandolins, guitars, mandolins and
ukuleles.
Song-O-Phones Bring
Customers to the Store
Experience of Music Merchants With Sono-
phone Co. Products Proves This in Every
Case
Put imitation band instruments in your
window and bring Song-O-Phone buyers into
your store. This is the advice given music deal-
ers by B. M. Carlisle, general manager of the
Sonophone Co., 548 Wythe avenue, Brooklyn,
N. Y., who points out that dealers in all parts
of the country are passing up sales that could
easily be made with very little effort.
The Sonophone Co. is creating a big demand
for these imitation band instruments as a re-
sult of its advertising. Schools and organiza-
tions are buying them in groups, which means
large sales, but in hundreds of cases the buy-
ers find that they have to go direct to the
Sonophone Co. for the instruments because the
local dealer does not carry them in stock.
If so many sales can be made direct by the
company to the consumer, Mrs. Carlisle rea-
sons that a great many more would come if the
dealer had the merchandise on display with
resultant profit to the dealer, and most dealers
will appreciate the correctness of this state-
ment. All that is necessary is to carry a com-
plete line of instruments in order to have the
Song-O-Phone agency.
"There are thousands of persons both old
and young who can easily be prevailed upon to
purchase such a novel instrument as the Song-
O-Phone," declared Mrs. Carlisle in an inter-
view with The Review this week. "All it takes
is the proper display and a reasonable demon-
stration.
"The trouble with the average musical in-
Black Diamond
Strings
Holton oil has more than a quarter century of outstanding
success in its favor and is more popular with musicians t o .
day than ever before.
A staple all-year-round article in constant demand.
Sanitary and dean. N o . 1 for Trombones and Saxophones.
Holton Clarke for valves. No> 3 for Clarinets. Retails at
£.25 a bottle. Write for information on our terms to dealers.
The Holton Agency Franchise becomes more valuable each
year. Write about it,
THE WORLD'S BEST
"Cher 300.000 Bottles Sold Yearly"
FRANK HOLTON & CO.
.
J
Manufacturers of Hollon's—America's Greatest Band Instruments
56? CHURCH ST., ELKHORN, W I S .
National Musical String Co.
N«w Brunswick, N. J.
NOVEMBER 13, 1926
strument dealer is that he will not give the
proper display to the Song-O-Phone. It is for
this reason that some dealers do not sell large
numbers of these instruments.
"Song-O-Phones are sold by the thousands
each year by progressive dealers in all sections
of the country. Repeat orders are received from
these merchants.
"We are consistently advertising and cir-
cularizing direct to the consumer. In every
instance we urge the prospective purchaser to
visit the nearest music store. Yes, we are con-
stantly building sales and creating new buy-
ers for the dealers in America, yet there are
only a small number of musical instrument re-
tail merchants who are co-operating and lend-
ing a helping hand.
"Some of these dealers buy from their jobber
or manufacturer only when a customer calls
and asks for a specific article. If the dealer
should happen to have the instrument or ac-
cessory desired by the customer on hand, then
a sale is immediately made. Let the dealer be
out of stock of the article asked for by the
customer, will the latter wait until the dealer
orders and receives the goods needed? No.
What is the result? A sale lost. The pro-
gressive dealer who carries an ample supply of
musical instruments and accessories will al-
ways do business, make larger profits and build
future sales with greater prestige than the
house that always is out of sufficient stock."
Chicago Musicians Dance
CHICAGO, I I I . , November 8.—The Chicago Fed-
eration of Musicians held its annual dance and
party at the Coliseum Monday, November 1,
with the largest attendance it has ever had.
In addition to members of the professional
trade and the dealers, there were over twenty
leading recording orchestras of the city to fur-
nish music for the dancers, including those of
Paul Ash, Ted Lewis, Oriole Orchestra, Bennie
Krueger, Art Kahn and many others.
Paramount, Orpheum and
Langstile Banjos
Sold by Leading Dealers
MLLANGE

Established 28 Years
225 E. 24th St.
New York
BACON
BANJOS
Played by Leading
Musicians and Orchestras
Sold by Representative
Music Merchants
BACON BANJO CO., Inc.
GROTON, CONN.
WAVERLY PRODUCTS
We make a complete line of accessories
for fretted Instruments. Demand Wav-
erly accessories on your Instruments.
Waverly Musical Products Co.
71 Tenth St.
Long Island City, N. Y.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
TECHNICAL^SUPPLY DEPARTMENT
William Braid White, Technical Editor
The Fundamental Scientific Principles
Which Are Behind the Hammer in Piano
Cristofori Did a Pretty Complete Job in the Original Piano With the Problem of the Hammer
and Thus Little Attempt Was Made for Years to Study the Meeting of the Hammer and
Wire—Some of the Problems Confronting Makers of Hammers of Present Day
HOSE who from time to time feel them-
selves tending towards a certain impa-
tience at the leisurely pace of the transi-
tion from ancient to modern methods in piano
making should pause long enough to consider
the case of the hammer. It was with the inven-
tion and application of this device that Cristo-
fori entered that new path of tone production
along which the whole long way of the piano-
forte industry has traveled during two hundred
years. His first care evidently was to perfect
the shape and the material of this device, for we
find, as between the sketch made by Maffei in
1711 and the 1720 and 1726 instruments happily
preserved to us, an enormous mechanical differ-
ence. It is plain that the pioneer and inventor
had in the interval thought out the details of the
percussion problem to a remarkable degree of
accurate conclusion. During the ten years of
experiment which elapsed between his disclo-
sures to Maffei (1709) and the construction of
the instrument now in the Metropolitan Mu-
seum of New York Cristofori traveled a long
way. He learned to graduate the sizes of the
hammers from bass to treble. He learned to
shape them ovalwise in the bass, and to graduate
them also to more and more sharply pointed
outlines as he went up in the scale. He learned,
too, though this is beyond our immediate con-
cern, to mount them on pivoted stems and to
connect them with the keys by means of a mech-
anism of which the principles have not yet been
surpassed. And he undoubtedly experimented
with various sorts of coverings, ultimately
settling upon the leather which for a hundred
years held its own against all competition.
In a word, Cristofori did a pretty complete
job on his hammers, and it is therefore not so
astonishing as it otherwise might be to learn
that his successors made very little attempt for
many years to investigate scientifically the prob-
lems surrounding the meeting of hammer and
wire. Nor, in fact, need we be astonished if
we find that hammer making is still a matter
of experiment, trial and error, with the methods
now in use mainly based upon the results of
many such rough processes. That hammers are
so very good and do so well what they are
designed to do only shows, of course, that ex-
periment is the basis of all mechanical achieve-
ment.
What Are "Scientific Methods"?
On the other hand . . . and this is some-
thing that a certain type of mind can not or will
not see . . . it is precisely upon experiment
that, all scientific "theories," so called, are based.
It is the belief of most so-called "practical"
men (meaning by that men who, in the words
of a great scientific experimenter, "feel them-
selves at liberty to practice only the errors of
their predecessors") that scientific "theories"
are dreams adumbrated by gentlemen sitting
apart and remote from the world in university
classrooms, or roaming amidst academic shades.
T
Piano Technicians School
Courses in Piano Tuning, Regulating and Repairing.
(Upright, Grand, Player and Reproducing Pianos.)
Professional Tuners have taken our courses to
broaden the scope of their work. Write for Catalog R.
The T. M. C. A. • ! Philadelphia, 1421 Arch Street
In fact, of course, scientific "theories" are the
painful result of many experiments repeated
over and over again with an excess of precau-
tion against errors of judgment and an excess
of accurate measurement and determination of
quantity which would drive a practical man
crazy, until results have been obtained, checked,
rechecked and verified to a point from which
an explanation of them can be found to cover
all the facts. The findings are then submitted
to the judgment of the scientific world, and only
after they have been repeatedly confirmed by
independent workers are they likely to be
adopted by the general consent of scientific men
as the basis of a full-fledged "theory." Until
that time comes they remain at best the basis of
a "working hypothesis," which is to be thrown
aside the moment some contradictory fact bobs
up. Huxley once said, with his usual good-
natured sarcasm, that the solemn humorless
Herbert Spencer's only notion of a tragedy was
a theory killed by a fact. That little quip gives
a sidelight on what I mean.
Now the point of this digression is that, if
the processes and methods of scientific inquiry
had early been devoted to musical instruments,
and especially to that most fascinating of all
such instruments, the pianoforte, we should by
this time know much more than we do know
jfbout tone production, we should by now be able
much better to control it and to produce some-
thing supremely good, both in quantity and in
quality. And in the case of such scientific work
ever having been done (which unhappily is only
an assumption without basis) we may be sure
that attention would have been centered upon
(1) the wire, (2) the hammer, and (3) the sound
board. These elements would have been sub-
jected to analysis, their physical functions have
been ascertained and working hypotheses have
been framed concerning the obscure problems
of their behavior when working interdepend-
ently. In this way gradually there would have
been built up an accumulation of evidence upon
which might have been erected rules for design
and construction far surpassing anything at
which by ruder methods we have hitherto been
able to arrive.
Nothing like this, in fact, as we know, did or
could happen. Actually things took their own
William Braid White
Associate, American Society of Mechanical
Engineers; Chairman, Wood Industries
Division, A. S. M. E.; Member, American
Physical Society; Member, National Piano
Technicians' Association.
Consulting Engineer to
the Piano Industry
Tonally and Mechanically Correct Scales
Tonal and Technical Surveys of Product
Tonal Betterment Work In Factories
References to manufacturers of unquestioned
position In Industry
For particulars, address
209 South State Street, CHICAGO
35
course and piano construction went on its way.
What we have learned about the behavior of
the hammer in its contact with the string, and
of the string in its contact with the hammer
has been very little. Scientific statement on
the subject, based upon scientific investigation
under controlled conditions, can hardly be said
to have existed in any form available to the gen-
eral technical public, until the publication of
Ortmann's epoch-making book two years ago.
To-day, because of what that book contained,
and what it expressed, there is more disposition
on the part of piano technicians to speak freely
and to impart for general good more of their
own persona] knowledge. In a word, the epoch
of scientific investigation is apparently at hand,
at least so far as concerns the string, hammer
and sound board of the pianoforte.
The Known Facts
Among these, the hammer remains always
fascinating and mysterious. We can put our
knowledge of its influence upon tone into the
following sentences:
1. When a string is struck it breaks up into
segmental vibrations after its whole length
vibration has been evoked. This segmentation
arises from the reflection of the energy from
one end to the other of the string, and the
consequent crossing of impulses and setting up
of stationary waves.
2. The quality or color of the sound emitted
by a struck string depends upon the wave form,
which is another way of saying that it depends
upon how many of the segmental vibrations
into which the motion of the string becomes
subdivided have sufficient amplitude to be au-
dible. Since the amplitude in each case must
vary inversely with the length of the vibrating
segment, the smaller segments vibrating with
lesser amplitude, it follows that a strong stroke
upon a string brings out more of the audible
results of segmental vibrations (audible partial
tones) and therefore of the quality of the sound,
corresponding to the complex of these, what-
ever this may be. In other words, the quality
of the sound is partly dependent upon the power
of the stroke delivered by the finger on the
key. Every change in hammer velocity (loud-
ness) corresponds to a parallel change in quality.
3. The wave form taken up by a string also
depends upon the nature of the material with
which it is struck and upon the shape of the
striking surface. Generally speaking, it may
be taken for granted that, when struck with a
hard, sharply pointed hammer, as, for instance,
a very light and short sharp-pointed steel bar
set into a handle, a pianoforte string will de-
velop at least eight well-defined and audible seg-
mental vibrations, corresponding (with one ex-
ception) to the elements of the major chord of
the fundamental. The exception is the seventh
partial, which is dissonant. Moreover, there will
probably be higher partials developed, depend-
ing upon the length and the stiffness of the
string, and these will be dissonant, of course.
4. It is also certain that when such a string
is struck by such a hammer as described in
paragraph three, directly upon one of its nodal
points, the partial tones (segmental vibrations)
originating at that node will be blotted out.
It follows, therefore, that the partial tone suc-
cession which appears as the result of setting
(Continued on page 36)
Tuners and Repairers
Our new illustrated catalogue of Piano and
Player Hardware Felts and Tools is now
ready. If you haven't received your copy
please let us know.
OTTO R. TREFZ, JR.
2110 Fairmount AT*.
PhlU., Pa.

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