Music Trade Review

Issue: 1925 Vol. 81 N. 23

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
42
King Band Line Shown in
the Argentine Republic
Large Music House in Buenos Aires Features
Product of the H. N. White Co., Cleveland,
and Has Success With It
CLEVELAND, O., November 28.—Excellent re-
ports of business done in King band in-
struments are reported to L. L. Fox, sales man-
ager of the H. N. White Co., by Bilbao Per-
mentier & Cia., King representatives in Buenos
MUSIC TRADE
REVIEW
American dealers is rapidly increasing. In his vals, hospitals, public institutions and the radio.
opinion, this indicates that the music dealers in
It is well known for its service in this respect.
the Southern Hemisphere are learning the ad-
vantages of American-made instruments over
those of other manufacturers.
Koverite Gases Meeting
With World-Wide Demand
Band Association Revived
CHICAGO, I I I . , November 30.—The Chicago
Band Association, which has been quiescent dur-
ing the past two years, reorganized last week
at the annual meeting and the following officers
were elected: Frank E. Scott, president; Floyd
Window
Display by
Bilbao
Permentier
& Cia.,
Buenos
Aires
Exterior of
the Store at
Calle Entre
Rios 347,
That City
Aires, Argentine. This firm is located at Calle
Entre Rios 347, where it has a beautiful store.
The accompanying photographs show an ar-
rangement in the window of King band instru-
ments and Ludwig & Ludwig drums. Mr. Fox
reports that the volume of business from South
PEDLER
Wood-
Winds
Represent the
Highest Standard
in the Art of
Wood-Wind
Manufacture.
New Complete
Catalog on request.
Write us for
Exclusive Territory
Proposition.
Harry Pedler & Co.
Incorporated
Elkhart
Indiana
DECEMBER 5, 1925
L. Bateman, vice-president; Hugo Kuhl, secre-
tary, and Allan F. Pither, treasurer. William
Weil, conductor of the band, is general director
of the association.
The purpose of the band is to play at all civic
occasions, including conventions, musical festi-
the Lange
Banjo Lines
With the exception of the famom
Paramount line, which la sold on the
exclusive agency basis, Lance banjos
are now sold direct to mnsle dealers
everywhere.
»^ <-* n l j l ^ the Banjo made
SL 11 S S l l l C for the Beginner
The Langstile banjo enables you to Berve a
big claaa of trade satisfactorily, being; made
for the beginner. Langstlle dealers will be
liberally supplied with sales helps and
literature.
_ _ _ 1—. .*«.«« --.-. for the
r p n C U 1 1 1 skilled Amateur
We are now able to offer this celebrated
professional favorite direct to the trade.
L
O
Super-Orpheum pVo^ionai
Lifton Mfg. Co. Receives Orders From Alaska,
Peru, China and Germany in One Week's Mail
Koverite cases are steadily growing more
popular with music dealers and musicians, ac-
cording to reports from the Lifton Mfg. Co.,
New York, manufacturer of these cases. The
Koverite is the case which has the inside lining
with the special closing device which is now in
great use for various purposes, such as over-
shoes, tobacco pouches, golf bags, pocketbooks,
etc.
Music dealers throughout the country
have found that these cases are big favorites with
their customers, and they are ordering them in
big quantities for the holiday trade.
The demand for Koverite cases seems to be
covering the globe, according to Maurice Lifton,
sales manager of the Lifton Mfg. Co., who re-
ceived last week an order from a dealer in
Alaska for a substantial number of Koverite
and other Lifton cases. Other countries heard
from with Koverite orders are Peru, China,
Germany and China, all in one week's mail.
The Lifton advertising campaign is expected
to give considerable assistance to music dealers
who handle the Koverite line in creating a big
demand for the product, in the opinion of
Maurice Brooks, advertising manager of the
firm. At the present time there is a steady
campaign of Koverite advertisements running in
the professional musicians' magazines, such as
the International Musician, The Metronome and
Jacobs' Magazines. These advertisements are
in the form of testimonials from prominent mu-
sicians endorsing Koverite cases and include
such celebrities as Jascha Heifetz, Vincent Lo-
pez, Ben Bernie, Paul Specht, Max Rosen, Ce-
celia Hansen and others. This campaign is cre-
ating sales for Koverite dealers.
Another piece of sales ammunition for Kover-
ite cases is an attractive circular issued last
week by the Lifton Mfg. Co. The circular is in
two colors and printed on heavy paper. It fea-
tures the element of protection for the violin
with an illustration showing a violin dashed to
pieces on the ground after having fallen from
one of the old-fashioned cases.
New
Features
Tempered Aluminum Floor
Rack and Resonators.
The lightest Xylophones
with Resonators in the world.
The New Deagan Tilting Floor Rack.
This greatly Improved Instrument meets the
needs of the professional and promises to add
to the reputation of an old name.
P a r a m o u n t &£?
This line is sold to only one dealer in a city
on the exclusive agency basis with full pro-
tection. Some territory Is still open for the
Paramount line. Write and we will gladly
tell you if your territory 1* open.
Dealers: Write for Proposition!
mLLANGE
IF Established 27 Years
New York
225 E. 24th S t
Write for agency proposition on thes
fast-selling Deagan Instruments
J. C. Deagan, Inc.
Deagan Building
1786 Berteau Ave.
Chicago
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
DECEMBER 5, 1925
THE MUSIC TRADE
Waverly Co. to Open
Chicago Branch Office
43
REVIEW
SLINGERLAND
New Quarters Will Be Located in Lytton Build-
ing, 14 East Jackson Boulevard, That City
"MAY-BELl
John J. D. Taylor, secretary of Waverly
Musical Products Co., Inc., in charge of sales,
left New York this week to open a branch
office for his firm in Chicago. He will be
located in the Lytton Building, 14 East Jackson
boulevard, in the heart of the musical district,
where he will be pleased to welcome the many
friends he has already made in his frequent
visits to Chicago.
Slingerland Banjos—Sold by practi-
Mr. Taylor and his associates in the Waverly
Co. are fully convinced that the keystone of
cally all leading dealers. Over forty
modern business lies in the rendering of prompt
styles to select from. Instruments of tone quality and dur-
and adequate service to one's customers. The
ability. Sold at moderate price. Write for catalog and dealer's
business of this firm in Chicago and mid-
Western territory has grown so rapidly of late
proposition.
that it has become increasingly difficult to ren-
der such service, and in fairness to its Western
customers the establishment of a Chicago office
was decided upon. No merchandise or stock
will be carried but the presence of a personal
I8I5 Orchard Street
Chicago, 111.
representative will make possible a constant and
intimate contact with the requirements of the
trade and lead to more satisfactory and bene- force has been added to in an effort to keep up
Some New Patents
ficial relations for all concerned.
with the extra work of attending to the increas-
The Waverly Musical Products Co., Inc., ing orders for all styles of instruments. An
WASHINGTON, D. C, November 28.—Recent pat-
manufactures a complete line of metal parts and attractive reception and display room has- been
accessories for fretted instruments and many of installed and furnished handsomely for the use ents of interest to the musical merchandise
its products have been adopted as standard of dealers and musicians who call at the Lange trade include Patent No. 1,562,091, issued No-
equipment by the leading instrument makers offices. The complete line of Lange-made instru- vember 17, 1925, to M. B. Howard, of San Fran-
of the country. The company's plant is located ments will be on display here and there is an cisco, Cal., for a pitch-lowering device for mu-
in Long Island City in the principal manufac- electric Victrola which is used for banjo dem- sical instruments of the saxophone type; Pat-
ent No. 1,562,062, issued November 17, 1925, to
turing district of Greater New York, adjacent onstration.
Lilly Schmidt, Dresden, Germany, guide for vio-
to all markets both of materials and of labor.
There is also a new inspection room adjacent
The most modern types of production ma- to Mr. Lange's private office through which all lin bows; Patent No. 1,562,038, issued Novem-
chinery have been installed and the executives instruments must pass before the final ship- ber 17, 1925, to J. J. Neumann, Chicago, saxo-
of the company are constantly on the alert to ment is made so that each receives Mr. Lange's phone mouthpiece; Patent No. 1,561,566, issued
November 17, 1925, to B. T. Purdy, Brockley,
discover and utilize the latest devices and personal inspection. The stockroom in the rear
methods of good engineering practice. In this of the office floor has been rearranged with the England, for a tuning peg for stringed musi-
cal instruments which is available for all of
way it plans to meet the most exacting demands result that the storage of parts and supplies
them.
of its customers and to do its share in the up- now makes possible much greater efficiency in
building of the music industry.
handling and management. There are several
new rows of bins for the storage of several
thousand banjo cases so that each banjo has a
Lange Has Increased
case to protect it in shipment as soon as it
comes down from the factory. It was signifi-
Morris Tenor Banjo Method,
Facilities in Factory cant
Art Horn's Saxophone Method,
to the reporter that the long rows of
Loar's Ukulele, Ukulele Banjo (tenor banjo uku-
lele tuning) Method,
Rearrangement of Offices and Storage Space bins for the storage of banjos impressed him
Armstrong's Plectrum Banjo Method,
with their emptiness, Mr. Lange explaining that
The J a n Folio for Tenor Banjo,
Means Better Service for Firm's Customers
for several years he had never been able to get
The Banjo-Saxo Folio for Saxophone and Banjo,
Wonder Song Book—comic songs playable In
a stock of banjos on hand sufficient to make
different combinations,
William L. Lange, manufacturer of Paramount,
The Star Folio for Plectrum Banjo.
use of this storage room. He stated humorously
Langstile and Orpheum banjos, 225 East
Sold by All Jobbers—Order Now.
that he was going to use this space for the
Twenty-fourth street, New York, has just com-
storage of accumulating back orders which are
NICOMEDE MUSIC CO., Altoona, Pa
pleted a series of important improvements at
rapidly piling up.
the Lange offices and factory which is ex-
pected to increase the production facilities of
the plant and aid in the important business of
rendering better service to banjo dealers and
players.
The offices have been enlarged and the office
Slingerland Banjo Co.
America's Best Selling
Dollar Books
Bestone Mutes
BESTONE MUTES
Mutes are enjoying a
big demand and our
line of 4 new Bestone
mutes are fast sellers.
Write for prices.
Black Diamond
Strings
THE WORLD'S BEST
MAGOSY & BUSCHER
Metal Spinners
National Musical String Co.
232 Canal St.
New York
New Brunswick, N. J.
GEORGE! CLOOS,lnc.
Eitabliihed 1862
Manufacturer of A l l Kindt of
FLUTES. PICCOLOS. CLARIONETS, FIFES. DRUM-
T
RUMMAJORS' AND LEADERS' BATONS
STICKS.
DRUM-MAJORS'
Repairing Neatly and Promptly Done
1859 Stephen St.. RI foe wood P. 0., Brooklyn
OVER
100%
PROFIT
GOLD BAND REED
The best Beed Outfit on the market. ConUlni: J do*. Bb C l u . . 1 do*. Kb CUr..
1 do*. HOD. Bax.. S dot. Alto Bax.. 1 dot. C M*L Bax.. » dot. Bb Taaor. 1 do*.
Barl. All packed Individually In envelop**, I doz. In a box. celentlflMlly eured.
DISPLAY
CABINETS
$17.50
CARL FISCHER, Inc., S88BS New York

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