Music Trade Review

Issue: 1925 Vol. 81 N. 23

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
46
THE MUSIC TRADE
REVIEW
DECEMBER 5,
1925
IN THE WORLD OF MUSIC PUBLISHING
Conducted By V. D. Walsh
Richmond Writes of Sheet Music Trade
in the Famous Gate City of the West
SONGS THAT SELL
Head of the Richmond Music Supply Corp., New York, Visits the Retail Music Merchants in
That City and Tells of Their Activities
Remember (Irving Berlin's Latest)
Then I'll Be Happy
MAHA, NEB., November 29.—The Omaha
Bureau of Publicity gives 101 facts about
that city. Here are a few: Omaha iB nearer
than any other large city to the geographical
center of the United
States. Omaha is one
of the three largest live
stock and packing cen-
ters in America. This
is where the three big
cattlemen f r o m t h e
West — Swift, Armour
and Wilson—get por-
terhouse s t e a k s , the
dainty little lamb chops
and tender
roasts
which tickle the palates
of g r e a t
eaters.
Omaha is the Gate City
Maurice Richmond
With its
o f t he West.
wide and modern streets and busy thorough-
fares, one soon becomes acclimated to the long
stride characteristic of the Westerner.
A. Hospe & Co.
O
Anton Hospe is extremely busy these days at
his location on Douglas street, where this con-
cern has been doing business for more than
forty years. They are getting ready, making
elaborate preparations, for their new quarters,
which they will occupy after February 1. The
new establishment will have entrances on both
Farnam and Fifteenth streets. The remodeling
of the building will start soon. In the new lo-
cation there will be built glass-encased rooms
where one may listen to the music of the deli-
cate reproducing pianos or Orthophonic Vic-
trols without interference from the adjoining
parts of the store. For decorative purposes,
there will be several original paintings of many
famous artists. A large sum of money will be
spent in making the establishment attractive.
The new fixtures are to be of the finest quality
obtainable. The building will be five stories
high.
Have you heard the news? Mr. Hospe was
recently married, and by the smile he wears
you know the answer. Mr. Hospe didn't tell
me whether he was eating "Kellogg's Pep" for
breakfast every morning, but he certainly would
make a good advertisement for that cereal. Re-
gardless of what course of physical training he
pursues at 6 a. m., or how many glasses of
hot water he drinks, from all outer appearances,
physically and mentally, he is getting results.
More power to him.
The sheet music department of A. Hospe &
Co. is managed by Charles F. Boyce, who has
been associated with the firm for several years.
"Yes, yes," said Mr. Boyce, "business is picking
up fine. We have noticed a remarkable increase
since August. September went way ahead, and
we will see good business from now on." Mr.
Boyce is an intellect, soft-toned (not soft-fisted)
and a naturalist. From business our conversa-
tion drifted off to the beauties of nature, and
his knowledge of the subject was exceptional.
He's the type of fellow who can recognize a
bird by its song. He is fascinated by outdooi
life, whether it is under the sun or the stars.
In his estimation, the wonders of nature are suf-
ficient to fill the whole world with faith and
good cheer. The little lady pianist at the music
department, Miss Mary Farley, Mr. Boyce said,
is the best they've ever had. She is pleasant
to the trade, and on the "sharps and flats" she
sure knows her "stuff."
Ed. Patton Co.
During an interview with Mr. Patton he stated
this was his fourth year as an independent
music dealer in Omaha. When he opened this
store, located in the most "expensive" part of
the city, a lot of "wise birds" said he would go
broke. Mr. Patton's start in the commercial
world was in the music business and he has
been in it ever since. Up to four years ago he
was "working for the other fellow."
Mr. Patton bubbled with smiles when he spoke
of his right-hand bower, Mrs. Harriet Friend
Stevenson. "She deserves a great deal of credit
for her hard work and everlasting efforts to-
ward the goal of success for my business. Mrs.
Stevenson has been with me since I placed my
shingle above the door." Mr. Patton told me
that this charming lady was married for two
years and kept it a secret, and he believes that
any woman who can keep a secret that long
should be congratulated. When the secret was
let out of the bag it wasn't Harriet's fault,
either.
The Patton business extends through the
States of Nebraska, South Dakota, Wyoming
and Iowa. It does a splendid musical instrument
business. Band equipments have been one of
its specialties. Mr. Patton further stated:
"Our music business has been good all along,
and I truthfully believe the radio has helped us,
The country fellow familiarizes himself with a
lot of music which is broadcast. The phono-
graph and record business has shown a slight
decrease, but will soon come back to its own."
The Patton music business has increased a great
deal through a plan by which they go after the
professional musical director and symphony or-
chestra leader, selling them complete library
outfits of photoplay music which amount to
$200 and more. The outfit consists of the
"Galaxy" series photoplay and concert music,
the "Robbins-Engel" edition, Sam Fox's best,
Boston Music Co.'s selections, Carl Fischer's
line, Forster's foremost—in fact, the best of all
the high lights. Payments are either cash or
on the instalment plan, just as any other musi-
cal goods are sold. A bill of sale and contract
are drawn up, with a chattel mortgage as se-
curity. Should the musician fall down on his
payments the merchandise troes back to Mr.
I Never Knew
I Wish That I'd Been Satisfied With Mary
That Certain Party
In the Middle of the Night
I Wish't I Was in Peoria
Venetian Isles
Yes, Sir! That's My Baby
Oh, How I Miss You Tonight
Yearning
Ukulele Lady
I Wonder Where My Baby Is Tonight
Cecilia
Sonya (Yup Alay Yup)
My Sweetie Turned Me Down
Don't Wait Too Long
Alone at Last
Silver Head
When You and I Were Seventeen
On a Night Like This
Ida, I Do
Waitin' for the Moon
So That's the Kind of a Girl You Are
BOOKS THAT SELL
New Universal Dance Folio
No. 10
Special Edition for 1926
X
Peterson's Ukulele Method
World's Favorite Songs
Tiddle De Ukes
Strum It With Crumit
SONG GEMS
from the Musical Comedy Sensation
"THE COCOANUTS"
A Little Bungalow
Florida By the Sea
We Should Care
The Monkey Doodle Doo
Lucky Boy
IRVING BERLIN, Inc.
1607 Broadway, New York
Patton. Orders are taken only from reliable
musicians, therefore the possibilities of their
not meeting their obligations are very slight.
Mr. Patton says this scheme is working out
very successfully and he has fitted up many a
library within the last year. His saxophone in-
strument business for this year thus far has ex-
ceeded $20,000.
A MOST POPULAR MUSIC BOOK
is a gift with a charm that's everlasting
Write for descriptive catalog—Order from jobber or direct from publisher
Hinds, Hayden & Eldredge, Inc., Publishers, New York City
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
DECEMBER 5,
47
THE MUSIC TRADE REVIEW
1925
A Fox Trot
Melody With
Great Dance Rhythm
AMidhty Blue
Fox Trot Song L
OWEN MURPHY
AL SHERMAN
BEN BERNIE
RAYMOND EGAN
RICHARD WHIT1N
E. E. Hardy, Orchesitra Leader and
Broadcaster
Elmer E. Hardy, a Nebraskan who came to
Omaha during his youth, claims that the
thousand and one interpretations of modern jazz
can't compare with the beautiful and melodious
dance music of a few decades back: The
"Cho'lston," Collegiate Hop, Sunset Twist and
Banana Peel are in a total eclipse in compari-
son to the Boston Glide Waltz, schottische,
minuet and polka. It is only the flapper who
wants this so-called modern jazz, and he claims
it is only a question of time when even the
young people will become more sensible and
will want the quiet and artistic types of melody
rather than the boisterous, noisy, bungled music.
Mr. Hardy has progressed with the times and
speaks not from the oblivion of thirty-five years
ago. He is traveling at present as a radio en-
tertainer throughout the West.
Schmoller & Mueller Co.
This large, modern music house carries the
best of everything in the line and is right in
the front rank with a splendid showing for this
Fall's business. In a very systematic way, all
surrounding territory is thoroughly canvassed
by personal representatives and through the
mail.
Henry Pusch, the manager of the music de-
partment, gloated over the fact that his depart-
ment has made remarkable progress in spite of
the fact that for a long while sheet music was
a hoodoo for this house and was operated at a
loss. The only reason it handled it at all was
that it was part of the complete service it has
always offered to the public. However, since
this bright, energetic young German lad took
the reins he put all the "push" in Pusch into his
work and the music department is now an asset
instead of a liability. All standard library edi-
tions are carried and all the material that is
needed to make it a complete music department.
the metropolitan area. Candidates for offices, to
be voted on at the next meeting, December 22,
were selected. At the annual meeting also the
new constitution, already proposed and reported
upon, will be up for final approval. It will in-
clude a provision that out-of-town members be
listed as associates and be entered for member-
ship with small yearly dues.
Herbert E. Marks Joins
Edw. B. Marks Music Go.
Son of Head of Firm Now in Charge of Mechan-
ical and Advertising Departments
Herbert E. Marks, elder son of Edward B.
Marks, the music publisher, joined his father's
firm the end of November as mechanical man
Music Men Meeting
The regular monthly meeting of the Associa-
tion of Music Men was held on November 24 at
the new meeting place, 207 East Fifty-fourth
street, New York City. A dinner preceded the
meeting proper. The meeting was one of the
most important in the history of this active As-
sociation, composed of members of the sales
staffs of standard music publishing houses in
Jerome and Von Tilzer Number to Be Issued
in New Edition by This Well-known House
Announcement comes from M. Witmark &
Sons that they have closed a deal whereby they
acquire the sole publishing rights for the United
States and Canada of one of the best-selling
Irish song favorites of the country, "That Old
Irish Mother of Mine." This song, published
originally in 1920, was written by two of Ameri-
ca's most famous makers of songs, William
Jerome and Harry Von Tilzer. It has taken its
place as a steady and staple favorite in the same
class as "Mother Machree," "When Irish Eyes
Are Smiling" and "My Wild Irish Rose." M.
Witmark & Sons, as in the case when they took
over "Asleep in the Deep," some time ago, are
issuing an entirely new edition of "That Old
Irish Mother of Mine," solos in various keys,
vocal duets, and octavo. The song thus is in-
sured a new and long lease of life as another
bright particular star in the well-known Wit-
mark Black and White Series.
New Portland Feist Man
PORTLAND, ORE., November 28.—Lew Mahan, Pa-
cific Northwest manager of Leo Feist, Inc., who
makes his headquarters in Seattle, was a recent
visitor here. He has been introducing Walt
McKinney, who will represent Feist in the Port-
land district. Mr. McKinney, by the way, has
a fine tenor voice.
J. G. McCrory Co.
Of all the stores in the J. G. McCrory chain,
the Omaha branch is one of the largest con-
sumers of sheet music. Only popular hits of
the day are featured and these are demonstrated
by capable employes. The department is one of
the most important of the syndicate.
In order to spend a perfectly good week-end
in Colorado, where the altitude is high, the air
is dry and the sun is nigh, I managed to clean
up my Nebraska business early enough to catch
the Colorado Flier on the C, B. & Q. for
Denver.
Witmark Takes Over "That
Old Irish Mother of Mine"
Herbert E. Marks
and director of publicity and advertising. In
the former capacity he succeeds Ed. Bloedon,
whose contract with the Marks concern expired
at that time.
Mr. Marks attended Dartmouth, majoring in
English at that institution and developing a
taste for writing which still persists. For the
past three years he has been engaged in jour-
nalism, reviewing legitimate, film and vaudeville
productions for a leading theatrical publication.
It has always been his intention to enter his
father's organization some day and, with this in
mind, he has followed conditions in the world
of music publishing with keen interest. Inci-
dentally, he has written several stories on "Tin
Pan Alley" for various periodicals.
E. B.'s younger son, Edward B. Marks, Jr.,
is still in prep school. He expects to enter
Dartmouth in about two years, but has not yet
decided whether he, too, will try the music game
or take up some other occupation upon his grad-
uation.
School, Lodge and
Assembly Marches
March Victorious
(Mabel Mets*er-Wrlffht)
Pacific Patrol
(Mabel Mctzrer-Wrlffht)
Reliance March
(Clifford)
Victorious Eagle
(Ko.ej)
American Beauty March
(Williams)
Knights of Columbus March
(Clifford)
Valiant Volunteers
(Mmbel Metsrer-Wrl(ht)
Ordmr Through Jobber or Direct
Hinds, Hayden & Eldredge, Inc.
Publither*
New York City

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