Music Trade Review

Issue: 1925 Vol. 81 N. 4

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
44
THE MUSIC TRADE REVIEW
Preparing New Catalog for
Lange Line of Banjos
desired by the customer. The Langstile line,
which has been built expressly for the beginner,
is also made in four styles, and these instru-
ments also have an optional resonator. The
Orpheum and Langstile Instruments to Be catalog will also list the new Langstile banjo-
Featured in Attractive New Booklet Now in ukulele.
Hands of Printer
Mr. Lange has completed arrangements for
the holding of the annual outing of Lange em-
The new catalog of Orpheum and Langstile ployes, which will be held as usual at Karat-
banjos to be issued by William L. Lange, man- sonyi's picnic grounds, Great Neck, L. I., on
ufacturer of Paramount, Orpheum and Langs- Saturday, August 1.
tile banjos, 225 East Twenty-fourth street, New
York, is now in the hands of the printer, and
should be delivered to Orpheum dealers within
a few days, according to J. Pitman Grant of the
advertising department of the Lange establish-
Well-known Banjo Artists Create Demand for
ment.
Instruments Wherever They Appear During
Mr. Grant reports that the new book will
Their Tours of Country
contain a complete listing of the new revised
Orpheum line, which contains four styles, each
BOSTON, MASS., July 20.—Mitchell Brothers, who
of which will be sold with a resonator back if
have been achieving considerable national prom-
inence as banjo artists, are doing a world of
good for music dealers in towns and cities
where they play, according to William Nelson,
advertising manager of the Vega Co., manu-
facturer of Vegaphone banjos, the instruments
used by the Mitchells.
With tb« •xceptlon of th« famous
Paramount Iin« f which !• sold on th«
When the Mitchells arrive in town they im-
•xclutir* agency basis, Lanr* banjos
are now sold direct to music dealers
mediately win the approval of all those inter-
ererywhere.
ested in the banjo and when it is discovered
_ n w c f ! l a th© Banjo made
a n g S l l l C
for the Beginner
that they are using Vegaphones the local Vega
The Lanrstile banjo enables you to serve a
agent
finds that he begins to receive more calls
bit* class of trade satisfactorily, being- made
for Vegas.
for the beginner. Lanrstile dealers will b«
liberally supplied with sales helps and
The Mitchell Brothers have attained national
literature.
fame through their Victor records and ap-
--. 1_ —^ _ _ m -.-. for the
pearances in the Keith theatres throughout the
r p n e i l IT! skilled Amateur
We are now able to ©ffer this celebrated
country. Their records, which Vega dealers are
professional favorite direct to the trade.
using to demonstrate Vega instruments, are
S u p e r - O r p h e u m professional
unusually popular.
Mitchell Brothers Doing
Good Work for the Banjo
the Lange
Banjo Lines
L
This jreatly improved instrument meets the
needs of the professional and promises to add
to the reputation of an old name.
P a r a m o u n t '&£?
This line is sold to only one dealer in a city
on the exclusive agency basis with full pro-
tection. Some territory Is still open for the
Paramount line. Write and we will fladly
tell you if your territory is open.
Dealers: Write for Proposition!
M1.LANGE
f
Established 27 Years
225 E. 24th St.
New York
Demand for Accordions Is
Strong, Says Buegeleisen
Dealers Stocking Up in Anticipation of Increase
in Prices of Those Instruments—Strong De-
mand in Prospect
Samuel Buegeleisen, head of the musical
merchandise wholesale house of Buegeleisen &
Jacobson, 5-7-9 Union Square, New York, re-
ports a good demand for accordions from deal-
ers throughout the country. Mr. Buegeleisen
attributes this demand for accordions largely to
the knowledge of the dealers that these instru-
ments arc likely to advance in price, as indi-
QRETSCH
Trade
Mark
MUSICAL MERCHANDISE
' MUSICAL INSTRUMENT MAKERS
SINCE 1883
The Fred Gietsch
6O Broadway Brookb
201—"Bugle Band," genuine Koch
Harmonica. 10 double holes, 40
reeds, brass plates, heavy convex
finely nickel-plated covers full
octave tuning. This is the choice
of experienced players. Like
all Koch Harmonicas, guaranteed
perfect in tune. Each instrument
is packed in a hinged box with
embossed lettering. Per doz., $2.70
ANDS KOCH, Inc.
Office and Show Room
1133 BROADWAY, NEW YORK
Write for' Catalog and Price*
Shipping and Stock Room
NEW DORP, S. I., NEW YORK
JULY 25, 1925
cated by Mr. Buegeleisen in these columns some
time ago. European conditions still indicate
that a rise in accordion prices seems probable.
Mr. Buegeleisen is inclined to predict that
there will be a strong demand for all lines of
musical merchandise in the Fall. While ukuleles
seem to have the call during the hot weather
months Mr. Buegeleisen, who is one of the
most experienced forecasters of the musical
merchandise market, believes that the decided
stimulus of public interest in music will be re-
flected in larger sales of musical instruments
beginning, probably, in September. That this
feeling is shared by prominent dealers is shown
by the orders being placed now for late August
delivery.
J. J. D. Taylor Visits
Dealers in the East
Sales Manager of Waverly Products Co., Inc.,
Finds That the Trade Is Preparing for a
Very Active Fall Business
J. J. D. Taylor, sales manager of the Waverly
Musical Products Co., Inc., maker of hardware
and trimmings for musical instruments, Long
Island City, N. Y., has returned from a short
trip on which he visited practically all the man-
ufacturers in the East. Mr. Taylor found all
fretted instrument makers extremely busy and
naturally this state of affairs was reflected in
the volume of orders brought back to the fac-
tory by the Waverly sales manager.
The demand for Waverly products so far ex-
ceeds the supply that Factory Superintendent
Sparkes has been instituting measures to speed
up production in order to take care of these
orders. Several new machines have recently
been installed and the factory space has been
rearranged to make for more production.
Anthony Colluci Joins
Vincent Lopez Orchestra
Well-known Banjoist, User of Davega Instru-
ments, Connects With New York Organiza-
tion—Has Wide Reputation as Artist
BOSTO.V, MASS., July 20.—Word has been re-
ceived here by William Nelson, advertising
manager of the Vega Co., maker of Vegaphone
banjos, that Anthony Colluci, formerly with
Sam Lannin's orchestra, and a Vegaphone user,
is now with Vincent Lopez and his Hotel Penn-
sylvania orchestra. The news came in the form
of an order for another Vegaphone, Colluci be-
lieving that his advance to such an important
position in the musical world as banjoist for
Lopez necessitated another Vega instrument
for his use.
Colluci, who is one of the best known of
modern banjoists, has been playing Vegas for
years and makes no secret of his opinion that
Vegaphone banjos are the best instruments ob-
tainable.
VEGA
BANJOS
String and
Band Instruments
The Vega Company
155 Columbus Ave., Boston, Mass.
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE
JULY 25, 1925
REVIEW
45
SUPPLY BRANCHES OF THE INDUSTRY
Walnut Suffering From
Inaccurate Designations
"I know the argument will be advanced that
the people would not buy bleached walnut if
we did not give it a foreign name. Then why
bleach it? It costs more to finish it that way
Heavy Stain and Bleaching Processes Lead to than it does to improve its appearance by add-
Wood Appearing to Public as Something ing to its inherent qualities through the applica-
tion of a little stain. Bleaching takes away the
Which It Is Not
inherent qualities of the wood. We never im-
prove on nature's work by taking away what
The popularity of American walnut veneer in nature has done; we can improve only by add-
the piano manufacturing trade has been on the ing to it. Neither can we improve the inherent
increase since the period of the war, and there qualities of American walnut, nor increase its
can be little doubt that its growing favor has intrinsic value by robbing it of its native name.
been deserved. The practice of applying a On the contrary, we lower our native product
heavy stain on figured walnut surfaces has long in the estimation of those who should esteem it
been criticized by leaders in the furniture trade, most. If manufacturers of furniture, to which
and it is therefore an interesting development has been given a foreign name, gain a little by
that this practice is being supplanted by an- so doing, they lose it again by the reaction
other, carrying a new train of evils.
against furniture bearing the native name. That
This new treatment of American walnut is part of the purchasing public that has been
the bleaching process, making it almost impos- taught to believe there is nothing quite so good
sible to recognize the wood. In order to have as 'French' walnut or 'Huguenot' walnut, can-
something new to sell, many retail furniture not possibly appreciate American walnut as
dealers have given the finish various foreign they should.
labels, with no respect for the domestic origin
"Unless something is done to discourage the
of the word itself. A discussion of the "cam-
practice
of giving foreign names to our Amer-
ouflage" of American walnut appears in a re-
cent issue of Veneers by a man signing him- ican walnut, the time will not be far distant
when this wood will be as unpopular for furni-
self Canadian.
ture-making as it was for twenty years prior
"The manufacturers in both Canada and the to a few years ago. These foreign names call
United States," he writes, "have for some time for a finish that is more or less freakish; freak-
been trying to disabuse the public mind of the ish finishes come and go quickly, just as two-
false idea that foreign goods are superior to tone work did, and when they pass away they
the home products, and to that end they have do not carry with them the disfavor with which
been carrying on extensive advertising cam- they succeeded in surrounding the wood on
paigns and labeling their goods 'Made in Can- which they were made. There is no good rea-
ada,' or 'Made in the U. S. A.,' as the case may son why American walnut and oak should be
be. Why should we undo these efforts by try- displaced by any foreign wood, and they would
ing to make of our American walnut something not be displaced if freakish finishes and foreign
which it is not, and then giving it a foreign names were kept away from them and they
name and trying to create the impression that were finished sensibly under their proper
foreign woods are superior to our own?
names."
"There is no cabinet wood in the world that
is superior to American walnut, and its chief
value lies in its color. If American walnut were
the same color as is birch, their value would be
about equal, because in other respects they are
WASHINGTON, D. C, July 20.—The Pratt
sufficiently alike to be readily interchangeable. Read Player Action Co., Deep River, Conn.,
In view of these facts does it not seem unwise, is the owner through assignment by Stan-
to say the least, to rob this wood of its chief ley L. Fisher, Chester, Conn., of Patent
clement of value, reduce it to the status of a No. 1,546,223 for an automatic musical instru-
medium-grade cabinet wood, then try and raise ment.
its value and raise it in the esteem of the pub-
This invention relates to automatic musical
lic by giving it a high-sounding foreign name, instruments, and particularly to that type of
and in that way advertising a foreign country? the same which employ a pneumatic action in
their operations. It is particularly adapted for
use in a player piano or similar type of instru-
ment which employs air under exhaust tension
to operate the hammers or keys, but it will be
apparent to those skilled in the art that the
principle of the invention may be applied with-
out material modification to a piano or wind
organ which employs air under pressure. The
terms "exhaust tension" and "air under pres-
Write for a sample can of Behlen's
sure" are used to designate respectively pres-
Varnish Crack Eradicator and try it.
sures less than and greater than that of the at-
Once you learn how much it means to
mosphere. The invention is particularly con-
you in the saving of time on your refin-
cerned with the provision of an improved device
ishing jobs by eliminating the necessity
for regulating and producing changes in the air
of scraping off old varnish and shellac,
pressure obtaining within the wind chest of the
instrument.
and how much more satisfactory are
the results, because of the better sur-
One object of this invention is to provide a
face it gives to work on, you, like
new and improved expression device for this
others, will continue to use it.
class of instruments.
A further object of the invention is to pro-
Write to-day.
vide an expression device which will produce
New Pratt Read Patent
H. BEHLEN & BRO.
Anilines
Shellacs
Stains
Fillers
10-12 Christopher St., New York
Near 6th AT*., and 8th St.
promptly responsive changes in playing intensi-
ties.
A still further object of the invention is to
provide an expression device which may be con-
trolled with ease and from which the changes in
expression may be obtained by a slight pressure
on the controlling lever.
A further object of the invention is to locate
the expression regulator without the main air
circuit, so that the air drawn from the wind
chest does not pass through the regulating
pneumatic.
Wool Prices Rising
BOSTON, MASS., July 19.—The events of the past
week in the wool markets of the world have
caused the American wool merchants to pause
for a moment to analyze afresh the wool situa-
tion. Naturally, interest has centered in the
resumption of the sales in Australia, which took
place Monday at Melbourne and Tuesday at
Brisbane. These sales were regarded possibly
as more of a criterion of real world conditions
than even the London auctions, and so were
watched with unusual interest both here and
abroad. Reports from Melbourne indicated that
the best Australian wools were selling about
7 per cent above the May levels, with American
interests the chief buyers.
Glidden Increases Capital
The Glidden Co., New York, manufacturer of
varnishes and finishing materials, has recently
filed official notice with the New York Stock
Exchange of its proposed increase in capital
stock from 360,000 to 500,000 shares, subject to
approval by stockholders at a special meeting
next month. It is the intention of the com-
pany to issue 40,000 shares of the new stock to
shareholders on the basis of $20 a share pro
rata. The new stock issue has been under-
written by the company's bankers.
Rubber Prices and Tubing
Price fluctuations in the raw rubber market
have recently reached a crisis, the mid-July quo-
tations on rubber sheets being about $1.20 per
pound, as compared with a price of 18 to 20
cents per pound in July of last year. Practically
the only use of rubber in the piano industry
is the tubing in pneumatic actions, and even
here the amount of raw material required is
rarely more than a few pounds. Despite the
prediction in rubber circles that the price per
pound may reach $1.50 before 1926, there is
therefore little to worry about as affecting the
production cost of player-pianos, although
pneumatic tubing will doubtless rise in price in
proportion with the cost of the raw product.
Consult the Universal Want Directory of
The Review. In it advertisements are inserted
free of charge for men who desire positions.
A CABINET
That Will Increase
Your Profits.
Finished Mahogany,
Oak or Walnut.
Capacity, 48 Rolls
Write for Catalog.
PHILIP W. OETTING & SON, Inc.
213 East 19th Street, New York
Sole Agents for
WEICKERT HAMMER AND DAMPER FELTS
GRAND AND UPRIGHT HAMMERS
Made of Weickert Felt
The Art Novelty Co.
STYLE N O . 160
Goshen, Ind.

Download Page 44: PDF File | Image

Download Page 45 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.