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The Music Trade Review
OCTOBER 16, 1926
Targ & Dinner Announce
New Line of Ukuleles
Monthly Publication of Firm Decribes "Sweet-
hearts," the New Line Including Ukuleles and
Banjo Ukuleles
CHICAGO, In.., October 9.—Tin: "Sweethearts,"
a new line of concert and banjo ukuleles which
has recently been added to the catalog of the
Targ & Dinner Music Co., 229 West Randolph
si eet, is introduced in the latest issue of Items
of Interest, a periodical published by the com-
pany every month devoted to the interests of
the music merchant.
The new "Sweetheart" models are beautifully
illustrated on an attractive stipple background.
The professional concert size ukulele is de-
scribed as finished in gun-metal black, with
top, bottom edges and sound hole bound with
white celluloid and an attractive decoration of
red hearts with white and gold rings around
the sound hole. The name "Sweetheart" ap-
pears in an attractive three-color design at the
foot of the bridge.
The banjo ukulele is made with an all-metal
rim with twelve brackets, hardwood nee).'
equipped with a nine-inch wood resonator,
bound with white celluloid and decorated in
the center with a border of three colors. The
body, neck and rim are finished in a gun-
metal black and other features of the instru-
ments include patent pegs and three position
dots. The name "Sweetheart" also appears in
an attractive three-color design at the foot of
bridge. The instruments are made by the
Richter Mfg. Co., well-known manufacturer of
stringed instruments.
Following the introduction of these models,
the next section is devoted to the listing of
the company's line of banjos and banjo outfits.
Included is a showing of the well-known Aris-
tocrat line and a line of tenor banjos.
The violin section not only lists the line
of violins, including the E. Rheinhold Schmidt
instruments, but also gives a complete line of
cases, violin bows and accessories. Several
pages are also given over to other styles of
ukuleles and banjo ukes as well as accessories
and the following three pages list a complete
line of Hohner harmonicas. The balance of
the catalog is given over to accessories and
"specials," including the announcement of the
octagon-shaped banjo ukuleles, as another late
addition to the line.
Store Band Helps Raise
Funds for Instruments
Band Made Up of Salesmen of Charles M.
Zitzer, in Mansfield, O., Gives Concerts to
Finance Equipment of Bands and Orchestras
MANSFIELD, O., October 11.—Charles M. Zit-
zer, who operates a live band instrument
department in his store at 35 North Main street,
in addition to a complete line of pianos, phono-
graphs, radios, etc., has been very active in
organizing bands in the local schools, institu-
tions and industrial organizations. The sales
staff o-f the store has organized its own orches-
tra, which plays in schools, clubs and before
other groups at frequent intervals, the money
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received for admission to the concerts being
devoted to funds for the purchase of band and
orchestra instruments for the various units.
Mr. Zitzer states that the work of the orches-
tra in assisting in the raising of funds, for the
equipment of school bands and orchestras par-
ticularly, has been most effective in the develop-
ment of sales, particularly in King band instru-
ments, which are featured.
The Zitzer store recently had exhibits at
neighboring county fairs and realized consid-
erable business from that source. It is inter-
esting to learn that the management has dis-
continued the use of bands at such exhibits,
finding that, although the music attracts the
crowd, it is difficult for the salespeople to de-
velop contact under such conditions. Although
fewer people visit the exhibit where musical
programs are not offered, those who do stop to
inspect the instruments can be more readily
developed into prospects and customers.
Plays a Buescher Now
CHICAGO, III., October 11.—Thelma Combes,
well known among the professional trade as a
popular player on the double or string bass,
New Grover Circular
An attractive colored circular featuring the
complete line of Grover products has been sent
to the trade by A. D. Grover & Son, Inc., man-
ufacturer of musical merchandise accessories,
Long Island City, N. Y. The Grover line in-
cludes thirty-three styles of bridges, twelve
styles of pegs, seven tailpieces, a counter dis-
play assortment cabinet and numerous supplies
for various instruments. Some of the featured
items are the Presto extension tailpiece, De
Luxe tailpiece, Ideal and Simplex tailpieces,
Grover banjo wrench, tone ring, pick holder,
Simplex and Multitone mutes, Non-Tip and
Standard and De Luxe bridges.
String House Chartered
CHICAGO, III., October 11.—The Cullinan Gut
String Co., 1100 West Forty-seventh place, has
been incorporated to manufacture gut strings
for musical instruments. The incorporators are
William L. Cullinan, Florence Anderson and
William H. Katts.
Thelma Combes
and who has played for a number of years at
the leading cafes in Chicago as well as at the
recent concert given by the Women's Sym-
phony Orchestra, has recently taken up the
saxophone and is now making her debut with
a Buescher saxophone. She is shown here with
her new Buescher instrument.
Insist on the Original Green Cover Edition
AMERICA'S LEADING SELLER
Morris Modern Method for Tenor Banjo
By Wm. (Banjo Bill) Morris
A complete course containing all the necessary
material for the modern jazz Tenor Banjo player,
endorsed by the leading banjoists now of or formerly
with Waring's, Westphals, Arnold Johnson, Vir-
ginians, Paul Whiteman's, S.S. Leviathan, Wig-
wam's, Gold's, Orioles, Etc.
Latest improved edition now ready
Price $1.00 net
Send for our complete catalog of modern
musical merchandise
NICOMEDE MUSIC CO.
Manufacturers and Publishers
-
ALTOONA, PA.
Consult the Universal Want Directory of
The Review.
SEND FOR TRADE PRICE LIST OF
DURRO
for
Violin, Viola,
'Cello and Bass
AND
STEWART
1S4 Eaat 88th St., N. Y.
Largett Wholesale
Musical Merchandise
House in America
Buegeleisen & Jacob son
5-7-9 Union Square
NEW YORK
Gold Medal Strings
for musical instruments
' Gold-plated Steel and
Wound Strings
Gibson Musical String Co. •-JH!"*
GRET5CH
42*48 EAST 20™5T, MEW YORK